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Biogen’s Alzheimer’s drug: What’s the price tag on hope?

World of DTC Marketing

Kesselheim, a professor of medicine at Harvard Medical School via the Washington Post , says “the worst thing for people with Alzheimer’s would be to put out a product that doesn’t work.” If the drug is approved you can bet that it’s going to carry a huge price tag. Biogen needs a new drug revenue badly.

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Beyond the Price Tag: How Hospital Admins, Doctors, and Patients Define Medical Value

Contrarian Sales Techniques

It's about the tangible and intangible benefits that medical products and services bring to the table. Let's dive in and explore the different perspectives that shape our understanding of medical value. The Multifaceted Nature of Medical Value Value in healthcare isn't a one-size-fits-all concept.

Doctors 52
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Can gene therapies for haemophilia defend their high price tags?

Pharmaceutical Technology

million price tag. Both factor VIII prophylactics and Roche’s bispecific antibody Hemlibra that are used for haemophilia A patients are expensive, and so a gene therapy could save money, says Dr. David Rind, chief medical officer (CMO) of ICER. The post Can gene therapies for haemophilia defend their high price tags?

Safety 111
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Amylyx ALS drug draws criticism over $158,000 price tag

pharmaphorum

Chief medical officer at the independent drug pricing watchdog, Institute for Clinical and Economic Review (ICER), David Rind said Relyvrio should have been priced closer to the cost of production until there is clear proof about its efficacy. The post Amylyx ALS drug draws criticism over $158,000 price tag appeared first on.

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ARTICLE ON FUTURISTIC APPROACH FOR MEDICAL DIAGNOSTICS ; BIOCHIP

Pharmatutor

ARTICLE ON FUTURISTIC APPROACH FOR MEDICAL DIAGNOSTICS ; BIOCHIP. Read more about ARTICLE ON FUTURISTIC APPROACH FOR MEDICAL DIAGNOSTICS ; BIOCHIP Log in or register to post comments About Author. Meenu Maurya. Email : meenudinesh15@gmail.com. Wed, 03/16/2022 - 15:06.

Medical 65
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Turnover in Pharma: Revealing the Price Tag

Revosuite

When a medical representative leaves the company he doesn't only take institutional knowledge with him, but his retinotopic intelligence, customer relationships, sales territory intelligence that he has built while working there. The post Turnover in Pharma: Revealing the Price Tag appeared first on REVO. According to Panopto’s.

Pharma 52
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How to Transition From Nursing to Medical Sales

MedReps

Nurses seemingly have a leg up when it comes to branching into medical sales. After all, they have plenty of medical knowledge and know what certain medications do, which devices to reach for in certain circumstances and more. After all, medical sales seem like a very different animal from nursing.