Healthcare Success

JANUARY 2, 2024

Now that the holidays have drawn to a close, it’s time to return to your 2024 marketing plan and make adjustments that ensure your business is taking advantage of the latest trends in healthcare marketing to reach patients and HCPs more effectively and make a lasting impression.

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PM360

JULY 26, 2023

is facing an aging population, a mounting physician shortage, and increasing demands for a more equitable healthcare system. Surgeon General, burnout among healthcare workers has reached crisis levels. Today, the U.S. 1 According to the U.S. In fact, ZS Associates’ AccessMonitor report indicates over half of U.S.

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Referral MD

JULY 28, 2022

At the very onset of the COVID-19 pandemic, healthcare businesses across the US were suddenly faced with new and intense challenges. In this piece, we will be looking at a few ways healthcare organizations- both small and big- can think about growing their practice in 2022. Photo by Anthony Shkraba on Pexels.

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PM360

APRIL 7, 2023

Patient Pages: How Healthcare Costs Affect Insured Patients Today A new study shows an insured American with an employer-sponsored health insurance plan can expect to spend more than $320,000 (including insurance premiums and out-of-pocket costs) during his/her adult lifetime.

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PM360

AUGUST 9, 2022

Doctor Docs: Oncologists React to ASCO Educational Material. In a brief filed in support of a longer-term appeal in the U.S. appeals court in Washington, D.C., Should the review of Juul’s marketing application result in another product ban, the company has another 30-day period to appeal.

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Eversana Intouch

MARCH 30, 2022

National Doctors’ Day, celebrated on March 30, honors these healthcare professionals for their work and their dedication to their patients and their communities. Perhaps consider celebrating National Doctors’ Day by considering how you can improve your own outreach to them! 2022 Pharma Marketing Trend to Watch: Musical Chairs.

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Medico Reach

AUGUST 18, 2022

The healthcare sector has seen a few developments over the years. billion in 2022. billion in 2022. Tempus began with the goal of incorporating artificial intelligence and data science into the healthcare industry. However, nothing has been more impactful on the industry than the advent of digital health. 1. Tempus.

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Nixon Gwilt Law

DECEMBER 16, 2021

What can Healthcare and Life Sciences businesses and investors anticipate for the healthcare industry in 2022? We asked our team five direct questions about innovations in healthcare, life sciences, and digital health in the coming year: What healthcare trends or opportunities are you most excited about?

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Medgadget

DECEMBER 21, 2022

Medgadget was recently invited to Taiwan to cover the 2022 Healthcareᐩ Expo in Taipei. Consisting of over 2000 exhibitors in two massive halls, the main hall showcased the best of Taiwan’s healthcare industry. Big Tech is Invested in Healthcare. Here are some notable trends we observed while roaming the aisles.

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Scott’s Directories

OCTOBER 19, 2022

One of the most competitive industries in the United States is healthcare. government reveal that in 2019, spending on healthcare increased to about $3.8 But despite the success recorded in the healthcare industry, it’s often tough for many B2B healthcare marketers to get into. Statistics from the U.S.

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Medgadget

MAY 3, 2023

AI is increasingly being used in healthcare to reduce clinician workloads and improve patient outcomes. Ultimately, AI has the potential to revolutionize medical imaging and improve healthcare outcomes around the world. Tell us about yourself – your background and how you got to where you are today at GE Healthcare.

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Clarivate

APRIL 18, 2024

Strategy #1: innovate and create Amazon founder Jeff Bezos has said that overnight success takes about 10 years — and that ramp-up period may be what’s playing out for the ecommerce giant in healthcare. billion, following an earlier failed healthcare venture with Berkshire Hathaway and JPMorgan Chase.

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World of DTC Marketing

NOVEMBER 22, 2021

And in the case of the pharmaceutical retailer, that’s healthcare. Your local CVS will be turned into “destinations that offer a range of healthcare services, from flu shots to diagnostic tests,” according to the company’s news release. Healthcare is ripe for disruption, and CVS could be blazing new trails.

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eatNgage

FEBRUARY 15, 2022

How eatNgage is Transforming the Healthcare Industry. When it comes to healthcare organizations, eatNgage plays a vital role in helping to improve efficiency and save money. Here are a few examples of healthcare facilities can utilize eatNgage: 1. Here are a few examples of healthcare facilities can utilize eatNgage: 1.

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Eversana Intouch

JANUARY 11, 2022

Welcome to 2022! More bleakly, according to estimates from the WHO and The Guardian /Kaiser Health News, by the spring of 2021, more than 100,000 healthcare workers globally had died from COVID-19, and more than 3,600 of those were in the United States. We will all continue this game of musical chairs in 2022.

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Clarify Health

OCTOBER 13, 2021

Healthcare price transparency continues to grow, with health insurers required to release cost-sharing estimates beginning in 2022. What’s new for healthcare price transparency in 2021 ? The American healthcare system is ushering in a new era of health cost transparency. Why is price transparency important in healthcare?

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Eversana Intouch

MARCH 15, 2022

How do you remain inspired – and inspiring – when you’re living in 2022, with everything that means? ON OUR PURPOSE Truly top-tier healthcare speakers abounded, from Surgeon General Dr. Vivek Murthy to Pfizer CEO Albert Bourla, and spoke at length. It needs to be done with doctors, nurses, and patients.”

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Pharma Marketing Network

DECEMBER 17, 2021

Lewis, Founder & CEO of eHealthcare Solutions and Tap Native, offers his top ten predictions for what’s ahead for pharma in 2022. While large corporations with mega campuses will start to “return to campus” in 2022, if they haven’t already, few are drawing hard lines around a full-time return. In this article, R.J.

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Clarify Health

APRIL 10, 2024

Physician engagement is a crucial factor in the success and growth of healthcare organizations. Physician engagement is important for growth Supporting physician engagement is always challenging in the fast-moving and demanding healthcare environment, but the trauma and lingering effects of the COVID-19 pandemic have made it even more so.

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PM360

AUGUST 9, 2022

A recent WriteMD analysis found that of all the doctors who prescribe a given brand-name drug, approximately 20% of them write 80% of the prescriptions. A recent WriteMD analysis found that of all the doctors who prescribe a given brand-name drug, approximately 20% of them write 80% of the prescriptions. References: 1. References: 1.

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pharmaphorum

JANUARY 24, 2023

In this final instalment of IQVIA EMEA Thought Leadership’s Nine for 2023 three-part series, focusing on issues that will change the direction of healthcare and the pharmaceutical industry this year, three key competitive issues for pharmaceutical companies in 2023 are assessed.

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Clarify Health

DECEMBER 15, 2023

Beyond Theory: Harnessing Incentives to Drive Value-Based Care Initiatives Healthcare Unbound episode recap: On this episode of the Healthcare Unbound podcast , behavioral economics expert Dr. Zeke Emanuel discusses how to create physician incentives to control costs and improve outcomes in healthcare. Well, that is false.”

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Clarivate

JUNE 23, 2022

To learn more, check out our report, Oncology Drugs to Watch: Top 15 takeaways from ASCO 2022. She has a particular interest and expertise in immuno-oncology and received her doctorate from the University of Oxford. The post Antibody drug conjugates and bispecifics seize the spotlight at ASCO 2022 appeared first on Clarivate.

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PM360

APRIL 22, 2024

Patient profiles can help healthcare professionals understand their patients better based on their personal issues, thus helping them feel more confident and comfortable with their treatment experience. They usually focus on physical characteristics that can help doctors identify these patients.

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PM360

JULY 26, 2022

But members of the LGBTQ+ community face unique challenges when it comes to preventive care, from gaps in their awareness and confidence to inadequacies in their healthcare providers’ education and training. Many LGBTQ+ patients have experienced negative interactions that have left them feeling unsafe or uncomfortable in healthcare settings.

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PM360

SEPTEMBER 28, 2022

Data collected by Phreesia Life Sciences in December 2021 and January 2022 from more than 4,000 adults diagnosed with or treated for type 2 diabetes as they checked in for their doctors’ appointments offers insights into how to most effectively reach these patients. Reach Patients During Doctor Discussions at the Point of Care.

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PM360

SEPTEMBER 8, 2023

The cost of diabetes 6 can exceed $5,800 per year when factoring in medications, doctor visits, outpatient care, and self-care to control blood glucose levels. million views of its diabetes and obesity-related content, which is 400% more views than in the first half of 2022. And nearly 1.35 Samantha Wilner, et al.

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pharmaphorum

AUGUST 2, 2022

Indeed, one of the main barriers to treating these diseases is that a high proportion of patients are part of marginalized groups that are difficult to reach through traditional healthcare systems. In June 2022, the World Health Organization (WHO) released a new strategy for ending the hepatitis B and C epidemics.

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World of DTC Marketing

MARCH 2, 2022

Of course, people would rather use telehealth than go through the hassle of scheduling and visiting their doctor, but we need to understand the context of telehealth. When it comes to the hype around “telehealth” and other healthcare start-ups, we all need to ask hard questions and ask what’s hidden in general research.

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Clarify Health

JANUARY 16, 2024

Employers are struggling under the weight of increasing healthcare costs for their employees — and are turning to third-party administrators to help. Here is a three-step strategy third-party administrators can use to help their employer customers hold down healthcare costs.

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pharmaphorum

OCTOBER 11, 2022

As the Frontiers Health 2022 conference in Milan on 20th to 21st October draws ever nearer, pharmaphorum has been catching up with members of the event’s Steering Committee to find out more about what drives both them and the event itself. And the patient is, really, what healthcare is all about.

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PM360

MARCH 24, 2023

In 2022, SXSW was all NFTs and metaverse activations and events, and in 2023 they weren’t anywhere to be found. Here’s a look at what’s hot for healthcare brands. Gaming One of the biggest themes this year with high relevance in the healthcare space is gaming technology.

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Healthcare Success

MAY 19, 2022

According to Avalere Health , nearly three in four doctors work for a hospital, health system, or corporate entity today. Since the start of the pandemic, tens of thousands of doctors have abandoned their privately-owned medical practices in favor of working in a hospital or larger medical group. . In other words, only 26.1%

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PM360

MARCH 22, 2024

An analysis of cervical cancer screening rates per 1,000 members between January 2020 and June 2022 shows that the number of women getting screenings has declined each year. National Healthcare Benchmark Database.

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pharmaphorum

DECEMBER 11, 2022

He sat down with pharmaphorum at Frontiers Health 2022 in Milan to discuss how his group approaches digital innovation around neurological diseases. The explosion of data and innovation in healthcare has created problems for physicians, who can often have trouble keeping up with the medical literature. About Biogen.

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pharmaphorum

OCTOBER 1, 2022

With Frontiers Health 2022 mere weeks away, we continue to interview members of the steering committee, gaining insight into what to expect from Milan. Now on his third venture, in fact, he was involved in a start-up doctor rating platform over a decade ago. But he does admit a considerable excitement about Frontiers Health 2022. “I

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European Pharmaceutical Review

MARCH 4, 2024

Indeed, in 2022, biologics constituted 40 percent of all US Food and Drug Administration (FDA) approved drugs, projecting a compound annual growth rate (CAGR) of 9.5 Anna has a medical degree and a postgraduate degree in healthcare management and is an expert in all stages of drug development. FDA approvals of Biologics in 2022.

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