PM360

NOVEMBER 12, 2023

Technological innovations and changes in consumer behavior over the past 10 years have reduced friction, saved time, and opened new options for consumers and patients seeking routine prescriptions and refills via telehealth. Let’s face it, most consumers seek convenience wherever they can find it.

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Prescription Media Pharma Patients 52

pharmaphorum

SEPTEMBER 1, 2022

COVID-19 antiviral medications Paxlovid (nirmatrelvir/ritonavir) and Lagevrio (molnupiravir) must be taken within five days of the onset of symptoms, but obtaining these medications within that window is difficult for some. “We are currently focused on offering a convenient way to get prescriptions.

Medical 85

Medical Prescription Doctors Physicians 85

World of DTC Marketing

JULY 26, 2022

billion acquisition of One Medical, a primary care provider with 188 offices in 25 markets nationwide but are they making a strategic move or a mistake? We also have to ponder the number of people who need more tests and coordination of medical records between HCPs. So let’s diagnose Amazon’s purchase.

Doctors 283

Doctors Prescription Consulting Physicians 283

MaBiCo

JULY 20, 2022

The Future of Medical Sales. The profession of medical sales has clearly faced a decline during the last years, making many professionals feeling anxious about the prospect of their careers. Pharmaceutical companies of every size, cut on their medical sales teams to achieve economies and reduce their costs.

Medical sales 98

Medical sales Medical sales reps Medical Sales 98

World of DTC Marketing

JULY 1, 2021

SUMMARY: Online health seeker numbers are still very high, indicating that people are doing their research first before asking for a prescription drug. Online ads for prescription drugs are unique. Nobody will see an online ad for a prescription drug and ask their doctor about it without doing some research first.

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Side effects Doctors Prescription Media 217

Cesare Ferrari

MARCH 1, 2024

After discussing value proposition in general and with respect to the customer and the product , in this post, I would use the value proposition canvas to analyze the value proposition of a medical product and its product market fit. The post Value proposition design for medical products (Part 4) appeared first on Cesare Ferrari.

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Healthcare Success

JULY 5, 2022

Marketing to doctors, physicians, surgeons, and other health care professionals can be extremely challenging, complicated, and expensive. What’s more, most doctors work in a hospital or multilocation medical practice, making it even more challenging to identify key decision-makers. Step 1: How to Define Your Doctor Audience .

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Doctors Physicians Marketing Prospecting 61

MedReps

MAY 1, 2023

Medical salespeople need to be adaptable. After all, physicians and other medical experts are aware of the trends and need to know how the products being offered fit, so it makes sense to include this information. How can you use telehealth to your advantage in medical sales? How can this fit into your medical sales?

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Medical Medical sales Doctors Sales 74

World of DTC Marketing

JUNE 1, 2022

Doctors have long asserted that prior authorization — the need to get approval from the patient’s insurer before proceeding with treatment — causes delays that can hurt patient care. Prior authorizations also exact a toll on doctors, who say the paperwork has gotten out of hand. Then there is prior authorization.

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Insurance Patients Doctors Physicians 225

PM360

NOVEMBER 29, 2022

1 Yet, most patients haven’t tried prescription therapies, a discovery Phreesia Life Sciences made after surveying 6,780 adults age 18 and older who previously had been diagnosed with or treated for constipation as they checked in for their doctors’ appointments. Why the disconnect? Address Patients’ Quality of Life.

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Patients Prescription Doctors Education 98

Cesare Ferrari

FEBRUARY 3, 2024

Profile 2: The doctor prescribing the drug, which could be segmented into general practitioner, sleep specialist, neurologist, psychiatrics, and again, if relevant, working privately or within a healthcare service. For instance, the doctor who seeks reassurance will probably use an old and proven safe treatment.

Medical 52

Medical Doctors Prescription Marketing 52

Contrarian Sales Techniques

APRIL 19, 2022

In this article, I’ll give you a brief overview of the job description of medical representatives (also known as MR or MSR or Medical Rep) in retail and their responsibilities. The job description of a medical field representative can vary from employer to employer, as can the requirements for work experience.

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Medical sales Medical Sales Doctors 52

eMediWrite

MAY 27, 2022

Second, utilising incentives to increase prescription rates has shown to be a hit-or-miss tactic in the past, and it’s time to try something new. Pharma brand loyalty, when effectively built, can have far-reaching and long-lasting consequences beyond prescriptions. Beyond prescribing loyalty. When brand loyalty breaks out.

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Doctors Pharma Physicians Prescription 52

Clarify Health

MARCH 20, 2023

But can transparency mandates extend beyond the hospital setting to improve medication adherence in patients? Medication cost transparency as a means for more cost-conscious prescribing One potential benefit of medication cost transparency is that it can lead to more cost-conscious prescribing by providers.

Medical 52

Medical Prescription Leads Patients 52

Contrarian Sales Techniques

DECEMBER 6, 2023

The Allure and Reality of Medical Sales When we think of a medical representative (often referred to as a "med rep"), images of well-dressed professionals with sleek briefcases, brimming with the latest pharmaceutical products, often come to mind. But what really is the role of a medical rep?

Medical 52

Medical Ethics Education Healthcare Provider 52

World of DTC Marketing

JANUARY 1, 2022

1ne: The value proposition of prescription drugs still outweighs potential side effects – Wegovy’s demand quickly exceeded supply after the FDA approved once-weekly semaglutide injections. People don’t want to lose weight through diet and exercise if they can lose it through a prescription drug.

Healthcare 244

Healthcare Healthcare Side effects Prescription 244

Contrarian Sales Techniques

APRIL 26, 2022

We’ll go through a brief overview of the requirements for medical sales executive (also known as MSE or Medical Executive or ME in short) and its job description. The job of a sales executive in the medical industry can vary from employer to employer, as can the requirements for work experience.

Medical sales 52

Medical sales Medical Sales Doctors 52

World of DTC Marketing

APRIL 13, 2021

The most desired information doctors now want is about patient assistance programs, with 49% saying they want pharma reps to provide that information. Most doctors sign on in the morning and see a snapshot of what’s happening by their specialty. doctors and 45% of all NPS and physician assistants as verified members.

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Doctors Pharma reps Pharma Rep Physicians 286

Rep-Lite

NOVEMBER 14, 2023

Success in medical sales requires resilience, adaptability, and the ability to build lasting relationships with healthcare professionals. In this blog post, we’ll look at everything you need to know about medical sales jobs. In this blog post, we’ll look at everything you need to know about medical sales jobs.

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Medical sales Medical Sales Medical sales reps 52

MedReps

SEPTEMBER 28, 2022

With so many different medical sales companies out there, how do you choose the best niche for you? So, how can you find your medical sales market? Yes, medical sales reps get paid well and they earn commission on top of their base salaries. Competition is fierce out there for certain products, like surgical and medical devices.

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Medical sales Medical Sales Marketing 89

Sales Pilot Medical Sales Performance

JUNE 27, 2023

Step-up Your Game From Sales Cliché To Doctor Whisperer Doctors and other HCPs have to deal with medical sales representatives who seem to have an uncanny ability to ask the most ridiculous or even stupid questions. Instead, ask questions that show you genuinely understand a doctor’s challenges and needs.

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Medical Sales pitches Doctors Medical sales 52

Contrarian Sales Techniques

APRIL 26, 2022

Here’s a brief overview of the job description for medical sales executive (also known as MSE or Medical Executive) and its requirements. The job of a sales executive in the medical industry can vary from employer to employer, as can the requirements for work experience. Medical Sales Executive Job Description 1.

Medical sales 52

Medical sales Medical Sales Doctors 52

Contrarian Sales Techniques

APRIL 19, 2022

Here’s a brief overview of the job scope of a medical sales representative (also known as MR or MSR or Medical Rep) and their job description. The job of a medical field representative can vary from employer to employer, as can the requirements for work experience. Job Scope Of A Medical Sales Representative 1.

Medical sales 52

Medical sales Medical Sales Doctors 52

Sales Pilot Medical Sales Performance

JULY 24, 2023

Picture a medical sales representative striding into a doctor’s office, armed with a suitcase full of shiny brochures, impeccable knowledge about their product, and an intense desire to make a sale. That’s like handing out a prescription for success! But wait…something’s missing.

Medical sales 52

Medical sales Sales Medical Prospecting 52

Medico Reach

SEPTEMBER 30, 2022

Then, the platform will connect them with the right doctor. The doctors will offer valuable insights and consultation to reduce the issues. It is very convenient to book an online dental consultation with a doctor through a private conference room. DentalChat. Virtudent Inc. Virtudent Inc.

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Consulting Insurance Doctors Prescription 98

PM360

SEPTEMBER 28, 2022

To boost brand awareness and improve outcomes for type 2 diabetes patients, pharma can support two complementary paths: medication and lifestyle changes. Patients Are Open to New Medication Options but Have Limited Treatment Knowledge. Patients Are Open to New Medication Options but Have Limited Treatment Knowledge.

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Marketing Patients Pharma Doctors 98

Impetus Digital

APRIL 26, 2024

While once considered taboo, public opinion is turning toward the introduction of robotic assistance in the medical world. In reality, AI has the ability to make the virtual, non-practical tasks of medical workers easier, while also streamlining online healthcare processes for the average patient.

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Healthcare Provider Healthcare Healthcare Patients 52

Rep-Lite

JANUARY 3, 2024

Medical sales is the field of selling medical products and services to healthcare providers, such as hospitals, doctors, and clinics. Medical sales representatives typically work for pharmaceutical companies, medical device manufacturers, or healthcare service providers. Thinking about getting into medical sales?

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Medical sales Medical Sales Medical sales reps 52

Rep-Lite

MARCH 21, 2024

However, for this exploration, we will be using the umbrella term, medical sales representative. Medical sales representatives are healthcare professionals who promote medical equipment, pharmaceuticals, or services to hospitals, clinics, and physicians. So how much do medical sales reps make?

Medical sales 52

Medical sales Medical sales reps Medical Sales 52

World of DTC Marketing

JULY 21, 2022

Using the same ads to advertise prescription drugs repeatedly is a waste of money and doesn’t lead to sales. A Prevention Magazine study dated had prescription DTC ads as being 7% effective in driving new Rx’s. ” Ninety-two percent of U.S. Nowhere is this clearer than in pharma DTC TV ads. It’s not more T.V.

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Prescription Side effects Marketing Pharma 266

World of DTC Marketing

APRIL 22, 2021

Product websites are stagnant, and online health seekers are going elsewhere to learn about your medication’s side effects and cost. A website and TV commercials are not enough to get patients to ask for a prescription medication especially when fair balance lists side effects like cancer.

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Marketing Side effects Prescription Media 265

Medico Reach

OCTOBER 25, 2022

Let’s be honest; most of us are unaware of its meaning or the roles and responsibilities that medical coders perform in the healthcare world. Read on to know more about them and a few of the best medical coding companies in USA. What is Medical Coding? The medical coding market in the U.S. was valued at USD 17.9

Medical 75

Medical Physicians Healthcare Healthcare 75

World of DTC Marketing

DECEMBER 23, 2020

Among the 26% of respondents who talked to a health care provider about a specific prescription drug they saw advertised, 16% said they received a prescription for the advertised drug. Online research is used to evaluate new prescription drugs. But is this really true across all DTC? Today it’s a multichannel approach.

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Prescription Doctors Side effects Marketing 249

World of DTC Marketing

FEBRUARY 22, 2021

Jazz Pharmaceuticals has introduced a new prescription medication for patients with sleep apnea/narcolepsy that “helped adults get up to 9 hours of improved wakefulness in clinical studies at 12 weeks” and they’re using a flying pig on their DTC. billion by 2026.

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Pharma Doctors Side effects Prescription 181

PM360

AUGUST 9, 2022

According to a 2021 study by Statista, 40% of prescriptions written in 2005 were for brand-name medications. 1 How is this possible, given that more than 20,000 prescription drugs are currently in circulation in the U.S. By 2020, that percentage plummeted to just 8%.

Prescription 52

Prescription Doctors Specialization Physicians 52

World of DTC Marketing

JANUARY 20, 2022

Women are more likely than men to have researched a medical question online. Some 72% of online women have sought medical information online, compared with 51% online men. College-educated Internet users are more likely to search for medical advice online than those with high school education.

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Digital Media Media Pharma Doctors 232

Contrarian Sales Techniques

APRIL 21, 2022

Medical Sales Representative (also known as MSR or MR or Medical Rep) in Malaysia is a sophisticated and confident salesperson who know the medical jargon to promote prescription and over-the-counter medicines. Medical sales are a popular career choice for professionals as they often offer rapid career growth.

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Medical sales Medical Sales Medical sales reps 52