Episode 55 – Driving Sales with Physician Micro-Marketing in MedTech
Medical Device Success
JULY 18, 2021
Do you know which digital platform is most effective in targeting physicians? Physician micro-marketing is a solution. Scott also shares a case study of where micro-marketing and micro targeting helps a company ramp initial sales and pivot to a what they thought was a secondary market that turns out to be their primary market.
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