Pharma Marketing Network

DECEMBER 6, 2023

The moment is now to prove ourselves as a trusted industry ally and the ultimate safe harbor for patients.  Delivering aligned value to HCPs, patients, payers and regulators.  We must adapt to evolving payer needs, empower HCPs with crucial insights, bridge regulatory gaps and co-create with patients.

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MedCity News

DECEMBER 26, 2023

In looking ahead to 2024, the healthcare industry stands at the cusp of a transformative era of transparency. With impending regulatory changes and growing consumer empowerment, the landscape is poised for continued meaningful progress.

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PM360

FEBRUARY 23, 2024

It means the people who live and breathe this industry, who spend countless hours obsessing over the right words (and even the right fonts), who have had similar debates on the best ways to reach patients or doctors, who can’t stop tinkering with various aspects of the art until it is just right—these are the people who picked the best creatives of (..)

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MedCity News

FEBRUARY 14, 2024

2024 presents an exciting yet challenging landscape for global pharma marketers.

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PM360

MARCH 27, 2024

In 2024, we will start seeing more of these programs hit the market, solidifying the viability of mRNA as a powerful and versatile therapeutic platform. In light of this dramatic change, what else can we anticipate from the field in 2024? In 2024, we’ll see the fruits of these efforts.

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Pharmaceutical Commerce

MARCH 20, 2024

In an interview with Pharma Commerce Associate Editor Don Tracy, Amy Niles, Chief Mission Officer, PAN Foundation offers her thoughts on the session and feedback from the audience at PAP 2024 in Philadelphia.

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European Pharmaceutical Review

AUGUST 15, 2023

CPHI, the global pharmaceutical event that spans the entire supply chain from ingredients and finished dosages to machinery, bio, and packaging will return to Fiera Milano (Rho) in 2024. The post CPHI to return to Milan in 2024 appeared first on European Pharmaceutical Review.

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MedCity News

FEBRUARY 4, 2024

2024 stands at a critical juncture in the battle against soaring pharmacy costs. If these dual forces converge, they have the power to bring about a transformative shift that can lower drug spend for millions of American patients. In 2023, prescription drug costs rose by 8.4%, a 31% increase from the prior year.

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European Pharmaceutical Review

MAY 25, 2023

CPHI’s Pharmapack Awards 2024 are open for submissions. The Pharmapack Awards 2024 (January 24-25 2024) will be held during the event’s opening day. The three award categories for the Health Product Awards 2024 are: Patient-Centric Design Award Eco-Design Award Animal Health.

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Impetus Digital

FEBRUARY 16, 2024

In the era of digital transformation, it is predicted that 2024 will be the year that finally cements hybrid meetings as the norm (1), with all-virtual meetings continuing to be a popular option. In this article, we’re diving into the state of pharmaceutical meetings and events in 2024 and–once and for all–put this idea to rest.

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Pharmaceutical Commerce

MARCH 19, 2024

Panel discusses PAN Foundation’s inaugural “State of Patient Access” report, and dives deep into patient challenges.

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Healthcare Success

JANUARY 2, 2024

Now that the holidays have drawn to a close, it’s time to return to your 2024 marketing plan and make adjustments that ensure your business is taking advantage of the latest trends in healthcare marketing to reach patients and HCPs more effectively and make a lasting impression.

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Pharma Marketing Network

DECEMBER 12, 2023

Upcoming Informa Connect Events: Speaker Programs Summit – February 26-28, 2024 Event Name: Rare Disease Summit – March 19-21, 2024 PAP – Patient Assistance & Access Programs – March 19-21, 2024 Hub and Specialty Pharmacy Models East – March 19-21, 2024 Pharma Forum – March 24-27, 2024 Pharmaceutical Compliance Congress (..)

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PM360

MARCH 19, 2024

While everyone was talking about the transformative power of data and AI, the healthcare track repeatedly brought the conversation back to what matters most: patients. Patients were the lens through which all innovation was filtered, and rightly so. Patients must remain the impetus and North Star for the industry’s use of technology.

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Healthcare Healthcare Pharmacology Medicine 52

LEVO Health

DECEMBER 28, 2023

As we look toward 2024, video marketing is set to become a critical component of a comprehensive marketing strategy. This approach tailors the viewing experience to individual patients, considering their unique needs, preferences, and behaviors. As we look ahead to 2024, AI and machine learning are poised to play an even larger role.

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Healthcare Healthcare Marketing Education 52

Eversana Intouch

NOVEMBER 20, 2023

As we step into 2024, the realm of market access undergoes dynamic shifts influenced by technological advancements, policy changes, and evolving consumer behaviors. Pharma/Biotech companies will continue to tailor their market access strategies locally to maximize patient outcomes and drive commercial value.

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Pharmaceutical Commerce

MARCH 21, 2024

Presentation discusses the evolution of the patient assistance landscape, while presenting ways to collaborate.

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Patients 52

Pharmaceutical Commerce

MARCH 21, 2024

In an interview with Pharma Commerce Associate Editor Don Tracy, Tiara Green, Interim CEO, Accessia Health offers insight on challenges faced by patient assistance organizations and how to face them.

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Patients Pharma 52

Clarivate

JANUARY 8, 2024

The annual Clarivate Drugs to Watch report for 2024 features 13 new therapeutics with standout commercial and/or clinical potential. These new treatments hold tremendous promise to advance patient care and fuel the next generation of medical breakthroughs. and predict $1.77 billion in revenues for the G7 markets by 2029.

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Pharmacy Times

APRIL 9, 2024

In March 2024, the label for bempedoic acid was expanded to reduce cardiovascular risk and expand the low-density lipoprotein-C (LDL-C) lowering in both primary and secondary prevention patients.

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Patients 57

pharmaphorum

FEBRUARY 14, 2024

UK patients very concerned about access to diagnostics Phil.Taylor Wed, 14/02/2024 - 10:41 Bookmark this

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Patients 69

Penrod

MARCH 7, 2024

Digital patient forms offer a superior solution for the healthcare sector, swiftly supplanting traditional paperwork. The level of detail needed makes the task tedious for most patients. Effective communication is vital when it comes to providing the best patient care. Safeguarding patient data is crucial.

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Healthcare Healthcare Patients Leads 52

Fierce Pharma

FEBRUARY 7, 2024

were receiving the amyloid-busting antibody as of Jan. 26, Eisai explained in a third-quarter earnings presentation.

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FDA Patients 219

pharmaphorum

JUNE 29, 2022

The NHS App will be updated over the next couple of years to include a series of new features, including the ability to offer remote video consultations between patients and GPs, according to the Department of Health and Social Care. ” The post NHS App could offer video consultations by 2024 appeared first on.

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Consulting Electronics Patients Recruitment 82

Pharmacy Times

JANUARY 2, 2024

True patient centricity treats the whole patient and places an emphasis on broader patient engagement and satisfaction.

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Pharmaceutical Commerce

MARCH 20, 2024

In an interview with Pharma Commerce Associate Editor Don Tracy, Monique French, MPH, Senior Director, Patient Advocacy, Health Policy & Communications, Rx4Good provides insight on engaging multiple healthcare groups.

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Pharmaceutical Commerce

MARCH 21, 2024

A multiple myeloma survivor shares his story, including how patient assistance made a positive impact.

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Patients 104

PM360

FEBRUARY 12, 2024

Created by The European Organization for Rare Diseases (EURORDIS) , this globally coordinated event brings together industry stakeholders to advocate for increased access to medical treatment for patients, caregivers, and their families.

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Food and Drug Administration Patients Networking Transportation 105

Nixon Gwilt Law

NOVEMBER 14, 2023

On November 2, the Centers for Medicare and Medicaid Services (“CMS”) released the 2024 Medicare Physician Fee Schedule (“2024 MPFS”) final rule. Remote monitoring for established patients The CMS had proposed that RPM and RTM may be furnished only to established patients.

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PharmExec

JANUARY 16, 2024

Michael Shaw, JD, and Sharon Suchotliff, MPH, from ZS, discuss why measuring impact through a patient-centric lens is a business imperative for life sciences companies.

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Patients 40

PM360

JUNE 23, 2023

Press Release Contact: Kayla Walsh Awards Coordinator, PM360 646-300-8114 kayla.walsh@pm360online.com PM360 Now Accepting Entries for 2024 Pharma Choice Awards Call for the Best Healthcare Creative from the Past Year NEW YORK, NY, June 22, 2023 : The 2024 PM360 Pharma Choice Awards are officially open for entries.

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Pharmaceutical Commerce

MARCH 19, 2024

In an interview with Pharma Commerce Associate Editor Don Tracy, Michael Galarraga, LPC, ATR-BC, Pennsylvania State Representative, OutCare Health offers his thoughts on the breakout session and his experience in mental health counseling.

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PM360

FEBRUARY 22, 2024

The goal was to expand the Patient Savings and Coverage services to include Education and Health Insurance content as well as reset the site’s foundation to accommodate a growing portfolio of brands and services.

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Pharma Insurance Management Education 52

pharmaphorum

AUGUST 31, 2022

Kaiku Health’s year-old alliance with Novartis to develop a digital patient monitoring and management (DPPM) system for patients with melanoma is being extended, according to the two partners. The post Novartis extends Kaiku digital patient monitoring partnership appeared first on.

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Patients Electronics Management Pharma 108

Nixon Gwilt Law

JULY 20, 2023

Proposed Revisions to Medicare Telehealth Rules for 2024 A short refresher on telehealth flexibilities during the PHE At the end of 2021, Congress enacted the 2022 Consolidated Appropriations Act (the “2022 CAA”) which extended certain telehealth flexibilities introduced by CMS during the PHE for 151 days following the end of the PHE.

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PM360

FEBRUARY 22, 2024

Bronze Winner – BrightInsight and CSL Behring The Hizentra App The Hizentra® app was developed to support patients transitioning from in-clinic treatment to at-home self-infusions of Hizentra and to stay compliant. We conducted interviews with patients and physicians to understand the challenges in moving to selfadministered infusions.

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PM360

FEBRUARY 23, 2024

The team worked directly with the MG patient community to build a clean story, then the team embraced an educational yet youthful film style.

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