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The Ultimate Guide to Healthcare SEO: 3 Techniques Your Website's Organic Marketing Needs

Healthcare Success

A successful health system, hospital, practice, or healthcare organization website facilitates patient communication and helps you win more of the patients you want. To get on page #1 for an organic search, you need a strong healthcare marketing SEO company, a solid website, an even stronger medical SEO strategy, and a tactical SEO team.

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An Interview with Dr. Sandra Horning, 2020-21 HBA Woman of the Year

Pharma Marketing Network

Tune into an exclusive Pharma Marketing Network (PMN) interview with Amy Turnquist, a member of the PMN Editorial Advisory Board and Dr. Sandra Horning, the Healthcare Businesswomen’s Association Woman of the Year (WOTY) 2020-21. Confidence and persistence come from within.” – Dr. Sandra Horning, HBA Woman of the Year 2020-21.

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It’s Time for Healthcare To Embrace Patient-Friendly Language

MedCity News

As of October 2020, most health plans are required to disclose costs in a machine-readable format that also includes descriptions of typically cryptic billing codes in plain-language descriptions. Two rules from CMS require price transparency and easy-to-read information from providers and payers.

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How payers and providers can leverage data analytics to provide better care for aging populations

Clarify Health

It is no exaggeration that the American healthcare industry faces a looming crisis: an increasing number of older adults with complex healthcare needs. is just 13 percent but accounts for more than a third of healthcare expenditures. Today, the 65-and-older population in the U.S. million , up from 63.6 million in 2022.

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Calcium+Company Expands with Acquisition of CSG Health Group

PM360

Calcium+Company , a leading mid-sized diversified healthcare marketing agency, today announced it has acquired CSG Health Group , a leading global scientific communications agency specializing in promotional and educational strategies and initiatives directed to healthcare professionals.

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Buying Medicines and Choosing Healthcare Options in Malaysia

Contrarian Sales Techniques

Finally, patients can save even more money by taking advantage of discounts and promotions offered by pharmacies, such as loyalty programs or special sales. Do your own research and consult with experts when making decisions about your healthcare. There have been instances of generic drugs being recalled in Malaysia in the past.

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Fewer Prescribers Are Driving NBRx Than You Think—Here’s Why

PM360

By 2020, that percentage plummeted to just 8%. While it’s unsurprising that patients flock to these cheaper alternatives to treat common conditions, generic medications aren’t as accessible for specialized conditions, which gives pharma marketers an opportunity to drive scripts where the market is less crowded. References: 1.