Pharma Marketing Network

FEBRUARY 4, 2021

The Pharma Marketing Network’s latest webinar, Video, Voice, and Virtual: Applying New Digital Technology to Enhance Customer Experience, shared unique perspectives from a diverse group of panelists, offering insights into the customer experience during 2020 – a year defined by unexpected challenges.

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LEVO Health

FEBRUARY 1, 2024

Traditionally, healthcare marketing relied on broad, generalized strategies that often missed the mark in addressing the unique needs of diverse patient populations and high-level healthcare professionals (HCPs). Click here to learn more about the differences between multichannel and omnichannel healthcare marketing strategies.

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Impetus Digital

JANUARY 30, 2023

Joshua Liu , Co-founder & CEO of SeamlessMD , will join Natalie Yeadon , Co-founder & CEO of Impetus Digital , to explore how technology and “Digital Care Journeys” can help hospitals reduce the surgical backlog for high-volume procedures like hip and knee replacements, the evolution of healthcare delivery, and more. Sign up now!

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Pharma Marketing Network

APRIL 7, 2021

Tune in and listen to the Pharma Marketing Network and fellow thought leaders from, ROI Marketplace, MedThink, and Sharecare.com, discuss their learnings and insights on native advertising from each of their respective vantage points – pharma-marketer, publisher, and agency. . Released in 2015, R.J. Released in 2015, R.J.

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pharmaphorum

NOVEMBER 28, 2017

Networks of influence are shifting the decision-making process for life sciences companies. For life sciences organizations, there is currently a gap in information, understanding, and digital access to these critical customer networks and relationships.

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Pharma Marketing Network

JULY 27, 2023

Developing strong and meaningful relationships with Healthcare Professionals (HCPs) is vital for healthcare organizations, pharmaceutical companies, and medical device manufacturers alike. Consider organizing workshops, webinars, or conferences to share valuable medical insights, research, and developments.

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World of DTC Marketing

JANUARY 21, 2022

68% of HCPs indicate webinars or webcasts as their most preferred channel to receive information. Source: Future Ready Healthcare). I maintain a network of thought leaders in several health conditions, and they all have one thing in common: pharma reps and messages are becoming more irrelevant.

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Rep-Lite

FEBRUARY 2, 2024

In medical sales, ongoing learning is invaluable as it ensures sales representatives stay abreast of industry advancements, new product developments, and evolving healthcare trends. It positions sales professionals as trusted advisors, enabling them to engage with healthcare professionals effectively.

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pharmaphorum

JULY 4, 2022

And this is where modern technologies and data-driven medical informatics can really bridge the gaps in rare disease research,” said Dr Joanne Hackett, head of Genomic and Precision Medicine at IQVIA, during a recent pharmaphorum webinar. Sharing data to find the right diagnosis.

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Rep-Lite

FEBRUARY 29, 2024

With platforms like LinkedIn, Twitter, and professional networking groups, job seekers can leverage social media to connect with industry professionals, uncover hidden job opportunities, and showcase their expertise. Network Actively: Actively network with professionals in the medical sales industry.

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Pharma Marketing Network

JULY 12, 2023

If you’re targeting healthcare professionals, you’ll need to use different platforms than if you’re targeting patients. Facebook: Facebook is a popular social media platform that can be used to connect with patients and healthcare professionals. You can also use YouTube to host webinars and other live events.

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Contrarian Sales Techniques

JULY 7, 2023

From understanding medical terminologies to building strong relationships with healthcare professionals, there's a lot on your plate. Online webinars, professional networking sites, and beginner-focused books in pharmaceutical sales can give you a solid start. So, how to break into medical device sales ?

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Medical Device Success

JANUARY 2, 2022

Granted waaay back then…the multitude of knowledge access points that exist today did not exist (YouTube, eNewsletters, News aggregators, Webinars, Facebook, Twitter, Specialized websites, etc.). Links to mentions in the podcast: Becker Healthcare and Hospital Review [link]. JAMA Network – [link]. JAMA Network - [link].

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Contrarian Sales Techniques

MAY 17, 2024

We were the bridge between the pharmaceutical companies and the healthcare providers, and our credibility depended on our knowledge and communication skills. They needed to be adept at addressing concerns about the efficacy and quality of generics, often facing skepticism from healthcare providers who were more familiar with brand-name drugs.

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Clarify Health

JULY 27, 2020

Healthcare is notoriously conservative in its adoption of technology. With the sudden physical distance between patients and healthcare facilities imposed by the lockdown, providers proved they could transition to virtual care instantly. Yet, telehealth use skyrocketed because of the COVID-19 pandemic.

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Clarivate

OCTOBER 19, 2023

Ezequiel Anokian, Bioinformatics Consultant in the Discovery and Translational Science (DTS) Consulting Services at Clarivate, described the families of methods in a recent webinar , with a particular focus on the rapidly evolving ML-based techniques. Matrix Factorization models work by decomposing a matrix representing a network (e.g.,

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Clarivate

DECEMBER 6, 2022

healthcare provision landscape, integrated delivery networks, or IDNs, are differentiating their offerings by adding outpatient treatment centers, pursuing National Cancer Institute designations and investing in value-based care. Christopher Silva, Senior Healthcare Research Analyst. In a fiercely competitive U.S.

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Scott’s Directories

OCTOBER 6, 2023

The Canadian healthcare sector, particularly the pharmacy industry, is massive and growing. They are not just healthcare providers but also critical medical decision-makers. Networking Opportunities: Create platforms for pharmacists to network and share insights. So, if you are looking for it, keep reading to know more.

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Nixon Gwilt Law

DECEMBER 16, 2021

What can Healthcare and Life Sciences businesses and investors anticipate for the healthcare industry in 2022? We asked our team five direct questions about innovations in healthcare, life sciences, and digital health in the coming year: What healthcare trends or opportunities are you most excited about?

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Pharmaceutical Technology

NOVEMBER 2, 2022

But educating the world of physicians about these new medicines and collaborating with healthcare professionals on trials and other important initiatives is critical to their commercial success. These webinar and group meeting systems are an evolving sector. Best of both worlds.

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Pharma Marketing Network

JULY 13, 2023

For example, if your goal is lead generation, consider creating content assets such as whitepapers, e-books, or webinars. Experiment with blog articles, videos, podcasts, interactive quizzes, webinars, and social media posts to keep your content strategy fresh and appealing. Each goal requires a different content approach.

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Salesforce

DECEMBER 1, 2021

In the healthcare and life sciences industries, those relationships have traditionally developed in person. Drive sales with connections in B2B Healthcare and Life Sciences. Watch the webinar. Automate relationship discovery in healthcare sales. ??Medtech watch the webinar. Easy to process, easy to share.

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Clarify Health

APRIL 20, 2022

Health plans are racing to optimize their existing Medicare Advantage networks and launch in new markets to accelerate membership. Medicare Advantage businesses need a deep understanding of provider performance to maximize network quality, efficiency, and Medicare star ratings.

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LEVO Health

MARCH 4, 2024

Healthcare professionals (HCPs) are currently inundated with information and marketing messages. With a diverse group of professionals within the healthcare industry, reaching and resonating with each HCP requires a tailored approach. Our team is dedicated to crafting tailored solutions that resonate with healthcare professionals.

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Healthcare Success

SEPTEMBER 7, 2022

healthcare businesses, device and supply companies, SaaS, etc.) market their products and services directly to doctors, physicians, surgeons, and other healthcare professionals. Step four will teach you how to effectively promote and distribute your content to physicians and other healthcare professionals. Multiple links.

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Clarivate

FEBRUARY 28, 2024

A recent webinar, hosted by Clarivate Global Head of Thought Leadership for the Life Sciences and Healthcare Mike Ward, looked at the dynamic role that data plays in rare diseases and what companies need to do to address this complex and evolving field.

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Copyright Clearance Center

APRIL 18, 2023

As the scholarly communications community continues its shift to full OA, stakeholders recognize that new strategies, inclusive policies, and a robust network of interoperable systems are essential for making critical and necessary infrastructure improvements,” said Sheahan. “In

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Pharma Marketing Network

OCTOBER 30, 2020

October 22, 2020 eHealthcare Solutions hosted their 90@90 webinar, Video…The New Now. Gail starts the webinar off by diving into some new buzzwords that people are becoming more familiar with. So, what is driving the overall healthcare and pharma digital ad spending growth? Digital Spending – Pandemic Bump.

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Impetus Digital

NOVEMBER 23, 2023

In these online programs, a handful of carefully selected KOLs attending the congress are asked to summarize abstracts that will be of special interest to other healthcare providers from their country/region or specialty. Some want to attend live meetings (whether web-based, hybrid, or in person) to be able to network “face-to-face.”

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Clarivate

DECEMBER 14, 2023

Pharmaceutical benefit managers, M&A activity among integrated delivery networks, disruption by nontraditional healthcare entities, enrollment, and the 2024 presidential election are five areas to pay attention to moving into 2024. Source: Health Care Payment Learning & Action Network.

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Contrarian Sales Techniques

DECEMBER 5, 2023

Did you know that a well-trained pharmaceutical sales rep can be the driving force behind a healthcare provider's decision-making process? Training focused heavily on face-to-face interactions, with an emphasis on building relationships with healthcare providers. That’s right. It's the secret sauce to thriving in the pharma industry.

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pharmaphorum

AUGUST 3, 2022

Since then, progress has been slow, but the industry now has everything it needs to close the feedback loop between science, evidence, and care, said speakers at a recent Conference Forum webinar. Mogg said that most healthcare systems wanted to take part in research, but simply did not have the wherewithal to do so.

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Pharma Marketing Network

JULY 31, 2020

Recently, the Healthcare Businesswomen’s Association (HBA) held a webinar entitled, Virtual Best Practices: Clarity, Collaboration and Connecting , which dove into the topic of “Zoom fatigue,” a new, commonly used term defined by the draining feeling you experience after a day of long, unnecessary meetings.

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Clarify Health

MAY 6, 2020

In May, our provider strategy team hosted a webinar describing three core revenue strategies for hospitals and health systems and the ways they can adapt to the current state and prepare for the “new post-pandemic normal.” Learn more about our healthcare analytics platform here. Last updated: March 2020

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Medico Reach

MAY 4, 2022

Hospitals and healthcare facilities across the globe are focusing more on protecting the data and controlling unauthorized access. Whenever a medical device contains software and is connected to a network, it is vulnerable to cyber-attacks. Ensuring Healthcare Data Compliance. So, read on. How to Protect Medical Devices?

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pharmaphorum

OCTOBER 27, 2022

The Guidance will act as a non-binding and evolving resource for companies and provide additional clarification about communications with healthcare professionals (HCPs), healthcare organisations (HCOs), patient organisations (POs), and other stakeholders, including the general public.

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Veeva

DECEMBER 3, 2023

Finally, life sciences events facilitate collaboration among industry peers, fostering networking and the exchange of insights. These activities are typically coordinated by marketeers as part of a larger customer engagement strategy or off the back of larger webinars or congresses.

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