MedCity News

APRIL 18, 2024

Medicare’s Chronic Care Management program reduced emergency room and in-patient hospital visits and lowered total health spending, but uptake has been sluggish for a variety of reasons. The post Medicare’s Push To Improve Chronic Care Attracts Businesses, but Not Many Doctors appeared first on MedCity News.

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MaBiCo

JUNE 7, 2023

Medical Sales Strategies: How to Drive Doctors’ Recommendations Medical sales are a set of activities and skills whose purpose is to influence health care professionals to recommend or prescribe a product. Selling to private practice doctors is different than selling to healthcare organizations.

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Sales Strategy Medical sales Doctors Sales 98

Fierce Pharma

APRIL 23, 2024

As doctors and patients in the U.S. | As doctors and patients in the U.S. grapple with widening shortages of the popular diabetes therapy Mounjaro and its obesity counterpart Zepbound, the maker of the tirzepatide drugs, Eli Lilly, is forging ahead on its quest to expand capacity for its injectable medicines.

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World of DTC Marketing

JULY 31, 2021

Dr. Dha also has chimed in on COVID vaccinations… Like patients, I trust the word of a physician a hell of a lot more than what I read in the headline. The post Even on social media “listen to the doctor” appeared first on World of DTC Marketing.com.

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Media Doctors Physicians Medicine 253

MedCity News

FEBRUARY 2, 2024

Foodsmart is rolling out its new program that enables doctors to refer their patients to Foodsmart’s dieticians and healthy eating platform, as well as write prescriptions for healthy food just as easily as they might a normal pharmacy prescription.

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Doctors Prescription Food Medical 112

PharmaTimes

MARCH 1, 2024

TMR-CT will help doctors select treatment and predict the spread of lung cancer in patients

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MedCity News

DECEMBER 23, 2022

With most doctors spending less than 15 to 20 minutes with their patients per visit, there is not much time for fact-finding, let alone education for the doctor to learn what preventive screening resources are available for their patients, even if that care is reimbursable by Medicare/Medicaid, such as a lung cancer screening.

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Doctors Education Patients Physicians 119

MedReps

NOVEMBER 22, 2022

While some may view pharmaceutical sales as easy, there are a number of things that happen behind the scenes in order to make those sales visits with doctors go well. A medical sales rep needs to be as prepared as possible and have all of the information doctors want in order to make a sale. And what do doctors expect?

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Medical sales reps Medical sales Doctors Medical 78

Contrarian Sales Techniques

OCTOBER 19, 2023

Whether you're a hospital administrator crunching numbers, a doctor ensuring the best patient outcomes, or a patient seeking the best care, "value" can look quite different. Doctors: Clinical Outcomes and Patient Care On the other side of the spectrum, doctors view value through a clinical lens.

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World of DTC Marketing

JUNE 1, 2022

Five of America’s largest health insurers reported more than $11bn in profits in the second quarter – a decline from the same period last year when the Covid-19 pandemic helped drive sky-high profits yet they are having more of a say on patients’ treatments even when HCPs disagree. Then there is prior authorization.

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MedReps

DECEMBER 13, 2022

Doctors are inevitably busy people. They have a lot of different things going on, from patient care to keeping up on studies to ensure their approach is top-notch. For these reasons, as well as plenty of others, medical sales reps need to adhere to three main fundamentals when pitching their products to doctors.

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Doctors Sales pitches Medical sales reps Sales 83

Healthcare Success

JULY 5, 2022

Every time I run into someone who is faced with the daunting challenge of marketing to doctors or other healthcare professionals, I giggle empathetically and say, “I feel your pain.”. Get Your Doctors’ Attention Immediately. Doctors are notoriously hard to reach and persuade. Always offer specific solutions to specific problems.

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Fierce Pharma

DECEMBER 12, 2023

Over the past several years, drug shortages have vexed doctors and patients on both sides of the Atlantic, prompting lawmakers and government agencies to take action in both Europe and the U.S. Tuesday, the European Medicines Agency laid out a list of more than 300 critical generic drugs that could fall prey to future shortages.

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Medical Device Success

AUGUST 22, 2021

68% of vaccinated patients were unwilling to wear a mask and started arguments with staff”. This survey gives a unique look into the minds of these doctors and their practices. Conflict with Patients. This survey gives a unique look into the minds of these doctors and their practices. Reading time: 2 – 2 minutes. “68%

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MedReps

NOVEMBER 29, 2022

In any sales job, especially pharmaceutical sales, you’ll need to become eloquent at calling the doctors you call your customers. Doctors, particularly those on the job who have many staff and patients pulling at their attention, want you to get right to the point and quickly get past any pleasantries. What do you want to do?

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Doctors Pharmaceutical Sales Sales Pharmaceutical 62

Scott’s Directories

JUNE 9, 2022

A sales process in the medical industry can be extremely tiring, especially when it comes to pitching to doctors. After all, doctors are very busy, and it can be difficult to set up meetings with them. Healthcare lead generation and selling are more than just finding a list of doctors in BC and calling them.

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Fierce Pharma

DECEMBER 9, 2023

BCMA-targeted therapies are transforming care for multiple myeloma patients. A new study examined side effect reports of BMCA immunotherapies from the FDA Adverse Event Reporting System, hoping to help inform doctors in their treatment decisions. But these immunotherapies also come with various potentially dangerous side effects. |

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Side effects FDA Safety Doctors 290

Scott’s Directories

MARCH 21, 2023

If you’re looking to break into the medical industry and start selling to doctors in Calgary, then you need the right resources and information. That’s why buying a Calgary doctors directory is a great way to get your business off the ground. Learn more about selling to Alberta doctors from MD Select.

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Medical Device Success

JUNE 28, 2020

Reading time: 2 – 3 minutes Would you attract the attention of your customer if you could offer a way to bring them more patients? Consider Patient Builder. Medical Consulting Group Patient Builder link. Would you attract the attention of your customer if you could offer a way to bring them more patients?

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World of DTC Marketing

MARCH 23, 2022

Do patients care? Do patients care? If you’re a cancer patient and your oncologist is prescribing a drug approved via accelerated Approval, are you going to refuse treatment? Should patients be made aware that the drug they are being prescribed is an “accelerated approval drug”? Of course not.

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World of DTC Marketing

DECEMBER 22, 2021

While there is usually a dropoff in visiting doctors during the holidays, most see a significant decrease in patient visits. Many patients are shunning hospitals and clinics. Our healthcare system doesn’t spend enough on prevention because we treat patients. The coronavirus has diminished trust in the U.S.

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Fierce Pharma

DECEMBER 14, 2023

While existing neuroblastoma treatments can help patients achieve remission, sustaining that remission has proven tricky. But now, patients and doctors have a new oral option. | FDA has approved US WorldMeds’ Iwilfin—also known as eflornithine—as a new oral maintenance therapy for high-risk neuroblastoma.

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FDA Doctors Patients 279

Healthcare Success

JULY 5, 2022

Marketing to doctors, physicians, surgeons, and other health care professionals can be extremely challenging, complicated, and expensive. What’s more, most doctors work in a hospital or multilocation medical practice, making it even more challenging to identify key decision-makers. Step 1: How to Define Your Doctor Audience .

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World of DTC Marketing

JUNE 10, 2021

Finally, after the storm of the pandemic, many doctors re suddenly overwhelmed with patients. Some are tired and in need of rest, while others need help understanding patient needs. For example, what are the health conditions that most patients have put off due to COVID? appeared first on World of DTC Marketing.com.

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MedCity News

OCTOBER 18, 2023

Investing in Friction-reducing tactics such as community building and providing benefits, training, and personalized support to employees will yield compounding long-term benefits while reducing churn rate.

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MedCity News

AUGUST 17, 2022

Voice-recognition AI software has the potential to be the rare smartphone app that encourages face-to-face interactions. Its early results suggest the technology could be a game-changer for a healthcare industry in desperate need of one, boosting morale in the short-term while potentially saving money down the road.

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Scott’s Directories

SEPTEMBER 27, 2022

This has led to the evolution of how healthcare businesses interact with patients and perform their operations. Because of HIPAA and privacy laws, patient data requires careful use and adherence in consumer marketing. They also use advanced communication tools to communicate with staff, patients, and recruiting.

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Referral MD

JANUARY 19, 2024

How do healthcare providers benefit from patient engagement tools and other healthcare software solutions? Patient-centric care is more critical than ever in today’s fast-paced healthcare landscape. Healthcare providers must deliver high-quality medical services and engage with patients effectively and efficiently.

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Management Patients CRM Customer Relationship Management 94

Sales Pilot Medical Sales Performance

MAY 24, 2023

Here’s the core of it: Medical sales representatives tend to focus on the sale rather than thinking like the doctor, nurse, materials manager, hospital CFO, or any other stakeholder they sell to. For example, imagine approaching a doctor by thinking like a doctor instead of a sales rep. Now, think like a doctor.

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MedCity News

SEPTEMBER 20, 2023

By having a presence on these platforms, healthcare professionals demonstrate their commitment to meeting patients where they are, he said. During a conference in Chicago, he encouraged more providers to share their expertise on social media.

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eMediWrite

AUGUST 24, 2023

Medical publications are often highly valued by doctors because they are essential to their professional practice and continuous education. Making wise medical decisions and giving patients the best treatment possible depend on this. Peer-reviewed research that contributes to evidence-based practice is published in medical journals.

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PM360

APRIL 22, 2024

Patient profiles can help healthcare professionals understand their patients better based on their personal issues, thus helping them feel more confident and comfortable with their treatment experience. They usually focus on physical characteristics that can help doctors identify these patients.

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eMediWrite

MAY 13, 2023

Knowledge marketing is a crucial method for influencing doctors’ prescription practises in the pharmaceutical business. E-detailing, or physical LBLs in which a medical representative uses an online platform, or print input respectively to detail a pharmaceutical product to a doctor.

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PM360

SEPTEMBER 7, 2023

A recent study in JAMA found that ChatGPT-4 did a better job of identifying potential diagnoses in the NEJM challenge than most doctors,” explains David Stemler, Chief Creative Officer, CultHealth , An Indegene Company. Of course, AI can also be used to help marketers better understand and serve patients.

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World of DTC Marketing

JUNE 27, 2021

Yet the media has led with “diabetes drug leads to major weight loss” Will doctors inform patients? Wegovy’s most common side effects were gastrointestinal problems, including nausea, diarrhea, and vomiting, which 80% of patients reported, according to USA Today. appeared first on World of DTC Marketing.com.

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PharmExec

JANUARY 15, 2024

Why empowering both parties with the tools and data they need to make clinical decisions should be a top priority in the AI renaissance—to bolster patient care and improve health outcomes.

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MedCity News

JUNE 26, 2023

New York Governor Kathy Hochul signed new legislation that will protect the state’s doctors, medical providers and facilitators who prescribe abortion care telehealth services to patients outside of New York from litigation in states where abortion services are banned or restricted.

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