PM360

APRIL 5, 2023

The Point of Care Marketing Association (POCMA), a non-profit organization that aims to support the continued growth of the Point of Care (POC) media channel, hosted 270 healthcare marketers at its annual POC NOW Industry Summit at City Winery in New York City , March 22 nd. Finalists: BBH London, WebMD POC. “The

Marketing 52

Marketing Education Media Healthcare 52

Healthcare Success

SEPTEMBER 20, 2022

If the company is large or dominant within the community, direct some of your general media advertising to target these employees specifically. Create a custom landing page Include content and images that specifically relate to your target employer, and include a special offer just for employees. Ask your vendors.

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Patients Specialization Healthcare Healthcare 104

LEVO Health

NOVEMBER 16, 2023

Engage Through Social Media Platforms like LinkedIn or specialized medical forums are frequented by HCPs. Collaborate with Influential HCPs Engaging with HCP influencers, such as renowned doctors or researchers, can amplify your reach. Continuous Feedback and Iteration The digital landscape is ever-evolving.

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Education Specialization Healthcare Healthcare 52

Scott’s Directories

JULY 7, 2022

From curating an online Winnipeg doctors list to formulating digital marketing strategies, everything in the industry has moved online. Once you have all the information available on the Winnipeg doctors’ list, your task becomes easy. Conclusion It is thus proven that accurate data helps marketers customize their strategies.

Healthcare 52

Healthcare Healthcare Marketing Physicians 52

Medico Reach

JANUARY 2, 2023

If you want to advertise your healthcare services or products to doctors and hospitals, you need to be ahead of the curve. It means you need to market to nurses instead of just targeting doctors and senior medical officers. Nursing professionals can refer your products and services to senior doctors.

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LEVO Health

JANUARY 30, 2024

The fast-paced nature of digital media has shifted consumer behavior, making digital video advertising one of the most powerful tools for reaching your target audience. Videos can be shared across multiple digital platforms, including your website, social media channels , and email newsletters.

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Healthcare Healthcare Education Healthcare Provider 52

Healthcare Success

JUNE 2, 2023

In fact, patient reviews of doctors come in third as the most influential driver in consumers’ decisions 1 (after insurance acceptance and location). There are many healthcare-specialized RMS providers available. Online reviews play a significant role in the success of any healthcare organization. But don’t just take our word for it.

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Patients Doctors Management Prospecting 52

PM360

MAY 15, 2023

Data Miners: Individuals who specialize in analytics and can turn hordes of numbers and research into actionable insight. Master Educators: People who revolutionize the way patients/doctors learn and absorb information. Leaders of the Future: Up-and-comers who display the characteristics of an emerging leader.

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Education Media Marketing Sales 105

Healthcare Success

MAY 9, 2023

SEO services for healthcare organizations require relentless focus and comprehensive efforts from your specialized healthcare SEO agency. Healthcare Social Media There is some debate as to what extent social media impacts hospital SEO. An example of a backlink we earned in Forbes.

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Healthcare Success

MAY 2, 2022

As more businesses favor social media channels for timely business communications, you may think press releases have become outdated or old-fashioned. What’s more, consistently distributing press releases to the right media outlets allows healthcare organizations to build credibility with journalists and patients. . Rebranding.

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PM360

OCTOBER 25, 2023

Traditionally, when pharma marketers and their strategy, creative, and media agencies develop marketing plans, investment recommendations tend to focus on HCPs, patients, and managed care. On the HCP side, marketers tend to allocate the bulk of their investment on medical doctors as, historically, they have been the primary prescribers.

Physicians 98

Physicians Marketing Medical Prescription 98

Scott’s Directories

AUGUST 16, 2022

Then, based on specialization, location, and preferred contact method, the audience should be divided into groups. It’s a comprehensive Doctor Directory in BC that allows one to use keywords to filter out certain segments. This will allow marketers to approach their targets in a more engaging way.

Physicians 52

Physicians Marketing Specialization Doctors 52

Healthcare Success

APRIL 8, 2024

Once you develop a tentative positioning statement, you might want to engage a marketing research firm to reveal the key phrases that come to mind when patients or referring doctors think of your organization. Special offers (e.g., Paid social media. Doctor referrals. Are they saying things you’d like them to say or not?

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Marketing Competition Patients Healthcare 112

LEVO Health

OCTOBER 26, 2022

Class II: requires general controls and special controls with and without exemptions and poses a moderate risk. Marketing strategies may include product placement and advertising on traditional and digital channels, such as television, print media, radio, and social media. They are cleared via a 510(k).

Medical 52

Medical Marketing Patients Food and Drug Administration 52

Healthcare Success

MAY 2, 2022

As more businesses favor social media channels for timely business communications, you may think press releases have become outdated or old-fashioned. What's more, consistently distributing press releases to the right media outlets allows healthcare organizations to build credibility with journalists and patients. . New partnerships.

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Distribution Media Engineering Healthcare 52

Pharma Marketing Network

FEBRUARY 16, 2021

Some changes include relationships between patients and HCPs, how patients visit doctors, and especially how pharmaceutical and healthcare conferences are hosted. This includes putting together visuals (if necessary) and inviting key speakers to speak at your webinar who are specialized in the topic that you are discussing.

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Media Pharma Networking Marketing 98

Healthcare Success

FEBRUARY 21, 2023

This special editorial relationship allows experienced, senior-level content writers to produce high-quality, authoritative content for healthcare websites. Even the most experienced and specialized writers need a certain level of support from industry experts. And quality writing doesn’t happen by magic (AI or otherwise).

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Healthcare Healthcare Specialization Engineering 52

Rep-Lite

MARCH 28, 2023

Attend industry events, join professional organizations, set up meetings with decision makers in the field, and make sure to stay connected via email or social media to maximize your reach. With the right strategies in place, you’ll be well on your way to a prosperous career in medical sales. Rep-Lite is here to help.

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Medical sales Medical sales reps Medical Sales 52

Rep-Lite

NOVEMBER 14, 2023

Here are some common types of medical sales positions: Pharmaceutical Sales: Selling prescription and non-prescription drugs to healthcare providers, including doctors, pharmacists, and hospitals. Some specialized roles, like pharmaceutical sales, may require a science-related degree. Each has its specific focus and responsibilities.

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Medical sales Medical Sales Medical sales reps 52

Evolve Your Success

AUGUST 16, 2022

How can healthcare practices and medical sales representatives use social media for business growth? Sales Reps, Surgeons, And Social Media With Justin Knott. I’m excited to have you on this show because you do something a lot, like what we do in the social media space, on the LinkedIn platform, and in the medical sales space.

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Media Sales Medical sales Physicians 52

Pharma Marketing Network

FEBRUARY 16, 2021

Some changes include relationships between patients and HCPs, how patients visit doctors, and especially how pharmaceutical and healthcare conferences are hosted. This includes putting together visuals (if necessary) and inviting key speakers to speak at your event who are specialized in the topic that you are discussing.

Media 52

Media Pharma Networking Marketing 52

Healthcare Success

OCTOBER 3, 2022

For example, if your healthcare organization specializes in restorative and cosmetic dentistry, focus on creating unique content for your services and include trust signals like testimonials, patient reviews, before and after images, or membership badges to build confidence in your practice. Create shareable content.

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Engineering Healthcare Healthcare Education 57

PM360

JUNE 11, 2022

To help pharma to form better working relationships with patients, we asked patients who have experience working with the industry, pharma marketers who have partnered with patients, and agencies and other companies who specialize in patient engagement to tell us: What do you look for in a partnership with a pharma company/patient?

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Patients Pharma Education Media 59

Evolve Your Success

JULY 26, 2022

In this episode, Eric Anderson talks about how social media provides a marketing avenue for both medical practitioners and sales professionals or distributors. In this episode, we have with us another special guest. Back when they had computer systems to do a lot of their in-house things in doctor’s offices.

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Medical Medical sales Sales Media 52

PM360

SEPTEMBER 15, 2022

The increased relevance and usage of social media is significant and is likely to be integral in gathering insights to inform the drug development pathway. Social media data, or real-world data, offers an opportunity to gather a real-life perspective from patients and understand what is important to them in day-to-day life.

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Patients Healthcare Healthcare Marketing 98

Medical Device Success

MARCH 4, 2011

Few small to medium sized medical device companies have a professional Social Media Manager. For two BIG reasons: First, the new generation of doctors and their staff are social media users. With these Tweets you can remind your followers that there is a special trade show discount for Twitter followers.

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Medical Media Education Competition 100

Evolve Your Success

MARCH 14, 2023

From treating doctors and providers as partners to viewing your role as an extension to help others in that partnership, he shows how far one can go in the industry when you know how to communicate. . Also, I was like, “I probably don’t want to be a doctor because they have to go to school for a long time.” I was an athlete.

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Doctors Medical sales Sales Medical 98

Medical Device Success

FEBRUARY 2, 2011

This requires special attention. Be sure to take advantage of social media. While you must be cautious in medical devices with social media, it can still be a valuable tool in driving people to your exhibit. Market research – one on one interviews with doctors, simple surveys at the exhibit, formal surveys and/or focus groups.

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Pharma Marketing Network

OCTOBER 4, 2020

Don ( PMN): It’s great to have you on we’ve got a lot to get through today, you run the company Logic Inbound which is largely a an SEO firm and so I wanna kick things off here by talking about how SEO works for the doctors and healthcare entrepreneurs that want to do it on their own.

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Doctors Marketing Healthcare Healthcare 52

PM360

NOVEMBER 21, 2022

and cater to them with solutions that are proficient and easy to connect, especially when it takes the populace over one hour to get to a doctor. As a result, specialized physicians can devote more time to more urgent cases. Research also tells us that patient preference carries weight in the doctor-patient relationship.

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Marketing Patients Education Electronics 52

Medical Device Success

NOVEMBER 29, 2010

Sales by special event – trade shows, etc. Customer segments – by doctor type (generalist vs. specialist), by size (practice, clinic, hospital, etc.). Sometimes media publishers in your market can assist with surveys and focus groups. Market growth rate by product according to their product category. Your growth rate by product.

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Competition Sales Marketing Medical 100

Spotio

FEBRUARY 23, 2023

A decade ago, pharma reps could easily book in-person meetings with doctors, build lasting relationships, and crush their sales quotas. Today’s doctors don’t trust pharmaceutical sales reps as they once did. Given how busy most doctors are, these digital communication channels have become preferred options.

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Pharmaceutical Sales Sales Pharma sales reps Pharmaceutical 52

PM360

NOVEMBER 21, 2022

When Marc’s doctors discovered he had a rare liver condition, it almost felt like a relief. That’s what doctors are taught, so we can’t be surprised that many patients with a “zebra” condition get the “horse” treatment. At least his enemy now had a name. But treatment didn’t seem to be working out as expected.

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Patients Medicine Biopharma Media 52

Evolve Your Success

APRIL 11, 2023

In this episode, Samuel Adeyinka interviews Pat Kothe , founder of a company specializing in medical devices for healing abscesses. He went on to be a founder of a company that specializes in a device that helps with the healing of abscesses but I’m not going to say anymore. That’s an individual doctor change.

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Sales Medical Medical sales Media 52

Evolve Your Success

OCTOBER 25, 2022

Social media’s vast reach and strong influence make it a powerful marketing tool today. He also talks about the impact of social media on shaping people into highly sophisticated buyers, raising the stakes in how MedTech marketing should approach its content creation tactics. — Watch the episode here. Click To Tweet.

Marketing 52

Marketing Sales Media Physicians 52

Healthcare Success

DECEMBER 14, 2022

You might have missed our blog post on seven ways to increase consumer engagement using social media. Target high-value healthcare consumers in your local community with special promotions to increase brand awareness and foot traffic. Market to Doctors? How to define your doctor audience. Catch Up on Our 4-Part Series.

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Healthcare Healthcare Marketing Doctors 57

Evolve Your Success

MAY 30, 2023

Today, host Samuel Adeyinka is joined by special guest, Andy Olen. — Watch the episode here Listen to the podcast here Sales Skills You Will Need As A Medical Sales Rep With Andy Olen In this episode, we have with us another special guest. I’m going to see if the doctors and customers are there. It sounds like this.

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