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Arrive Health Acquires Medication Adherence Tech from UPMC

MedCity News

The technology suite includes an AI-powered chatbot and customer relationship management platform, both designed to support improved medication adherence and prescription capture rates. Arrive Health (formerly RxRevu) recently acquired a suite of technology developed at UPMC.

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Maximizing Patient Care with Referral Management

Referral MD

Patient engagement, referral management, and Customer Relationship Management (CRM) software have become powerful tools to achieve these goals. By implementing referral management software, healthcare providers can enhance the patient experience by ensuring timely access to specialist care and reducing administrative burdens.

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Today’s PRMs: What’s Missing & How to Fix It

Modus

Partner Relationship Management Platforms vs. Sales Enablement: What’s the Missing Piece in Today’s PRMs? Partner relationship management (PRM) is a hot topic among organizations balancing multiple sales channels, distributor sellers, and diverse customers.

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Will Reese

Pharma Marketing Network

He is professionally skilled in areas like digital strategy, customer relationship management (CRM), experience design, direct marketing, and omni-channel marketing. He has spent over 15 years at Cadient, holding positions including Senior Marketing Strategist and Chief Innovation Officer.

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How to Overcome the Pain Points of Your CRM

The promise of a CRM ( customer relationship management ) led organizations to believe each could digitally transform its businesses through tracking touchpoints throughout the buyer’s journey. It’s no secret, only 13% of salespeople are satisfied with their CRM.

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Genentech’s Chief Marketing Officer Talks Marketing’s New Role and Data-Driven Content

PM360

This includes initiatives such as modular content and customer relationship management (CRM) integration to create what we need for a marketing foundation. What’s important for us at Genentech in moving our marketing organization forward is picking the right partners who want to be on this journey with us.

Marketing 105
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How to Get Started in Medical Sales

Axxelus

It isn’t having fancy customer relationship management (CRM) software, continuous education to sharpen skills , and strong leadership. What does every medical device or pharmaceutical sales team have in common?

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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns.