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How AI Can Help Medical Science Liaisons Juggle Their Ever-Growing Responsibilities

PM360

Traditionally, Medical Affairs has focused on cross-functional collaboration with commercial and R&D teams, medical communication, evidence generation, and dissemination. For instance, MSLs need insights aligned with both science and branded products.

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The Role of Medical Science Liaisons in The Pharmaceutical Industry

Contrarian Sales Techniques

Are you ready to explore the fascinating world of Medical Science Liaisons (MSLs) in the pharmaceutical industry ? MSLs are considered the experts in scientific and medical information and they are responsible for building relationships with healthcare professionals.

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Pharmaceutical Sales Representative VS. Medical Science Liaison

Pharmaceutical Representative Training

While the sales force is still a crucial part of any pharmaceutical company, the demand for Medical Affairs teams continue to rise. How are sales reps and Medical Science Liaisons (MSLs) the same?

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Can Medical Science Liaisons Improve Pharma Sales Effectiveness?

Revosuite

Medical Sales Reps have been on the scene since the year dot. The post Can Medical Science Liaisons Improve Pharma Sales Effectiveness? blog Medical Science Pharma Sales Effectiveness

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LET’S TALK MEDICAL SCIENCE COMMUNICATIONS

Source Explorer

[link].

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Agents of change: How the Gen Z medical science liaison will transform healthcare

MedCity News

Gen Z is the most diverse, digitally-proficient generation yet.

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12 Predictions for Non-Personal HCP Promotion in 2023

PM360

MSLs Mobilized The demand for peer conversations combined with waning or restricted access for pharma reps is redefining the role of Medical Science Liaisons (MSLs) in the commercializing and promotion of medications.

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The legacy of Glen de Vries: Our last interview with the pioneering entrepreneur

PharmaVoice

Recorded just weeks before his passing, our sit-down interview with the legendary medical sciences entrepreneur showcased his passion for pushing the industry toward its next frontier

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5 FAQs About Finding & Fostering Relationships with Influential Key Opinion Leaders

MedCity News

It’s critical for medical science liaisons (MSLs) and medical affairs teams to build lasting relationships […]. BioPharma Daily Devices & Diagnostics Health Tech MedCity Influencers SYN Top Story biopharma nl Clinical Trials

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Every scientific message has a story. Medical communications must adapt to effectively bring these to life.

pharmaphorum

Medical communications are in a state of transition. Due to the combined impact of emerging technologies, changing provider preferences, and an evolving post-pandemic world, pharma must navigate new ways to engage providers with relevant, science-driven, digital content.

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Change of leadership is needed badly at the FDA and CDC

World of DTC Marketing

We need to follow the science. ” Then, Dr. Jalal Baig, oncologist, wrote “the statements of pharmaceutical companies run counter to the realities of medical science and insult the sophistication of the body’s immune system.

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Impact of Marketing Strategies in Healthcare Systems

Medico Reach

Additionally, approximately 88% of the population looking for medical information turns to the internet. As a result, creating appropriate marketing strategies serves to extract benefits from this opportunity and facilitates the smooth functioning of medical facilities.

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How Asia Pacific Medical Teams are Using Real-Time Data to Transform Interactions with Experts

Veeva

This is particularly important due to the high value of an interaction between medical science liaisons (MSLs) and (key opinion leaders) KOLs. One of the biggest challenges for MSLs is finding accurate, real-time information on KOLs in the healthcare industry.

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Omnichannel strategies to revolutionize the healthcare professional experience

pharmaphorum

The old multichannel approach to medical and commercial strategy is no longer as effective as it once was. As a result, sales representatives and medical science liaisons (MSLs) remain critical to the planning and success of a program.

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Meeting MSL training needs in an evolving landscape

pharmaphorum

As medical treatments become more complex, the role of the Medical Science Liaison (MSL) has never been more important. Louise Picken , EVP Head of Medical Services, Complete HealthVizion.

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CCC Now Offering Subscriptions to the JAMA Network and The New England Journal of Medicine Through RightFind

Copyright Clearance Center

RightFind provides immediate access to subscribed scientific, technical, and medical (STM) content. The JAMA Network brings JAMA together with JAMA Network Open and 11 specialty medical journals to offer enhanced access to the research, reviews, and opinions shaping the future of medicine.

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Imagene Profiles Cancer Biomarkers in Real Time

Medgadget

Thanks to support from Biomed Israel , the leading international Life Science and HealthTech conference in Israel (see more below about the upcoming event), we had a chance to learn about Imagene’s technology from Dean Bitan, CEO and Co-Founder of the company.

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Account Management Training for Medical Affairs

Clarity Engagement Solutions

Why train Medical Science Liaisons in account management? The post Account Management Training for Medical Affairs appeared first on Clarity Engagement Solutions. MSL’s don’t need to understand the account management process, right? Wrong.

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7 commercial, sales, and marketing predictions for 2023

pharmaphorum

In 2022, life sciences companies have been hard at work breaking down silos to better serve patients and healthcare professionals (HCPs). Medical will become the cornerstone connecting R&D and commercial.

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What Physicians Want from Pharma—And Where—During Diagnosis and Treatment

PM360

For life sciences commercial teams, effectively engaging physicians and supporting them with education on the evolving science around products and conditions requires a deep understanding of physician content needs and channel preferences.

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Fireside Chat with Kaitlin Anstett, Senior Medical Advisor at Theratechnologies

Impetus Digital

Register for Impetus’ upcoming live webinar on August 24, 10-11 AM ET: A Fireside Chat with Kaitlin Anstett, Senior Medical Advisor at Theratechnologies. The post Fireside Chat with Kaitlin Anstett, Senior Medical Advisor at Theratechnologies appeared first on Impetus Digital.

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Reducing real world data lag time for improved patient outcomes

Clarivate

In recent years, there has been an increased focus on real world evidence to advance medical science and improve patient quality of life. Data lags can extend the duration of diagnostic studies substantially, ultimately delaying patient access to life-saving medications.

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Pharma Customer Engagement Europe | April 20-22, 2021 | Virtual

Pharma Marketing Network

This is the only event for commercial, marketing and medical affairs leaders designed for the customer needs of today. Leading speakers include: Sandra Silvestri, Senior Vice President, Head of Global Medical Affairs, General Medicine, Sanofi.

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Exclusive Look at HandX Robotic-Assisted Surgical Device from Human Xtensions

Medgadget

Thanks to kind support from Biomed Israel , the leading international Life Science and HealthTech conference in Israel (see more below), we met with Ronan Castro, the CEO of Human Xtensions at the company’s offices in Netanya, Israel.

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Dapagliflozin approved for heart failure across LVEFs

European Pharmaceutical Review

Dapagliflozin has been clinically shown to reduce hospitalisations and cardiovascular deaths in heart failure,” commented Dr John McMurray, Cardiovascular Research Centre, Institute of Cardiovascular and Medical Sciences, University of Glasgow, UK. “[The]

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2022 Pharma Marketing Trend to Watch: Musical Chairs

Eversana Intouch

Medical science liaisons and medical affairs personnel are becoming increasingly important customer-facing components of the team, as sales rep access continues to be limited. “We’re Welcome to 2022!

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Alpha TAU Killing Tumors With Highly Targeted Alpha Radiation

Medgadget

We hope to see Alpha TAU presenting its technology at Biomed Israel , the leading international Life Science and HealthTech conference in Israel. Hundreds of Israeli life science firms will be showing off their products and technologies to attendees from all over the world.

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An MSL guide to Veterinarian Meeting Strategy

Celeritas

What is the role of a Medical Sales Liaison (MSL). An MSL is a medically specialized representative for pharmaceutical companies. MSLs maintain relationships with clinicians, researchers, and other KOLs in specific therapeutic fields, from biotechnology to medical devices. You also want to explore recent research releases and news related to the topic, such as on pub-med or medical news sites. State Veterinarian Medical Board Director.

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Stakeholder Mapping for Pharmaceutical Products

Celeritas

Medical Science Liaisons are hired or contracted to meet with these stakeholders prior to and during the launch and distribution period to educate and create awareness of the drug. Would they be more interested in the social, financial, or medical scope of the equipment?

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ESC22: AstraZeneca’s Farxiga DELIVERs in heart failure

pharmaphorum

AstraZeneca’s Farxiga reduced the risk of hospitalisation and death in people with all types of heart failure in the DELIVER trial, which could dramatically increase the population of patients eligible for treatment with the SGLT2 inhibitor.

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Five Ways Asia Pacific Life Science Industry Leaders Are Enhancing Customer Experience

Veeva

The life sciences industry in Asia and across the world has faced unprecedented disruption from the pandemic. The business case establishing CX as a priority for commercial and medical teams is the first step we see leading pharma companies taking.

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Quick Tips On How To Break Into Medical Sales As Told By MedTechVets Mentor, Woody Page

MedTechVets

Medical sales is increasingly becoming an area of interest for veterans transitioning to civilian careers. MedTechVets chatted with Woody Page, National Account Manager at Emergent BioSolutions on how he overcame some of these barriers and progressed in his medical sales career. .

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From Volume-to-Value—The Critical Role of EHR

PM360

In addition, EHRs can track specific outcomes in support of value-based payments as well as help reduce medical errors (e.g., 2 The recommendations are based on age, underlying medical conditions, and pneumococcal immunization history. Advance Medical Science.

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Advertising Campaigns for Pharma; A Hobnob of Success Stories

Celeritas

It is, without a doubt, not an easy thing to provide digital marketing services for the pharma, life science, and biotech sectors. Medical science and Doctors’ appointment is a privilege in some parts of the world.

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Journal Citation Reports 2022: A preview

Clarivate

Each year, the Journal Citation Reports (JCR) release provides a summary of the network of scholarly citations from the prior year of Web of Science coverage. million citable items and 145 million cited references indexed in the Web of Science Core Collection.

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New technology is now the beating heart of patient care

pharmaphorum

So, too, did the role of pharmaceutical companies – not least how amazing advances in medical science could help the world combat Covid, but also how the sector was remunerated for its efforts.

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How to Become a Pharmaceutical Sales Representative

Pharmaceutical Representative Training

That product may be a pharmaceutical (drug), medical device, or even a diagnostic test in some cases. Next, pharma reps need to have a strong foundation in basic science and pharmacology. Pharmacology is the science of medications and the role they play in the body.

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How to communicate medical insights effectively?

eMediWrite

Even though, prima facie, the purpose of medical affairs is to develop and maintain external relationships effectively, medical affairs even refers to building credibility and partnerships with critical healthcare decision-makers. Steps for effective communication of Medical Insights.

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The Evolution of Media in Medical Education: Introducing HSS Viewpoint

PM360

Heavy patient loads, paperwork, research, presentations at medical meetings, and department/academic obligations make it tough to keep up with the literature, new therapies, and understanding of how community level and peers manage their patients. Medical Industry Blogging.

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Recurrent drug shortages signal onerous outlook for cardiovascular care

Pharmaceutical Technology

These] are life-saving medications. Second, adopting a single sourcing strategy creates more risk, explains Liz Breen, PhD, professor at the University of Bradford’s School of Pharmacy and Medical Sciences.