World of DTC Marketing

MARCH 27, 2022

million in 2020). Healthcare in the U.S. The post The need for mental healthcare is great appeared first on World of DTC Marketing.com. Mental illnesses are common in the United States. Nearly one in five U.S. adults live with a mental illness (52.9 Suicidal ideation continues to increase among adults in the U.S.

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Medico Reach

JUNE 16, 2022

Infographic content: The onset of the COVID-19 pandemic has pushed significant growth in the US Healthcare Industry, with 2022 being the year of consumer influence. With higher interoperability levels and significantly better price transparency for medical bills and drugs, the US healthcare industry is dead set on growth.

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World of DTC Marketing

APRIL 7, 2021

million compensation package in 2020, a slight increase from his $19.6 Pfizer CEO Bourla’s Pay Climbed 17% to $21 Million in 2020 and Gilead Sciences CEO Daniel O’Day earned a $19 million take home. American healthcare is in trouble. Highest-paid CEOs in 2019: Who made the list from healthcare. This has to end.

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Pharma Marketing Network

APRIL 27, 2021

HBA STAR 2020-21, Susan Torroella. The 2020-2021 HBA STAR is Susan Torroella, President and CEO of ArmadaHealth, the leader in physician recommendation intelligence provided to employers through its QualityCare Connect? The post Susan Torroella, 2020-2021 HBA STAR appeared first on Pharma Marketing Network. and Europe.

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MedCity News

FEBRUARY 6, 2023

ReKlame Health launched in 2020 to provide affordable, culturally competent behavioral healthcare to Black and Brown communities in New York. On Monday, the startup announced it is now serving patients in two additional states — New Jersey and Florida.

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PM360

OCTOBER 1, 2022

Arising out of Calcium’s DEI initiatives, the healthcare marketing agency has launched the “I DON’T HAVE A BOX” campaign to drive awareness of the “race box” used in health data collection and its shortcomings in capturing true racial and ethnic diversity. According to the 2020 U.S.

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Healthcare Success

MAY 9, 2023

A successful health system, hospital, practice, or healthcare organization website facilitates patient communication and helps you win more of the patients you want. To get on page #1 for an organic search, you need a strong healthcare marketing SEO company, a solid website, an even stronger medical SEO strategy, and a tactical SEO team.

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Pharma Marketing Network

JULY 19, 2023

Here are some examples of how pharmaceutical companies can align their brand values with high-impact healthcare sponsorships: Sponsoring research: Pharmaceutical companies can sponsor research into new drugs and treatments for diseases. The website also offers resources for healthcare professionals, such as continuing education courses.

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MobileLocker

DECEMBER 3, 2020

Check out all the marketing and communications trends from 2020 and learn how they could impact the year ahead. The post Pharma and Med Tech Marketing: 2020 in Review appeared first on MobileLocker.

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Clarivate

APRIL 18, 2024

Strategy #1: innovate and create Amazon founder Jeff Bezos has said that overnight success takes about 10 years — and that ramp-up period may be what’s playing out for the ecommerce giant in healthcare. billion, following an earlier failed healthcare venture with Berkshire Hathaway and JPMorgan Chase.

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PM360

JULY 13, 2023

During the COVID-19 pandemic, we saw healthcare organizations spend and scramble to implement numerous virtual care point solutions. The global healthcare IT market was valued at $280.3 billion in 2020 and is expected to reach $381.7 billion by 2025, growing at a compound annual growth rate of 6.7%. fitness trackers).

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Pharma Marketing Network

APRIL 27, 2021

HBA Honorable Mentor 2020-21, Dr. Rod MacKenzie. Rod represents Pfizer on the Board of Directors for ViiV Healthcare, a global specialist HIV company established by GlaxoSmithKline and Pfizer to deliver advances in treatment and care for people living with HIV.

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Pharma Marketing Network

APRIL 20, 2021

Given her commitment to helping others, she has also been cited as an exceptional mentor, coaching and inspiring hundreds of female and male scientists and healthcare business leaders. The post Dr. Sandra Horning, HBA Woman of the Year 2020-21 appeared first on Pharma Marketing Network.

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European Pharmaceutical Review

JANUARY 25, 2024

They are vital to ensuring the safe and effective use of medicines, making them an integral part of healthcare in Europe. 3 Moreover, digital platforms can be tailored to the needs of patients and healthcare professionals, offering accessible, trustworthy and up-to-date information on medicines precisely when required.

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Healthcare Healthcare Electronics Safety 84

Rep-Lite

JANUARY 27, 2021

Rep-Lite has been recognized as the “Most Pioneering Hybrid Medical Contract Sales & Services Enterprise 2020” by GHP magazine in its fifth annual Healthcare & Pharmaceutical Awards. GHP ’s award [Most Pioneering Hybrid Medical Contract Sales & Services Enterprise 2020] is a perfect title for what we do.

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Healthcare Success

JULY 11, 2022

Google Analytics is an extremely powerful tool for healthcare businesses. The development and subsequent launch of Google Analytics 4 (GA4) in October 2020 was spurred by a 2018 ruling of Europe’s General Data Protection Regulation (GDPR) , the strictest data privacy and security law in the world. How to Get Started Dos and Don’ts.

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Medico Reach

JUNE 29, 2022

You need strategic market research to validate your credibility as a healthcare company. For this reason, you need the help of reliable healthcare market research companies. Fortunately, you can take advantage of our curated list of the top 25 healthcare market research companies. Reckner Healthcare. Lucid Health.

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Clarify Health

DECEMBER 21, 2021

The No Surprises Act and Transparency in Coverage Rule The past two years have been monumental for healthcare transparency and reporting regulations. The No Surprises Act (NSA), signed into law in December 2020, and the Transparency in Coverage Rule (TiC), published in October 2020, will have significant implications for health plans in 2022.

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Healthcare Healthcare 52

Clarify Health

NOVEMBER 19, 2020

Leaders from Horizon BlueCross BlueShield of New Jersey, Abbvie, Kaweah Delta, and Clarify Health hosted a series of table talk discussions to unpack the concept of healthy data and to understand how leading organizations from across the healthcare landscape plan to implement a healthy data strategy.

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World of DTC Marketing

JUNE 14, 2022

According to a new report , life expectancy in the United States took another hit in 2021, furthering a dramatic decline from 2020 that was the largest since World War II. years in 2020 and 76.60 In contrast, peer countries averaged a smaller decrease in life expectancy between 2019 and 2020 (0.57 years in 2019 to 76.99

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Pharma Marketing Network

APRIL 19, 2021

Tune into an exclusive Pharma Marketing Network (PMN) interview with Amy Turnquist, a member of the PMN Editorial Advisory Board and Dr. Sandra Horning, the Healthcare Businesswomen’s Association Woman of the Year (WOTY) 2020-21. Confidence and persistence come from within.” – Dr. Sandra Horning, HBA Woman of the Year 2020-21.

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LEVO Health

NOVEMBER 30, 2021

As social media continues to increase in popularity with over 4 billion users worldwide, maintaining an online social media presence is essential to your healthcare practice’s digital marketing strategy. TikTok initiated the prevalence of short-form videos, with over 315 million downloads in the first three months of 2020.

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pharmaphorum

DECEMBER 2, 2022

New research from ViiV Healthcare has revealed a widespread gap in public knowledge and understanding of HIV worldwide, with three-quarters of people reporting that there are still negative perceptions of people living with HIV. The post ViiV Healthcare study reveals outdated perceptions of HIV appeared first on.

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Healthcare Healthcare Media Physicians 52

MedCity News

JUNE 1, 2023

As of October 2020, most health plans are required to disclose costs in a machine-readable format that also includes descriptions of typically cryptic billing codes in plain-language descriptions. Two rules from CMS require price transparency and easy-to-read information from providers and payers.

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Integrity Solutions

NOVEMBER 13, 2020

The important skills that contribute to sales success are constant, regardless of disruptive external events, but they’ll need to be sharpened and tailored to the changing healthcare environment. Healthcare sales has gone through a number of rocky transitions and disruptions over the past decade. Sales managers are key to that.

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Contrarian Sales Techniques

FEBRUARY 10, 2023

Non-invasive healthcare products refer to medical devices or technologies that do not require puncturing the skin or entering the body in any way to diagnose, treat, or monitor a health condition. The market for non-invasive healthcare products is expected to grow significantly in the coming years.

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Clarity Engagement Solutions

DECEMBER 1, 2020

Pharma companies and healthcare ecosystems are now slowly emerging from a corona lock down of astronomic proportions. Unfortunately, this translated into pushing the same branded content messages via email not only to physicians, but a broad range of healthcare stakeholders. They go straight to the bin.

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Healthcare Healthcare Pharma Physicians 91

Clarity Engagement Solutions

DECEMBER 1, 2020

Pharma companies and healthcare ecosystems are now slowly emerging from a corona lock down of astronomic proportions. Unfortunately, this translated into pushing the same branded content messages via email not only to physicians, but a broad range of healthcare stakeholders. They go straight to the bin.

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Healthcare Healthcare Pharma Physicians 91

Pharma Marketing Network

MARCH 14, 2023

Following are excerpts from the report drawing distinctions among representative countries, industry sectors, company size, business functions, and job categories: 12 out of 19 countries have seen the gap increase since 2020, with Greece having the highest increase (six percent) pushing the gap to an alarming 33.7

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LEVO Health

FEBRUARY 24, 2021

2020 has affected every aspect of our lives, from how we work to how we spend our free time. The impact of the Covid-19 pandemic is not temporary but a complete change in the landscape of healthcare marketing. . Contact the healthcare marketing experts at LEVO Health today by calling 855-234-0232 or visiting our contact page online.

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MedCity News

AUGUST 3, 2022

million people have gained healthcare coverage since 2020. The previous record for the lowest national uninsured rate was 9% in 2016. .

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World of DTC Marketing

AUGUST 26, 2020

However, in both surveys, telehealth visits were perceived as more convenient than office visits (47% in May 2019 vs. 56% in June 2020). So what is the future of digitization within healthcare? For HCP marketing it will be PART of the mix but won’t yet replace in-person reps.

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World of DTC Marketing

AUGUST 14, 2022

If you follow the hype around telehealth, you would think it will save healthcare. Telehealth does have a future as PART of healthcare, but it won’t replace the benefit of seeing a patient in person and being able to diagnose a health problem. It has its place but let’s not act like it will save healthcare.

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Clarify Health

DECEMBER 21, 2021

The No Surprises Act and Transparency in Coverage Rule The past two years have been monumental for healthcare transparency and reporting regulations. The No Surprises Act (NSA), signed into law in December 2020, and the Transparency in Coverage Rule (TiC), published in October 2020, will have significant implications for health plans in 2022.

Healthcare 52

Healthcare Healthcare Networking Healthcare Provider 52

Contrarian Sales Techniques

FEBRUARY 24, 2023

By implementing those tips and strategies, patients can save a significant amount of money on their medication costs, and medical sales representatives can offer to provide valuable advice and assistance to others in managing their healthcare expenses. Do your own research and consult with experts when making decisions about your healthcare.

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Medicine Healthcare Healthcare Insurance 52

Clarify Health

OCTOBER 13, 2021

Healthcare price transparency continues to grow, with health insurers required to release cost-sharing estimates beginning in 2022. What’s new for healthcare price transparency in 2021 ? The American healthcare system is ushering in a new era of health cost transparency. Why is price transparency important in healthcare?

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World of DTC Marketing

MARCH 28, 2022

The question is will the healthcare community do anything about these findings? Endpoints recently wrote, “between 2009 and 2020, prices increased — with one exception — within and across all 12 cancer drug classes studied in the U.S., ” So now, in addition to obesity, alcohol is killing us. And what are we doing about it?

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