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American healthcare is unsustainable

World of DTC Marketing

has by far the most expensive health care system in the world, and every year it eats up a little more — from the federal government, states, employers, and individuals. In Gallup’s 2019 survey of potentially worrisome issues among Americans, healthcare topped the list for the fifth straight year. This is unsustainable.

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Value-based healthcare can help reduce costs

World of DTC Marketing

Why haven’t more employers addressed the rising costs of employee healthcare with value-based care? This has to be upsetting to employers experiencing riding employee healthcare costs. The answer may be in offering a value-based healthcare model. Prescription drugs costs are just a small part of healthcare costs (11%).

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The continued shame of pharma

World of DTC Marketing

Still, the pharma industry is fighting hard to keep it off the table. Consequently, drug companies can set prices as high as the market will bear, meaning the government has no choice but to cover many medications at unfair prices. Pharma is a very profitable industry. Nearly 9 in 10 older adults take prescription medication.

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What if Bill Clinton & Ronald Reagan Had Debates Universal Government Funded Healthcare? A Fictional Debate Portrayal.

Pharma Marketing Network

Bill Clinton: My fellow Americans, I stand here today to argue in favor of universal government-funded healthcare. This leads to higher healthcare costs for everyone, as emergency room visits and hospital stays are much more expensive than regular doctor visits. Additionally, we should focus on promoting personal responsibility.

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Pharma buys politicians like candy

World of DTC Marketing

SUMMARY : (Financial Times) BioNTech/Pfizer and Moderna will dominate the Covid-19 vaccine market next year, generating a massive $93.2bn in combined sales and legislation allowing the government to negotiate drug prices for Medicare is all but dead. The Kaiser Health News even called her a “ pharma favorite in Congress.”

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Pharma Marketing: A Guide for Healthcare Companies

Pharma Marketing Network

Pharmaceutical marketing is the process of communicating the benefits of a pharmaceutical product to potential patients and healthcare providers. Direct-to-physician (DTP) advertising: DTP advertising is advertising that is directed to healthcare providers.

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Our abysmal health care system

World of DTC Marketing

One in three GoFundMe campaigns is now for healthcare-related costs, and it’s getting worse. The passage of the Inflation Control bill is an excellent first step in limiting high drug costs, but our healthcare system is still built for profit at the expense of patients. Health insurance policies are stressing many physicians out.

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