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Pharma spent $3.9B on TV ads in 2021

World of DTC Marketing

(Endpoints) Pharma TV advertising boomed in 2021 – to the tune of $3.91 2wo: TV ads lead to searches online, but pharma websites are becoming less critical to online health seekers – They’re too promotional, and their content is too hard to read. on <b>TV</b> ads in 2021. So, where is the disconnect?

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New study reveals neurological conditions as leading cause of ill health worldwide

PharmaTimes

In 2021, neurological conditions, including Alzheimer's disease, affected approximately 3.4 billion people globally

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Highly Cited Researchers 2021: How nations and institutions foster exceptional performance

Clarivate

Similarly, Wits’ Highly Cited Researcher for 2021, Professor Frederick Raal, is world-renowned and a game-changer in advancing lifesaving treatments for familial hypercholesterolaemia. The National University of Singapore (NUS) is home to 32 Highly Cited Researchers in 2021. The National University of Singapore.

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Keep Your 2021 Sales Pipeline Full Using the Selling Lessons of 2020

Integrity Solutions

But before you barrel ahead into 2021 and look for signs of returning to the “good old days,” sales leaders and their teams have a lot to learn from 2020. In fact, your success in 2021 depends on it. Research from HubSpot shows that 68% of sales leaders plan to implement a hybrid or fully remote sales model in 2021.

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Marketing-Led Post-COVID-19 Growth Strategies

When the dust settles, we have a responsibility to turn our shock and grief into fierce determination and lead the charge of responsible, strategic, and sustainable future growth. However, there’s no team better suited to lead that charge than the marketing department. Getting consensus on how to define “qualified leads”.

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Three ways research offices can lead researchers to more funding

Clarivate

Indeed, a 2021 report from the Organization for Economic Cooperation and Development (OECD) in the U.S. Let us help you build researcher engagement to win more funding Request a trial or get more information about Pivot-RP at: [link] The post Three ways research offices can lead researchers to more funding appeared first on Clarivate.

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‘Challenging Market’ Leads MorphoSys to Cut Preclinical R&D, Turn Focus to Cancer

MedCity News

MorphoSys’s emphasis on its clinical-stage cancer programs puts the spotlight on a myelofibrosis drug candidate from its 2021 acquisition of Constellation Pharmaceuticals. That small molecule could compete against drug candidates from GSK and Merck.

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