Referral MD

MARCH 13, 2023

Photo by JoshuaWoroniecki on Pixabay Technology is everywhere these days, and that includes the realm of healthcare. You may have noticed this if you’ve visited the doctor or dentist recently. It’s so much easier to make appointments, view your medical records and even see a healthcare provider using technology.

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PM360

MAY 21, 2024

Navigating the complex healthcare system can be a stressful experience for patients, from obtaining a diagnosis to finding the right specialty care or treatment. Doctor finder tools, for example, can help patients find care faster based on their unique needs, including location and insurance coverage.

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pharmaphorum

SEPTEMBER 1, 2022

COVID-19 antiviral medications Paxlovid (nirmatrelvir/ritonavir) and Lagevrio (molnupiravir) must be taken within five days of the onset of symptoms, but obtaining these medications within that window is difficult for some. I have always been passionate about improving the efficiency and equity of healthcare. The platform.

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eMediWrite

JULY 1, 2022

In the healthcare sector, sales agents are required to run their “territories” like their own businesses. Top-performing medical sales representatives have an entrepreneurial mind-set for this precise reason. Being seen as a valuable consultant by physicians is one of the main objectives of a medical sales representative.

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World of DTC Marketing

MARCH 19, 2021

SUMMARY: Value-based healthcare is a healthcare delivery model in which providers, including hospitals and physicians, are paid based on patient health outcomes. In a country where people really don’t care of themselves value-based healthcare won’t work. Americans are not healthy.

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PM360

NOVEMBER 12, 2023

Technological innovations and changes in consumer behavior over the past 10 years have reduced friction, saved time, and opened new options for consumers and patients seeking routine prescriptions and refills via telehealth. Consumers are left to navigate the healthcare system on their own to learn more about the therapy elsewhere.

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World of DTC Marketing

JULY 1, 2021

SUMMARY: Online health seeker numbers are still very high, indicating that people are doing their research first before asking for a prescription drug. Online ads for prescription drugs are unique. Nobody will see an online ad for a prescription drug and ask their doctor about it without doing some research first.

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Pharmaceutical Technology

APRIL 24, 2023

The Covid-19 pandemic pushed the healthcare industry toward rapid digitalisation, with the rise of telehealth, telepresence systems, remote diagnostics, predictive AI, and wearable technology now changing the way healthcare is delivered and improving patient outcomes.

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PM360

OCTOBER 13, 2023

Doctor Docs: Targeting Trust Between Pharma and HCPs A new study shows the crucial link in pharma marketers’ digital engagement strategy with HCPs is in jeopardy—trust. doctors are calling two particular drugs “paradigm-shifting”—tirzepatide, sold as Mounjaro , and semaglutide, sold as the brands Ozempic , Wegovy , and Rybelsus.

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Healthcare Success

JULY 5, 2022

Marketing to doctors, physicians, surgeons, and other health care professionals can be extremely challenging, complicated, and expensive. What’s more, most doctors work in a hospital or multilocation medical practice, making it even more challenging to identify key decision-makers. Step 1: How to Define Your Doctor Audience .

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Healthcare Success

JANUARY 2, 2024

Now that the holidays have drawn to a close, it’s time to return to your 2024 marketing plan and make adjustments that ensure your business is taking advantage of the latest trends in healthcare marketing to reach patients and HCPs more effectively and make a lasting impression.

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Contrarian Sales Techniques

DECEMBER 6, 2023

The Allure and Reality of Medical Sales When we think of a medical representative (often referred to as a "med rep"), images of well-dressed professionals with sleek briefcases, brimming with the latest pharmaceutical products, often come to mind. But what really is the role of a medical rep?

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Rep-Lite

NOVEMBER 14, 2023

Success in medical sales requires resilience, adaptability, and the ability to build lasting relationships with healthcare professionals. In this blog post, we’ll look at everything you need to know about medical sales jobs. In this blog post, we’ll look at everything you need to know about medical sales jobs.

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World of DTC Marketing

APRIL 13, 2021

The most desired information doctors now want is about patient assistance programs, with 49% saying they want pharma reps to provide that information. Most doctors sign on in the morning and see a snapshot of what’s happening by their specialty. doctors and 45% of all NPS and physician assistants as verified members.

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MedReps

MAY 1, 2023

Medical salespeople need to be adaptable. In order to make sales, they need to be aware of all of the related trends in healthcare, as well as know how to connect those trends to the products they sell. How can you use telehealth to your advantage in medical sales? How can this fit into your medical sales?

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Contrarian Sales Techniques

APRIL 19, 2022

In this article, I’ll give you a brief overview of the job description of medical representatives (also known as MR or MSR or Medical Rep) in retail and their responsibilities. The job description of a medical field representative can vary from employer to employer, as can the requirements for work experience.

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Contrarian Sales Techniques

APRIL 26, 2022

We’ll go through a brief overview of the requirements for medical sales executive (also known as MSE or Medical Executive or ME in short) and its job description. The job of a sales executive in the medical industry can vary from employer to employer, as can the requirements for work experience.

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Clarify Health

MARCH 20, 2023

Healthcare price transparency has gained significant attention in recent years, with the Centers for Medicare and Medicaid Services (CMS) issuing regulations requiring hospitals to publicly post their standard charges for services. But can transparency mandates extend beyond the hospital setting to improve medication adherence in patients?

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Contrarian Sales Techniques

APRIL 26, 2022

Here’s a brief overview of the job description for medical sales executive (also known as MSE or Medical Executive) and its requirements. The job of a sales executive in the medical industry can vary from employer to employer, as can the requirements for work experience. Medical Sales Executive Job Description 1.

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World of DTC Marketing

JUNE 1, 2022

Doctors have long asserted that prior authorization — the need to get approval from the patient’s insurer before proceeding with treatment — causes delays that can hurt patient care. Prior authorizations also exact a toll on doctors, who say the paperwork has gotten out of hand. Then there is prior authorization.

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Contrarian Sales Techniques

APRIL 19, 2022

Here’s a brief overview of the job scope of a medical sales representative (also known as MR or MSR or Medical Rep) and their job description. The job of a medical field representative can vary from employer to employer, as can the requirements for work experience. Job Scope Of A Medical Sales Representative 1.

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Cesare Ferrari

FEBRUARY 3, 2024

Profile 2: The doctor prescribing the drug, which could be segmented into general practitioner, sleep specialist, neurologist, psychiatrics, and again, if relevant, working privately or within a healthcare service. For instance, the doctor who seeks reassurance will probably use an old and proven safe treatment.

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Clarivate

APRIL 18, 2024

Strategy #1: innovate and create Amazon founder Jeff Bezos has said that overnight success takes about 10 years — and that ramp-up period may be what’s playing out for the ecommerce giant in healthcare. Amazon’s big splash happened in February 2023 when it purchased the national primary-care practice One Medical for $3.9

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Rep-Lite

JANUARY 3, 2024

Medical sales is the field of selling medical products and services to healthcare providers, such as hospitals, doctors, and clinics. Medical sales representatives typically work for pharmaceutical companies, medical device manufacturers, or healthcare service providers.

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Referral MD

APRIL 27, 2023

As the technology industry grows increasingly mature, we see trending healthcare technologies that apply to the field of medicine. Here are six of the hottest recent trends that will be changing healthcare in 2023: 1. AI can help healthcare providers predict outcomes, improve patient care and reduce costs. Targeted Treatment.

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World of DTC Marketing

NOVEMBER 1, 2021

SUMMARY: According to eMarketer, “in 2020, spending on digital advertising in the healthcare and pharma industry will grow by 14.2% One area I do agree with them is that “healthcare and pharma will make up 7.1% 3hree : Total online healthcare spending will increase. to reach $9.53 this year). END Points.

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World of DTC Marketing

MARCH 11, 2022

After two years of pandemic fatigue, healthcare trust is at an all-time low, according to Edelman’s Trust Barometer Special Report on Trust in Healthcare. Still, the report may be too generalized for every healthcare player. While this is an excellent general overview, it does not apply to all healthcare.

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Medico Reach

OCTOBER 25, 2022

Let’s be honest; most of us are unaware of its meaning or the roles and responsibilities that medical coders perform in the healthcare world. Read on to know more about them and a few of the best medical coding companies in USA. What is Medical Coding? The medical coding market in the U.S. Billion in 2021.

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World of DTC Marketing

MARCH 22, 2021

SUMMARY: Television remains the most important medium for healthcare advertising , accounting for 54.7% However, recent trends indicate that healthcare marketers are shifting more dollars to digital ads. The majority of healthcare consumers start their journey by finding and comparing providers online, usually through search.

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World of DTC Marketing

JULY 5, 2022

That means that the healthcare costs in the US will keep increasing as more people get preventable health problems. billion annually in healthcare and productivity losses. There isn’t one method to get people exercising; it will take an approach for every healthcare provider to communicate the importance of exercise.

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PM360

SEPTEMBER 28, 2022

To boost brand awareness and improve outcomes for type 2 diabetes patients, pharma can support two complementary paths: medication and lifestyle changes. Patients Are Open to New Medication Options but Have Limited Treatment Knowledge. Patients Are Open to New Medication Options but Have Limited Treatment Knowledge.

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Contrarian Sales Techniques

FEBRUARY 24, 2023

Seizing Opportunities for Medicines and Medical Devices Supply As a medical sales representative serving the healthcare industry, several items in the latest budget announcement are relevant. The government's focus on improving and upgrading hospitals, which may present opportunities to provide medical equipment and supplies.

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Sales Pilot Medical Sales Performance

JULY 24, 2023

Picture a medical sales representative striding into a doctor’s office, armed with a suitcase full of shiny brochures, impeccable knowledge about their product, and an intense desire to make a sale. That’s like handing out a prescription for success! But wait…something’s missing.

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Rep-Lite

MARCH 21, 2024

Healthcare professionals come in all forms: pharmaceutical sales reps, surgical sales reps, biotech sales reps, etc. However, for this exploration, we will be using the umbrella term, medical sales representative. So how much do medical sales reps make? The possibilities of a medical sales representative salary are limitless!

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PM360

AUGUST 9, 2022

According to a 2021 study by Statista, 40% of prescriptions written in 2005 were for brand-name medications. 1 How is this possible, given that more than 20,000 prescription drugs are currently in circulation in the U.S. By 2020, that percentage plummeted to just 8%. References: 1.

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World of DTC Marketing

JANUARY 4, 2021

KEY TAKEAWAY: Consumer behavior has changed due to the pandemic, and DTC marketers should be aware of how consumers will evaluate and choose prescription drugs. Many organizations have postponed market research due to the pandemic but knowledgeable DTC marketers should be aware of the progressive trends in healthcare.

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World of DTC Marketing

AUGUST 23, 2020

COVID-19 has disrupted traditional healthcare person-to-person communication and accelerated digital options, such as telehealth and remote patient-clinician contacts, digital therapeutics that deliver remote patient monitoring, and interventions through the use of software. But is this really the future? Medscape Detailed Findings.

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