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Biogen’s Alzheimer’s drug: What’s the price tag on hope?

World of DTC Marketing

Since that time, Biogen’s MS drugs have faced intense competition as MS patients continue to vent on social media that the Biogen drug has nasty side effects. If the drug is approved you can bet that it’s going to carry a huge price tag. Will they follow the science or will they put a price tag on hope?

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The Ultimate Guide to Healthcare SEO: 3 Techniques Your Website's Organic Marketing Needs

Healthcare Success

In addition to improving website content, SEO is achieved by optimizing several on-page and off-page elements like header tags, meta descriptions, image tags, URLs, high-quality backlinks, and social engagement. Keyword Research The healthcare market is highly competitive. This creates silos (e.g.,

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Beyond the Battle Card: Training Your Reps to Go Up Against a New Competitor

Quantified

Your sales team is underskilled—especially when going up against the competition. But it’s not enough when sending your sales team head-to-head against the new competition. See what it takes to face off against the competition and win. Battle cards provide a high-level overview of your competition, yes.

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How to Optimize Content for SEO to Rank Higher

Healthcare Success

This process can apply to everything from building a better, clean site architecture to updating web pages with optimized title tags, meta description tags, headings, and body content that reflects what people are searching for. As with all aspects of SEO, content shouldn’t be “optimized” just for the search engine algorithms.

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Boost Local Visibility: Top Local SEO Tips for Multilocation Healthcare Businesses

Healthcare Success

This has significantly increased competition among providers, making SEO—particularly local SEO—a crucial part of any digital marketing strategy. Here are a few places that must have location-specific content: Title tags This HTML tag tells Google and other search engines what the page title is and plays a crucial role in organic ranking.

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How Much Does SEO Cost?

Healthcare Success

Businesses across every industry must capture relevant, organic traffic opportunities to stay competitive and grow. More often than not, proper SEO requires an up-front investment—especially for larger, more complex industry verticals in competitive niches and equally high ROI expectations. This is especially true in healthcare SEO.

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What Role Does Healthcare SEO Play in a 2023 Marketing Strategy?

LEVO Health

This can include optimizing the website’s content, meta tags, and images for search engines. SEO Key Aspects and Best Practices for 2023 With the increasing number of healthcare providers and practices, the competition to be found online is becoming fierce in 2023.