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The Importance of Omnichannel Approach for European Physicians

PM360

In conjunction with CMI Media Group’s international expansion beyond the United States, we conducted research and published a report in partnership with Medscape which delved into the media habits of physicians across the EU5 countries: France, Germany, Italy, Spain, and the United Kingdom.

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The evolving role of social media in healthcare

pharmaphorum

In recent years, social media has evolved into an essential part of pharma operations, for better or worse. Within the life sciences space, traditional ways of leveraging social media include marketing and spreading awareness of a disease or treatment. Healthcare Provider (HCP) marketing.

Media 85
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The Evolving Role of Social Media in Healthcare

Impetus Digital

A couple of years ago, I first wrote about how social media’s role in the Pharma and healthcare sectors has been growing exponentially. In recent years, social media has evolved into an essential part of Pharma operations, for better or worse. . Over half of HCPs reportedly notice relevant ads and posts on their social media feeds.

Media 52
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Marketing to Doctors and Physicians

Healthcare Success

It turns out that marketing to physicians can even be fun and easy when you overcome the obstacles which frustrate most others. We are often able to outperform so many others because we steadfastly focus on creating and executing best practices marketing programs. Doctors are skeptical, and they have heard it all before.

Doctors 55
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Pharma needs to move to digital NOW

World of DTC Marketing

SUMMARY: Today, more physicians and patients rely on the Internet to answer their questions about emerging treatments, including prescription drugs. Saying we’re going to use an in-house person to buy our paid digital media is a waste of money without people who can design that media with a total understanding of your audience.

Pharma 180
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Utilizing Demographic Data for B2B Sales

Scott’s Directories

Demographic data is a great asset for b2b sales and is readily available through a Manitoba Physician Directory. This can all be accomplished by having access to demographic data with a list of physicians in Manitoba. But with a list of local physicians, a business can stay ahead of the competition. Market Research.

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Current B2B Marketing Trends in the Healthcare Industry

Scott’s Directories

One of the most competitive industries in the United States is healthcare. Thankfully, with modern digital marketing tools like the Ontario physician directory , B2B healthcare marketing is now more profitable and less strenuous than in previous years. Statistics from the U.S.