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Making Sales to Government-Run Hospitals

Scott’s Directories

The process of making sales to government-run hospitals is quite different from that of making sales to private hospitals. Since government-run hospitals work for the greater good of the entire community, a few crucial factors need to be considered. They consist of the latest contact details of government-run hospitals.

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Gilead wins patent battle with US government over HIV PrEP drugs

Pharmaceutical Technology

Gilead Sciences has emerged victorious in a legal battle with the US government over patents surrounding the HIV pre-exposure prophylaxis (PrEP) drugs Descovy and Truvada following a federal jury’s verdict on May 9. This marks a significant development in a tumultuous dispute between the pharmaceutical company and the US government.

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Episode 69 – Back to the Front Line of MedTech Sales with Chip Helm

Medical Device Success

Today we head back to the front line of sales with my guest Chip Helm, Account Executive, Government Accounts for Cook Medical. Chip is passionate about sales as a career and very enthusiastic about his career with Cook Medical. Chip will confirm that sales is harder work in this pandemic environment. . Amazon Link.

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Governments and pharma relationships and implications for antimicrobial resistance

Pharmaceutical Technology

Before the Covid-19 pandemic, government-led investment and engagement in life sciences was relatively restricted worldwide, with the industry mostly funded via private investment. The pandemic forced governments to acknowledge that this status quo had to change.

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How to Overcome the Pain Points of Your CRM

When used effectively, a CRM can be the lifeblood of your sales team – keeping everyone organized, efficient, and at peak productivity. However, as a company, sales stack, and database grow, it becomes difficult to uphold structure and governance to keep a CRM up-to-date. The result?

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Obesity represents a catastrophic failure of government policy, public health, and medicine

World of DTC Marketing

Research published by the World Health Organization found that a rise in fast food sales correlated to a rise in body mass index, and Americans are notorious for their fast-food consumption ? The post Obesity represents a catastrophic failure of government policy, public health, and medicine.

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Episode 55 – Driving Sales with Physician Micro-Marketing in MedTech

Medical Device Success

Scott also shares a case study of where micro-marketing and micro targeting helps a company ramp initial sales and pivot to a what they thought was a secondary market that turns out to be their primary market. All this done rapidly and economically when compared to traditional marketing and sales tactics. A comment on the pandemic.