Scott’s Directories

JUNE 8, 2023

The Power of Directories: Nova Scotia Doctors Directory When it comes to B2B medical marketing, having access to reliable directories is like having a treasure trove of potential prospects at your fingertips. The Nova Scotia doctors directory, offered by MD Select, provides an invaluable resource for businesses in the medical industry.

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PM360

SEPTEMBER 15, 2022

More than ever, physician time is at a premium. Viewpoint will leverage the vast digital, print, and live event HCP network to which HSS is aligned. Taryn Riggs, Marketing Strategist at HSS, is spearheading the HSS blog and analyzing where to best maximize HSS articles on social media. Fun and Educational Medical Content.

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Scott’s Directories

MARCH 2, 2022

The idea may look overwhelming for marketing medical products, and reaching out to a list of doctors in Saskatoon can be a little challenging since they are always busy with their schedules. You might have a list of physicians in Saskatchewan that you want to market your product to, but sellers often overlook their audience’s needs.

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PM360

NOVEMBER 8, 2023

Before that, she worked as the Senior Director of Business Development at Physician’s Weekly, a trusted source of medical news. Dahlhausen also held roles as Director of Business Development at physician networking platform SERMO, Senior Advertising Director at Everyday Health Inc.,

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pharmaphorum

OCTOBER 3, 2022

Pharma is moving into that space with social media and digital, but it needs to learn from Hollywood and TV and use more on-demand content,” Kapoor notes. “Network, behaviour, content, and the digital combined is where we think the world is going in content and to drive success,” Kapoor maintains.

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Salesforce

DECEMBER 1, 2021

Visits to a doctor’s office to hand out drug samples are more limited, as are “lunch and learn” sessions to explain the latest technology to staff. And the same goes for scrubbing in to assist physicians with equipment in the OR (operating room) – conventionally one of the best methods to cement bonds and pave the way to future business.

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PM360

MARCH 24, 2023

Leveraging gaming technology such as the Unreal Engine used to make the most popular 3D games, game developers can create ultra-realistic looking patients and organs in full 3D for doctors to examine and test procedures on. In their place, TikTok alone had programming and events that seemed to represent all of social media.

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PM360

APRIL 5, 2023

The Point of Care Marketing Association (POCMA), a non-profit organization that aims to support the continued growth of the Point of Care (POC) media channel, hosted 270 healthcare marketers at its annual POC NOW Industry Summit at City Winery in New York City , March 22 nd. Finalists: Health Monitor Network, Phreesia.

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PM360

JUNE 11, 2022

On average, pharmaceutical companies have increased their overall digital media spend more than 50% compared to pre-COVID-19 levels. That has created a different problem: almost 60% of all doctors now feel that they have been recently spammed with digital messaging by at least one pharma company. We have created our own clutter.

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Scott’s Directories

OCTOBER 6, 2023

Networking Opportunities: Create platforms for pharmacists to network and share insights. A robust digital strategy, including SEO-optimized websites and active social media engagement, can significantly enhance visibility and interaction with pharmacists. Educational Content: Offer value through educational content.

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Medical Prospecting Education Networking 52

Pharma Marketing Network

NOVEMBER 20, 2020

This year’s 24 th Annual Healthcare Internet Conference , held on November 16-18, speakers gathered (virtually) to share their thoughts and opinions on how technology is changing the patient and physician relationship, how to grow digital engagement, and how patient experiences are shifting with telemedicine during COVID-19.

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Pharma Marketing Network

FEBRUARY 4, 2021

The pharma and healthcare industry were greatly impacted by the (almost) complete elimination of in-person interactions, whether that be between sales reps and physicians or physicians and patients. Capitalizing on the Increased Use of Social Media and Telehealth. Tried and True Media Still Driving HCP Engagement.

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Media Pharma Healthcare Healthcare 98

Rep-Lite

MARCH 28, 2023

You’ll need to build lasting relationships with physicians, demonstrate knowledge of numerous medical devices or medications so as to deliver optimal patient solutions – and that’s only the start! A medical sales representative’s primary goal is to sell medical products and services to healthcare providers.

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InCrowd

JULY 14, 2022

Before the pandemic, I likely lost valuable networking opportunities with providers and representatives from various specialties who would be hosting dinner and information sessions; difficult to rub elbows when you have a daycare or babysitter that is waiting for you, and newborns to feed. In 2019, 44.9% in 2007 to 36.3%

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Physicians Electronics Medical Medicine 52

Evolve Your Success

AUGUST 16, 2022

How can healthcare practices and medical sales representatives use social media for business growth? Justin also talks about the specific services they offer to physicians, surgeons, and other healthcare practitioners. Sales Reps, Surgeons, And Social Media With Justin Knott. — Watch the episode here.

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Media Sales Medical sales Physicians 52

Pharma Marketing Network

NOVEMBER 11, 2020

Due to COVID-19, in-person doctor visits have declined, and telehealth is becoming the more popular alternative. Some of the many reasons people currently prefer telehealth over in-person doctor visits include convenience, flexibility, less wait time, safety, and easier routine follow-ups.

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Marketing Pharma Competition Doctors 52

Healthcare Success

MAY 24, 2022

As more healthcare professionals provide accessible online services and shorten the red tape between physician-patient communications, consumers no longer feel the need to visit the closest option. Limited or no access to direct communication with their physician. Doctors tell patients that an ounce of prevention beats a pound of cure.

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Healthcare Healthcare Marketing Physicians 104

Rep-Lite

NOVEMBER 14, 2023

These products can be targeted at various customers, including hospitals, clinics, physicians, pharmacies, and other healthcare professionals. Here are some common types of medical sales positions: Pharmaceutical Sales: Selling prescription and non-prescription drugs to healthcare providers, including doctors, pharmacists, and hospitals.

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PM360

JUNE 29, 2022

This effort includes the acquisition of telehealth provider MeMD and partnerships with Doctor On Demand and telehealth app Ro. The retailer has been gradually building out its network of in-store clinics—a bricks-and-mortar presence that will be complemented by its virtual care offering.

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PM360

NOVEMBER 21, 2022

A 2020-member survey of the American College of Physicians revealed that just 24% of practices have RPM technology available, a rate that the report notes “is somewhat lower than other technologies.” As a result, specialized physicians can devote more time to more urgent cases. particularly for life sciences marketers.

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PM360

SEPTEMBER 7, 2023

Leverage data for effective targeting: Data-driven targeting strategies reveal media usage behaviors that help communicators identify platforms and pathways to meet caregivers where they are. Yet, physicians find that establishing communication with caregivers can be challenging.

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Healthcare Healthcare Education Patients 52

Spotio

FEBRUARY 23, 2023

A decade ago, pharma reps could easily book in-person meetings with doctors, build lasting relationships, and crush their sales quotas. Physicians are harder to get hold of in 2023. Harder to Access Physicians The majority of physicians do not want to meet with pharma reps anymore. Pharmaceutical sales have changed.

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Clarify Health

JULY 27, 2020

The panelists also discussed the impact the pandemic has had on ‘regular,’ non-COVID-19 care, clinical side effects of lockdown, and whether it is safe for patients to return to the doctor’s office. What impact has the pandemic had on your preventative care and elective procedure volumes?

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PM360

JULY 17, 2023

During the 2023 Condé Nast Health Upfront , a virtual event that was held on June 27, the media company revealed several new offerings for advertisers that meet the needs of growing industry trends around influencer marketing, video, authentic engagement, and culture as the newest health KPI.

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Evolve Your Success

OCTOBER 25, 2022

Social media’s vast reach and strong influence make it a powerful marketing tool today. He also talks about the impact of social media on shaping people into highly sophisticated buyers, raising the stakes in how MedTech marketing should approach its content creation tactics. It’s the same with physicians and surgeons.

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Marketing Sales Media Physicians 52

PM360

SEPTEMBER 15, 2022

In part, these new ways of thinking were born out of a desire to stand out in a world oversaturated with advertising and media content. Both traditional webinars and podcasts are huge in medical education, but we’re seeing way more reach delivering podcasts as it suits a physician’s lifestyle better,” Rabito says.

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Education Physicians Pharma Patients 105

Pharma Marketing Network

JUNE 10, 2020

RJ Lewis (EHS): Hello, this is RJ Lewis from Pharma Marketing Network. And he’s also a Pharma Marketing Network Editorial Advisory Board member. You go online, you talk to a doctor via telemedicine, and a specialty pharmacy then delivers it for you. I’ll be your host today. Ritesh sure most of you know him already.

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Pharma Marketing Doctors Recruitment 52

Pharma Marketing Network

JUNE 10, 2020

RJ Lewis (EHS): Hello, this is RJ Lewis from Pharma Marketing Network. And he’s also a Pharma Marketing Network Editorial Advisory Board member. You go online, you talk to a doctor via telemedicine, and a specialty pharmacy then delivers it for you. I’ll be your host today. Ritesh sure most of you know him already.

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Pharma Marketing Doctors Recruitment 40

Evolve Your Success

NOVEMBER 29, 2022

It finds that to start a diagnosis for a cardiologist or electrophysiologist, doctors who are in sync with the electrical signals of the heart. For everyone out there, heart doctors, plain and simple. That doctor has a lead MA who is not going to budge so it’s not the doctor. You focus on the physician.

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Nixon Gwilt Law

MARCH 3, 2022

This is the point at which I often get a phone call that goes something like this: Founder: “My doctors are going to start seeing patients on the first of next month. Founder: “We’ve set up a social media marketing campaign and have spent a boatload to really blow this out—we’re going to be expanding immediately into all 50 states.”

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Physicians Management Networking Consulting 52

PM360

NOVEMBER 21, 2022

That includes first searching for an in-network physician online, then scheduling an appointment online, and then filling out patient intake forms digitally prior to their appointment. For instance, prior to even looking for a doctor they may have first tried an online symptom checker. The Museum Model.

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Patients Consulting Physicians Healthcare 95

Healthcare Success

NOVEMBER 7, 2022

According to Axios, traditional pay-TV providers like Comcast, Verizon, and Dish Network have lost a staggering 25 million subscribers since 2012 and are expected to lose another 25 million by 2025. Shift your focus to social media videos in 2023. Tailor video content for each social media platform. People are 1.6

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Healthcare Success

APRIL 18, 2022

More than 94% of healthcare patients use online reviews as the first step in researching physicians and hospitals. Online doctor reviews continue to gain credibility for potential and current patients. Online reviews provide patients with valuable peer reviews when researching physicians or medical practices. Improved Local SEO.

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Healthcare Healthcare Medical Patients 61

Healthcare Success

APRIL 18, 2022

More than 94% of healthcare patients use online reviews as the first step in researching physicians and hospitals. Online doctor reviews continue to gain credibility for potential and current patients. Online reviews provide patients with valuable peer reviews when researching physicians or medical practices. Improved Local SEO.

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Healthcare Healthcare Medical Engineering 52

Evolve Your Success

OCTOBER 18, 2022

There are two doctor offices in my hometown, which is extremely humbling because every time I walked in after I got abused by the front desk, they realized, “This is Omar Khateeb. The idea of trying to sell and influence hospitals and physicians using social media was a joke, but the data said otherwise. You were on the show.

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Evolve Your Success

JULY 19, 2022

In this day and age, if you are not on social media, then you are bound to get left behind. That’s what social media is. She says, “It’s almost as if simply commenting makes it about yourself, whereas adding a question focuses on the surgeon or physician.” Social media is really word of mouth that scales.

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Medical sales Media Sales Education 52

Pharma Marketing Network

NOVEMBER 4, 2020

RJ (PMN): Hi this is RJ Lewis here for another episode of Pharma Marketing Networks Podcast. I have with me today Tom Ollerton from Automated Creative which is doing some really fascinating things when it comes to applying artificial intelligence to the creative development process in measuring process. Welcome Tom.

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