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Crucial Factors Healthcare Providers Should Consider When Migrating CRM Platforms

MedCity News

Within the healthcare sector, the migration of CRMs faces even bigger challenges due to the sheer amount and dispersion of data. Maintaining patient safety and ensuring HIPAA-compliance are also pressing factors. Nonetheless, the results of a CRM migration are definitely worth it.

CRM 95
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Navigating the Regulatory Environment of Pharmaceutical Marketing: Balancing Patient Safety and Industry Innovation

Pharma Marketing Network

However, pharmaceutical marketing is also regulated by several agencies to ensure that patients are not exposed to false or misleading information. In this article, we will explore the regulatory environment of pharmaceutical marketing and how companies are navigating it to balance patient safety and industry innovation.

Safety 52
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Strategies for Addressing Vaccine Hesitancy in RSV Patient Populations

Pharmacy Times

Lauren Angelo, PharmD, MBA addresses major factors contributing to vaccine hesitancy, including lack of healthcare provider recommendation and the vaccine's novelty, and provides guidance on counseling patients who are interested in the vaccine but uncertain about its safety and efficacy.

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3 Innovative Ways to Empower Patients with Interactive and Educational Ads

PM360

Empowering patients with comprehensive information about their health and medical conditions is a critical step towards fostering their active involvement in healthcare decisions. And pharma marketers can play a crucial role in helping to deliver the right education to patients.

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Will AI Completely Transform the Patient Experience?

PM360

1 For 65% of respondents, one of the biggest issues was that coordinating and managing healthcare is overwhelming and time-consuming. A similar number of respondents (64%) expressed disappointment with their interaction with physicians, wishing that healthcare providers took more time to understand them.

Patients 111
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8 Ways to Enhance the Patient Experience & Drive Leads with QR Codes

Healthcare Success

We know that today’s healthcare consumers want instant and accessible services. . The QR code allows hospitals and healthcare providers to satisfy this need with immediate physician-patient interaction and engagement – all through smartphones and tablets. . Patient verification. Patient marketing.

Leads 112
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Hospitals and Medical Device Manufacturers Must Work Together on Cybersecurity

MedCity News

Greater collaboration among healthcare providers, medical device manufacturers, and lawmakers and regulators will lead to predictability and consistency in cybersecurity management. Together, we can make even greater strides toward patient safety and a more secure and sustainable healthcare system.