Infuse Medical

MAY 2, 2024

In the healthcare Operations field, achieving the best possible patient outcomes is paramount. In healthcare, for example, medical students can practice complex surgical procedures in a virtual operating room. Another example of VR application in healthcare is: Sapiens TCS App In 2010, Bard Access Systems (a division of C.R.

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PM360

DECEMBER 20, 2023

A significant battle for the hearts and minds of healthcare professionals (HCPs) will play out in social media during 2024. Savvy marketers will focus on eight tactics to capitalize on these trends and meet HCPs where they congregate on social media. AI will also help marketers determine what works and what doesn’t.

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PM360

MARCH 22, 2024

Field Medical Affairs is an essential bridge between pharmaceutical clinical development and commercial delivery. Historically, the industry has left MSL-HCP interactions to exist on their own, focusing on objective metrics and key performance indicators (KPIs) to inform Medical Affairs impact. EPG Health. October 2023.

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pharmaphorum

OCTOBER 19, 2022

That statement, coined by one of my colleagues at Healthware MedComms , summarises the changing state of communications between pharmaceutical organisations and their healthcare provider (HCP) stakeholders. No doctor wakes up in the morning asking what your brand can do for them.

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Impetus Digital

AUGUST 12, 2022

Natalie Yeadon Co-Founder & CEO Natalie worked in the pharmaceutical industry for over 18 years in a variety of sales, marketing, and early brand commercialization management roles both in Canada and in the US, in several different therapeutic areas. About Impetus Digital. Book a Consultative Demo.

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Contrarian Sales Techniques

DECEMBER 5, 2023

Did you know that a well-trained pharmaceutical sales rep can be the driving force behind a healthcare provider's decision-making process? Training focused heavily on face-to-face interactions, with an emphasis on building relationships with healthcare providers. That’s right. It's the secret sauce to thriving in the pharma industry.

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Contrarian Sales Techniques

APRIL 19, 2022

Job Description Of A Medical Sales Representative A medical representative is a member of a company whose job is to market and sell its products to the retail trade, be it pharmaceutical drugs or medical devices. They are medical agents (i.e.,

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PM360

NOVEMBER 27, 2023

Food & Drug Administration’s proposed Computer System Assurance (CSA) guidelines, the old methods of unit tests and standardized manual and automated testing are no longer adequate for ensuring both solution security and healthcare outcomes. The good news?

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Pharmaceutical Technology

NOVEMBER 2, 2022

But educating the world of physicians about these new medicines and collaborating with healthcare professionals on trials and other important initiatives is critical to their commercial success. Sometimes, this data can be helpful in a market access setting to inform or support pricing and reimbursement procedures. A fresh approach.

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Clarity Engagement Solutions

NOVEMBER 9, 2020

The primary purpose of Medical Science Liaison MSL is to establish and maintain peer-peer relationships with leading physicians, referred to as Key Opinion Leaders KOL’s, at major academic institutions and clinics. We have highlighted 5 quick tips for MSL to aid them through the process when engaging with KOL’s.

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PM360

JUNE 26, 2023

LLM/generative AI is ideally suited to assist brand managers, customer experience professionals, and sales teams—medical science liaisons, too—with some of the heavy lifting to create, organize, and analyze customized content. Auto-tagging, a laborious task, is another area where generative AI/LLMs can assist.

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Clarify Health

MAY 19, 2020

Each drug on the market started off as an idea that successfully overcame many hurdles while thousands (and sometimes millions) of other potential therapies failed along the way. After FDA-approval comes the last critical mile of this journey: bringing the product to market. sales, medical science liaisons, etc.).

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European Pharmaceutical Review

MAY 2, 2023

The growing issue of inequitable access is not just an issue of developing or emerging countries either; significant disparities in medicine availability exist within Europe where the time between regulatory approval (marketing authorisation) and true access for patients can vary from a few days to 2.5

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eMediWrite

SEPTEMBER 10, 2021

Even though, prima facie, the purpose of medical affairs is to develop and maintain external relationships effectively, medical affairs even refers to building credibility and partnerships with critical healthcare decision-makers. The definition of an “insight” is inconsistent as per the medical affairs function.

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Medico Reach

AUGUST 1, 2022

Amidst increasing interest rates and worries of a recession, the once-hot IPO market has come to a grinding halt. However, the situation has tremendously changed since the market crash began in November 2021. Technology and healthcare are two areas in which California-based New Enterprise Associates, Inc invests. CEO : Luke Goh.

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Celeritas

OCTOBER 14, 2022

Medical Science Liaisons are hired or contracted to meet with these stakeholders prior to and during the launch and distribution period to educate and create awareness of the drug. Secondary: These are those who will ultimately determine the lifecycle and success of advanced treatments, diagnostic tools, and medications.

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Medgadget

FEBRUARY 17, 2023

This new way of controlling laparoscopic tools the company describes as “endo-robotic surgery” Its leadership sees it as being able to disrupt the existing market, thanks to significant cost reductions, all while offering surgeons capabilities previously only available from very expensive robotic systems.

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PM360

SEPTEMBER 15, 2022

Heavy patient loads, paperwork, research, presentations at medical meetings, and department/academic obligations make it tough to keep up with the literature, new therapies, and understanding of how community level and peers manage their patients. Healthcare professionals (HCPs) are changing their habits accordingly.

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Pharmaceutical Representative Training

JANUARY 11, 2021

Pharmaceutical sales representatives (often times referred to as pharma reps) are hired by pharmaceutical/biotech companies to educate healthcare providers (HCPs) such as physicians, pharmacists, nurses, and physician assistants (PAs) on their company’s product. What is a pharmaceutical sales representative?

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Veeva

FEBRUARY 6, 2022

According to Veeva Pulse data , COVID-19 has accelerated the shift to digital for life sciences, with significant growth in remote and digital engagement since early 2020, and a 10X increase of HCPs using three or more channels in their engagement with pharma 1.

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Rep-Lite

MAY 22, 2023

In today’s competitive job market, an entry-level resume serves as your key to unlocking the doors of your dream job. This research will help you align your resume with the current demands of the job market. Conducted market research and competitor analysis to identify emerging trends and inform marketing campaigns.

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PM360

NOVEMBER 21, 2022

Combined with the incentives provided by the Orphan Drug Act, a powerful dynamic is at play, ever further pushing the limits of what medical science can achieve. Accelerating the Path to Diagnosis and Treatment. However, this bustling space also faces some unique challenges. A company interested in Marc’s disease should talk to Marc.

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Evolve Your Success

OCTOBER 31, 2023

Tune in and discover how one individual’s dedication can truly make a difference in the world of healthcare. We interact with sales, marketing, and medical affairs. We do work with marketing because it is pre-marketing stuff and launch. We cover from a national standpoint. I got back from New York.

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pharmaphorum

SEPTEMBER 2, 2022

The healthcare industry is evolving rapidly, with data and digital technologies transforming everyday communications as we know them. In a recent report from Indegene, 62% of healthcare professionals surveyed said they are “overwhelmed” by product-related promotional content they received from pharmaceutical companies.

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Pharmaceutical Technology

JULY 10, 2008

The industry sits at a pivotal point in its evolution and analysts say it can no longer rest on its laurels happy to produce generic drugs while expending vast sums on marketing at the expense of R&D. Even so, current figures show firms’ biggest portion of spend is still on marketing and administration at 33.1%,

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Pharmaceutical Technology

NOVEMBER 3, 2022

Genentech, a subsidiary of Roche , markets alteplase and tenecteplase under the names Activase and TNKase in the US, while Boehringer sells them under the names Actilyse and Metalyse in the EU. As a result, healthcare providers need to rely on generic manufacturers, but there are only a few who make them, he explains.

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Evolve Your Success

DECEMBER 19, 2023

I am a person who has devoted his life to medical technology. We need to bring innovative new therapies to the market and the patients. Do I want to be a medical doctor or an engineer? In the end, I decided to become an engineer but from the get-go specialized in medical technology. My name is Fred Colen. She had an MBA.

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European Pharmaceutical Review

FEBRUARY 22, 2023

8 Future potential Celltrion sees potential for the platform to be applicable to other biologics, according to SungHyun Kim, Head of the company’s Medical Science Division. Looking ahead, in the next five years Imran is hopeful that the first oral biologics will be on the market. Biologics Global Market Report 2023.

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World of DTC Marketing

AUGUST 1, 2021

” Then, Dr. Jalal Baig, oncologist, wrote “the statements of pharmaceutical companies run counter to the realities of medical science and insult the sophistication of the body’s immune system. I’ve been in healthcare digital marketing for over 20 years and have never seen so much misinformation and outright lies.

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