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How to Distribute Content to Doctors (Plus, 7 Tips on Email Marketing to Doctors)

Healthcare Success

Welcome to step four of our “Marketing to Doctors” blog series. market their products and services directly to doctors, physicians, surgeons, and other healthcare professionals. Invest in Email Marketing to Doctors. Doctors are extremely busy. Why email marketing to doctors? Text versus branded HTML.

Doctors 101
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Understand the pivotal role that medical journals play for physicians: The ideal method of pharma-doctor engagement

eMediWrite

Medical publications are often highly valued by doctors because they are essential to their professional practice and continuous education. In order to ensure that their practices are founded on the most up-to-date scientific information, physicians rely on this evidence to make educated decisions about treatment plans and actions.

Doctors 52
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The Evolution of Media in Medical Education: Introducing HSS Viewpoint

PM360

The delivery of medical education has changed and continues to evolve as new technology is developed and becomes more mainstream. Being in the medical education business for as long as it has, clinicians recognize the company as a trusted source to return to and consume medical information. Fun and Educational Medical Content.

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Can pharma really leverage social media?

World of DTC Marketing

A Mediabistro survey showed that social networks influence more than 40% of people’s health choices. The types of professional content on Facebook that physicians are most likely to engage with include continuing medical education opportunities (37%) and physician online community information (31%).

Media 238
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Episode 40 – In the C-Suite with Stephanie Marrus, Managing Director, Entrepreneurship, UCSF Innovation Ventures

Medical Device Success

Her education, mentoring and networking program has provided the support necessary to give birth to dozens of life science startups. Even people with advanced degrees like MBAs, Doctors of Medicine and Doctors in science take this course. The spring 2021 cohort of this class starts March 31.

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HCP’s use of social media: the good and the not so good

World of DTC Marketing

With over a million members, Doximity is the largest professional medical network in the United States , including three-quarters of all U.S. Social media targeted at HCPs is also a great way to educate physicians. physicians, 90% of fourth-year medical students, and 45% of all nurse practitioners and physicians’ assistants are issues.

Media 294
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Unlocking Pharma Sales Success: Is NAPSRx's CNPR Certification Your Golden Key?

Contrarian Sales Techniques

They're prepped to talk shop with doctors and pharmacists, understanding both the science and the sales strategy. Can this person charm the socks off a doctor in a crowded clinic? It's a legit organization that provides educational resources and certification for those interested in pharmaceutical sales careers.

Sales 52