PM360

AUGUST 21, 2023

Digital Health Networks announced its lineup of features and audio storytelling for the Cinehealth International Health and Wellness Film and Video Festival. This year’s festival takes place live in Philadelphia at Digital Pharma East on September 12 th , followed by a virtual segment at Digital Health Networks ( www.dhn.tv ).

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PM360

SEPTEMBER 15, 2022

Viewpoint will leverage the vast digital, print, and live event HCP network to which HSS is aligned. Taryn Riggs, Marketing Strategist at HSS, is spearheading the HSS blog and analyzing where to best maximize HSS articles on social media. Cavallaro VP, Creative Marketing, Healio Strategic Solutions. Fun and Educational Medical Content.

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Education Media Medical Physicians 52

World of DTC Marketing

MARCH 11, 2021

First, people aren’t always completely honest with their doctors. A recent study published in the journal JAMA Network Open found that 60 to 80 percent of patients have been less than fully forthright with their doctors at some point which can be worse with telehealth. What can pharma do?

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Doctors Physicians Consulting Pharma 180

Scott’s Directories

JUNE 8, 2023

The Power of Directories: Nova Scotia Doctors Directory When it comes to B2B medical marketing, having access to reliable directories is like having a treasure trove of potential prospects at your fingertips. The Nova Scotia doctors directory, offered by MD Select, provides an invaluable resource for businesses in the medical industry.

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Medical Marketing Doctors Physicians 52

Pharma Marketing Network

JANUARY 19, 2022

You want to talk to doctors? If you’d like, you can add a picture to show people what you’re talking about and use your talk to introduce other media – and link that media right there. So, we talked to doctors about talking on ililli during the AAO. That’s a lot of media. A media not quite alive. Or iKismet.

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Scott’s Directories

MARCH 2, 2022

The idea may look overwhelming for marketing medical products, and reaching out to a list of doctors in Saskatoon can be a little challenging since they are always busy with their schedules. It is imperative to understand the list of doctors in Saskatchewan that you are planning to market to. Is the product targeting their problems?

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PM360

MARCH 24, 2023

Leveraging gaming technology such as the Unreal Engine used to make the most popular 3D games, game developers can create ultra-realistic looking patients and organs in full 3D for doctors to examine and test procedures on. In their place, TikTok alone had programming and events that seemed to represent all of social media.

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PM360

NOVEMBER 8, 2023

Dahlhausen also held roles as Director of Business Development at physician networking platform SERMO, Senior Advertising Director at Everyday Health Inc., and as the Director of Professional Media Sales at WebMD. She is a longtime member of the Pennsylvania Health Information Management Association (PHIMA).

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PM360

APRIL 5, 2023

The Point of Care Marketing Association (POCMA), a non-profit organization that aims to support the continued growth of the Point of Care (POC) media channel, hosted 270 healthcare marketers at its annual POC NOW Industry Summit at City Winery in New York City , March 22 nd. Finalists: Health Monitor Network, Phreesia.

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Marketing Education Media Healthcare 52

pharmaphorum

OCTOBER 3, 2022

Pharma is moving into that space with social media and digital, but it needs to learn from Hollywood and TV and use more on-demand content,” Kapoor notes. “Network, behaviour, content, and the digital combined is where we think the world is going in content and to drive success,” Kapoor maintains.

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Pharma Distribution Doctors Physicians 99

Referral MD

JULY 28, 2022

Build a Strong Social Media Presence for your Practice. Today, close to 71% of consumers who have had a pleasant social media service experience with a brand or a doctor’s office visit is likely to recommend it further. The key is to reach out.

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Healthcare Healthcare Media Patients 52

Medical Device Success

JUNE 5, 2017

In medical device markets, doctors, nurses and sometimes business administrators are our “celebrity” KOLs. Every day we see numerous advertisements where various types of celebrities are supporting products, services or charitable causes. They are acting as KOLs.

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Medical Marketing Management Doctors 130

Medgadget

DECEMBER 16, 2022

This past week, Medgadget was an official media partner with the Healthcareᐩ Expo Taiwan. In virtual care, the aim is to create a digital twin of the doctor-patient relationship to better communicate, with a heavy use of remote monitoring, telemedicine, and AR/VR care.

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Healthcare Healthcare Medicine Doctors 109

Scott’s Directories

OCTOBER 6, 2023

Networking Opportunities: Create platforms for pharmacists to network and share insights. A robust digital strategy, including SEO-optimized websites and active social media engagement, can significantly enhance visibility and interaction with pharmacists. Educational Content: Offer value through educational content.

Medical 52

Medical Prospecting Education Networking 52

Pharma Marketing Network

FEBRUARY 16, 2021

Some changes include relationships between patients and HCPs, how patients visit doctors, and especially how pharmaceutical and healthcare conferences are hosted. You can promote your event through email marketing, social media, and by posting it on your company’s website. The Adaptation.

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Media Pharma Networking Marketing 98

Pharma Marketing Network

MARCH 25, 2023

According to a report by Kantar Media, in 2020, spending on DTC advertising was estimated to be around $7.2 ” Kantar Media, 2020. The post Effective Pharma Ad Types & Stats appeared first on Pharma Marketing Network. billion in the US alone. “Pharmaceutical Advertising: A Guide for Healthcare Professionals.”

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MedReps

JUNE 20, 2022

Ask any pharma sales veteran, and they’ll likely tell you that sales experience, networking, and persistence are the magic formula. They’ll also teach you how to analyze medical studies, an essential skill that builds your credibility with doctors. In other words, they’re not doctors or pharmacists.

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Pharmaceutical Sales Training Sales Pharmaceutical 76

pharmaphorum

SEPTEMBER 6, 2022

per share for Texas-based Signify, which operates a network of more than 10,000 clinicians across all 50 states, delivering care to patients with the help of a digital health and analytics platform to Medicare Advantage and other federal managed care plans. CVS is paying $30.50 billion deal to buy LHC Group.

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Pharma Marketing Network

MARCH 23, 2023

According to a report by Kantar Media, in 2020, spending on DTC advertising was estimated to be around $7.2 The post Effective Pharma Ad Types & Stats appeared first on Pharma Marketing Network. billion in the US alone.

Pharma 52

Pharma Side effects Education Pharmaceutical 52

Salesforce

DECEMBER 1, 2021

Today’s medical sales reps are spending countless hours poring over social media, news articles, industry websites, and other sources, reading anything they can get their hands on to find good prospects. Now you no longer have to manually search that system for customers or colleagues who might know one of the trial doctors.

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PM360

JUNE 11, 2022

On average, pharmaceutical companies have increased their overall digital media spend more than 50% compared to pre-COVID-19 levels. That has created a different problem: almost 60% of all doctors now feel that they have been recently spammed with digital messaging by at least one pharma company. We have created our own clutter.

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Marketing Physicians Media Doctors 75

Pharma Marketing Network

FEBRUARY 4, 2021

Recently though, Kristen informed us that it has fallen recently because patients, and doctors especially, maybe aren’t quite ready for the full shift. In terms of HCPs and social media behaviors, 2020 saw HCPs really begin to take advantage of social media as a way of providing information to patients.

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Pharma Marketing Network

OCTOBER 30, 2020

The crisis also led to an influx of marketing around medical supplies, consumer adoption of telemedicine, and regional advertising for reopening doctor offices and medical clinics. Heavy regulation makes ad targeting more difficult, which has kept traditional media buys and in-person marketing popular. With 57.5%

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Pharma Marketing Network

FEBRUARY 16, 2021

Some changes include relationships between patients and HCPs, how patients visit doctors, and especially how pharmaceutical and healthcare conferences are hosted. You can promote your event through email marketing, social media, and by posting it on your company’s website. The Adaptation.

Media 52

Media Pharma Networking Marketing 52

Rep-Lite

NOVEMBER 14, 2023

Here are some common types of medical sales positions: Pharmaceutical Sales: Selling prescription and non-prescription drugs to healthcare providers, including doctors, pharmacists, and hospitals. Build a Network: Networking is crucial for gaining jobs in medical sales. Many companies post job openings on their career pages.

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Medical sales Medical Sales Medical sales reps 52

Rep-Lite

MARCH 28, 2023

Networking is essential It’s important to get out there and build relationships with potential customers so that they know who you are and what you can offer them. To ensure your service stands out from the pack, employ these simple strategies to be triumphant in medical sales: 1.

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Medical sales Medical sales reps Medical Sales 52

Evolve Your Success

AUGUST 16, 2022

How can healthcare practices and medical sales representatives use social media for business growth? Sales Reps, Surgeons, And Social Media With Justin Knott. I’m excited to have you on this show because you do something a lot, like what we do in the social media space, on the LinkedIn platform, and in the medical sales space.

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Media Sales Medical sales Physicians 52

Pharma Marketing Network

NOVEMBER 11, 2020

Due to COVID-19, in-person doctor visits have declined, and telehealth is becoming the more popular alternative. Some of the many reasons people currently prefer telehealth over in-person doctor visits include convenience, flexibility, less wait time, safety, and easier routine follow-ups.

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Marketing Pharma Competition Doctors 52

PM360

MARCH 24, 2023

Bayer, where I was the Executive Director of Digital Media Strategy and Operations was the top brand. Leading the media team, I can assure you our engagement with these communities mirrored the company’s engagement with us as employees. Or the doctors. Lips are saying all the right things, but where are the results?

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Pharma Education Digital Media Media 94

Pharma Marketing Network

NOVEMBER 20, 2020

While some patients are still seeing their healthcare providers in-person, most are visiting their doctors virtually through telehealth. Healthcare organizations can communicate to their audience digitally either through their website, email, or even through social media. __. Brought to you by Greystone.net.

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Healthcare Healthcare Healthcare Provider Physicians 52

Silver Line CRM

NOVEMBER 11, 2020

There’s a lot of talk in pharma about creating the desired customer experience, and mapping that out with what interactions make up a customer journey, like doctor-patient conversations. Things like: Media spend. You’re competing with: Doctors and hospitals, who want to make sure patients are healing . Prescription lift.

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Marketing Pharmaceutical Side effects Insurance 52

Healthcare Success

MAY 24, 2022

Doctors tell patients that an ounce of prevention beats a pound of cure. website, social media, paid ads, third-party listing service, etc.). Search engine optimization is a powerful tool for getting your medical practices or hospital network to the top of the search engines. Leverage social media (the right way).

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Healthcare Healthcare Marketing Physicians 104

PM360

JUNE 29, 2022

This effort includes the acquisition of telehealth provider MeMD and partnerships with Doctor On Demand and telehealth app Ro. The retailer has been gradually building out its network of in-store clinics—a bricks-and-mortar presence that will be complemented by its virtual care offering.

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Retail Healthcare Healthcare Marketing 97

PM360

SEPTEMBER 7, 2023

Leverage data for effective targeting: Data-driven targeting strategies reveal media usage behaviors that help communicators identify platforms and pathways to meet caregivers where they are. Not to mention needing to learn how to administer more skilled care (such as IV infusions).

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Healthcare Healthcare Education Patients 52

Pharma Marketing Network

DECEMBER 17, 2021

Staffing changes, such as pharma hiring out of their ad agency partners, seem to also indicate that there will be some continued trend toward insourcing some digital media functions. What does that do to the doctor patient visit? A Continued Boost in Pharma’s Reputation.

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Pharma Marketing Engineering Digital Media 105

Pharma Marketing Network

OCTOBER 4, 2020

He’s a serial entrepreneur, a search engine marketing evangelist and a passionate networker. Don (PMN): Yeah it’s a great recommendation and some good pointers there too so that leaves me into the next topic I wanted to talk with you about you’ve actually written a book on SEO for Doctors so the Doctor’s guide to SEO.

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Doctors Marketing Healthcare Healthcare 52

InCrowd

JULY 14, 2022

Before the pandemic, I likely lost valuable networking opportunities with providers and representatives from various specialties who would be hosting dinner and information sessions; difficult to rub elbows when you have a daycare or babysitter that is waiting for you, and newborns to feed. She acts like she doesn’t even care anymore”.

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Physicians Electronics Medical Medicine 52