MedCity News
APRIL 28, 2024
Optum is shutting down its virtual care unit after a three-year run. Industry experts agree that the closure reflects broader trends in the telehealth market, in which saturation and differentiation challenges are leading some providers to struggle. The post Experts Aren’t Surprised About Optum Closing Its Virtual Care Business appeared first on MedCity News.
Pharmaceutical Technology
APRIL 28, 2024
Artificial intelligence tools can be used for infection control through facial recognition systems designed to identify proper face mask use within hospitals.
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MedCity News
APRIL 28, 2024
Labcorp’s $239 million offer was selected as the winning bid for the assets of genetic testing company Invitae, which filed for bankruptcy protection earlier this year. The acquisition deal, Labcorp’s second in the past month, will enable it to expand in oncology and rare diseases. The post Labcorp Makes Another Acquisition, Plucking Invitae Assets From Bankruptcy Auction appeared first on MedCity News.
pharmaphorum
APRIL 28, 2024
Pfizer has said it will launch its just-approved haemophilia B gene therapy Beqvez with a warranty programme that will provide “greater certainty” to payers, after setting a price directly in line with a rival treatment.
MedCity News
APRIL 28, 2024
Organizations must take a proactive approach by implementing a comprehensive education program, internal audits, and automation technology. The post Demystifying Coding Compliance: 3 Key Strategies for Navigating the Regulatory Waters of RCM appeared first on MedCity News.
pharmaphorum
APRIL 28, 2024
Report from Evaluate shows growth in the orphan drugs sector is slowing down, in part as pharma and payers’ attention has refocused on treatments for more widespread conditions like obesity
Pharma Rep Focus brings together the best content for pharma rep professionals from the widest variety of industry thought leaders.
Pharmacy Times
APRIL 28, 2024
Vincent Young, MD, PhD, shares takeaways from Peggy Lillis Foundation's 2024 National C diff Advocacy Summit.
MedCity News
APRIL 28, 2024
As patient volumes rise and resources remain strained, effective communication strategies are no longer optional; they’re essential. The post Healthcare Gridlock: How Bed Blocking Hinders Hospital Efficiency and How Modern Communication Tools Can Be the Key appeared first on MedCity News.
Veeva
APRIL 28, 2024
As the pharmaceutical landscape grows more dynamic and competitive, life sciences companies are increasingly expected to develop more innovative brand launches, whilst juggling more complexity in marketing and interactions with healthcare professionals (HCPs). At the very center of every successful brand launch and marketing strategy is the use of compelling content to complement interactions with customers and ensure consistent messaging and relevance to the audience.
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