article thumbnail

Value-based healthcare can help reduce costs

World of DTC Marketing

Why haven’t more employers addressed the rising costs of employee healthcare with value-based care? The nation’s largest health insurer, UnitedHealth Group, reported $4.9bn in profits in the first quarter of 2021 compared to $3.4bn in the same period in 2020 – a 44% increase. health care system.

article thumbnail

Healthcare Internet Conference (HCIC), November 16-18, 2020 VIRTUAL

Pharma Marketing Network

Healthcare Internet Conference ( HCIC) | November 16-19, 2020 | VIRTUAL. This conference provides an opportunity to analyze “best practices” on a range of issues and brings together healthcare leaders from a variety of disciplines to collaborate and learn. Register now!

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Susan Torroella, 2020-2021 HBA STAR

Pharma Marketing Network

HBA STAR 2020-21, Susan Torroella. The 2020-2021 HBA STAR is Susan Torroella, President and CEO of ArmadaHealth, the leader in physician recommendation intelligence provided to employers through its QualityCare Connect? The post Susan Torroella, 2020-2021 HBA STAR appeared first on Pharma Marketing Network. and Europe.

article thumbnail

Creating Synergy: Aligning Brand Values with High-Impact Healthcare Sponsorships in the Pharmaceutical Industry 

Pharma Marketing Network

Here are some examples of how pharmaceutical companies can align their brand values with high-impact healthcare sponsorships: Sponsoring research: Pharmaceutical companies can sponsor research into new drugs and treatments for diseases. The website also offers resources for healthcare professionals, such as continuing education courses.

article thumbnail

How retailers and “payviders” are disrupting U.S. healthcare in 2024

Clarivate

Strategy #1: innovate and create Amazon founder Jeff Bezos has said that overnight success takes about 10 years — and that ramp-up period may be what’s playing out for the ecommerce giant in healthcare. billion, following an earlier failed healthcare venture with Berkshire Hathaway and JPMorgan Chase.

Retail 52
article thumbnail

Dr. Sandra Horning, HBA Woman of the Year 2020-21

Pharma Marketing Network

Given her commitment to helping others, she has also been cited as an exceptional mentor, coaching and inspiring hundreds of female and male scientists and healthcare business leaders. The post Dr. Sandra Horning, HBA Woman of the Year 2020-21 appeared first on Pharma Marketing Network.

article thumbnail

Dr. Rod MacKenzie, 2020-2021 HBA Honorable Mentor

Pharma Marketing Network

HBA Honorable Mentor 2020-21, Dr. Rod MacKenzie. Rod represents Pfizer on the Board of Directors for ViiV Healthcare, a global specialist HIV company established by GlaxoSmithKline and Pfizer to deliver advances in treatment and care for people living with HIV.