Clarify Health

JANUARY 23, 2024

The TPA market is expected to grow at a compound annual growth rate of 9.6% TPAs must carefully evaluate providers and their associated costs, referral patterns, and patient outcomes to build a network that offers excellent and comprehensive but affordable care. Networks must be accessible to all employees and adequate for their needs.

Networking 52

Networking Competition Healthcare Healthcare 52

MedReps

SEPTEMBER 28, 2022

After all, you could specialize in selling pharmaceuticals, equipment, devices and more. The market you choose has to fit not only your personality but also your education. So, how can you find your medical sales market? Competition is fierce out there for certain products, like surgical and medical devices.

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Medical sales Medical Sales Marketing 89

LEVO Health

AUGUST 8, 2023

However, social media in healthcare is playing a transformative role, reshaping how healthcare providers connect with patients and market their services. The Rise of Social Media in Healthcare Marketing Social media platforms have become essential tools for healthcare providers to reach and engage with their target audience.

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Media Healthcare Healthcare Marketing 52

LEVO Health

JULY 18, 2022

Many medical practices struggle to make the most of their marketing budget. After all, healthcare marketing is an area that some organizations overlook, but it can be successful when done right. Implementing a strategy for content marketing in your medical practice can help your business grow and take your practice to the next level.

Medical 52

Medical Marketing Healthcare Healthcare 52

Pharmaceutical Technology

JANUARY 27, 2023

However, Briumvi is unlikely to appeal to patients who are already receiving Genentech’s Ocrevus or Novartis’s Kesimpta. As for Briumvi’s side effects, around 45% of patients experienced infections of the upper respiratory tract, which was 4% higher in comparison to Aubagio.

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Marketing Side effects Safety Patients 52

PM360

APRIL 5, 2023

The Point of Care Marketing Association (POCMA), a non-profit organization that aims to support the continued growth of the Point of Care (POC) media channel, hosted 270 healthcare marketers at its annual POC NOW Industry Summit at City Winery in New York City , March 22 nd. Finalists: BBH London, WebMD POC.

Marketing 52

Marketing Education Media Healthcare 52

Rep-Lite

FEBRUARY 28, 2024

In medical sales, advanced certifications are crucial in demonstrating specialized knowledge of products, regulations, and market trends. Enhanced Expertise and Knowledge Advanced certifications in medical sales provide sales professionals with specialized knowledge and expertise that go beyond basic training.

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Medical sales Medical Sales Ethics 52

Healthcare Success

NOVEMBER 7, 2022

Best-in-class healthcare marketers are already planning for next year. They’re researching key trends that will attract new high-intent audiences, increase engagement, drive revenue, and reinforce patient loyalty in 2023. What’s more, tying specific ad campaigns to patient outcomes with traditional TV advertising can be challenging.

Marketing 52

Marketing Media Healthcare Healthcare 52

MaBiCo

NOVEMBER 15, 2023

The Future of the Medical Sales Profession: Challenges and Approaches in a Fast-Changing Healthcare Market. To thrive in this new environment, medical sales reps will have to demonstrate how their products can improve patients’ treatment and at the same time do it in a cost-effective way for healthcare providers.

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Medical sales Medical sales reps Sales Medical 52

LEVO Health

SEPTEMBER 2, 2022

Healthcare marketing is a unique specialty that requires an understanding of the various industry personas and how they each interact with your digital marketing strategy. Healthcare personas embody real people who act as representatives for different patients within your target market. Look for Patterns.

Healthcare 52

Healthcare Healthcare Marketing Media 52

eMediWrite

JUNE 22, 2023

The process of giving a pharmaceutical product a unique identity on the market is called pharmaceutical product positioning. It entails recognising the special qualities and advantages of your product and conveying them to the intended market in a way that sets it apart from rival goods.

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Pharmaceutical products Pharmaceutical Competition Marketing 52

Healthcare Success

NOVEMBER 14, 2022

Over the next seven years, the medical device market will nearly double in size (from USD 495.46 The Patient Protection and Affordable Care Act of 2010 has increased access to healthcare services for previously uninsured populations. Strike a Balance Between Evidence-Based and Relationship Marketing. billion in 2022 to 964.90

Medical 65

Medical Marketing Engineering Doctors 65

Rep-Lite

JANUARY 25, 2024

Clinical recruiters are specialized professionals within the healthcare industry, dedicated to filling vacancies in roles directly related to patient care or clinical research. The Role of a Clinical Recruiter Clinical recruiters specialize in using quality candidates for the healthcare sector. They do it all!

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Recruitment Specialization Healthcare Healthcare 52

Pharmaceutical Representative Training

DECEMBER 28, 2021

Before 2020, the landscape of drug marketing involved following drug approvals by the Food and Drug Administration ( FDA ), finding which patient population would benefit from therapy, and visiting specialized doctors in-person to advertise its advantages compared to current guidelines.

Marketing 52

Marketing Food and Drug Administration Pharma Doctors 52

Healthcare Success

OCTOBER 11, 2022

Despite this bias, patients are more than willing to pay out of pocket for the pricey healthcare products and services they value—but that is only a part of the equation. They’re looking for hospitals, health systems, and health and wellness brands that offer exceptional patient experiences from end to end.

Healthcare 59

Healthcare Healthcare Marketing Retail 59

Medico Reach

APRIL 21, 2022

Are you a healthcare marketer looking to promote your products? Then you have to develop the perfect marketing strategy to connect with your targets. And in this competitive digital era, email marketing is still one of the best strategies to boost your sales. So, how does healthcare email marketing improve your revenue?

Marketing 52

Marketing Healthcare Healthcare Sales 52

Clarivate

MAY 24, 2023

A narrow FDA AdComm vote in favor of accelerated approval for Sarepta’s first-in-class gene transfer therapy illustrates challenges faced by regulators, payers and developers as a wave of innovative genetic treatments for rare diseases comes to market. Most patients must use a wheelchair by the time they are in their teens.

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Patients Food and Drug Administration Biopharma FDA 52

Healthcare Success

MAY 9, 2023

A successful health system, hospital, practice, or healthcare organization website facilitates patient communication and helps you win more of the patients you want. But this doesn’t mean much if patients can’t find your website. Keyword Research The healthcare market is highly competitive.

Healthcare 98

Healthcare Healthcare Marketing Engineering 98

LEVO Health

MARCH 13, 2023

If your healthcare organization struggles to acquire new patients, it could be a sign that your practice isn’t connecting with potential patients effectively. You may need to rethink your healthcare marketing strategies to reach the right audience at the right time. Here are eight strategies you can use: 1.

Patients 52

Patients Healthcare Healthcare Healthcare Provider 52

Clarify Health

DECEMBER 12, 2023

A well-balanced and adequately resourced provider network is a strategic asset for payers in the highly competitive healthcare insurance market. Inadequate networks create challenges for both patients and insurers. Inadequate networks create challenges for both patients and insurers.

Networking 52

Networking Insurance Competition Healthcare 52

Rep-Lite

MAY 3, 2024

These high-caliber medical sales reps are the bridge between innovative solutions and the medical professionals who can leverage them to improve patient care. Understanding competition lets them showcase product advantages effectively. But how do you find these sales superstars and build a team that consistently delivers results?

Medical sales reps 52

Medical sales reps Medical sales Sales Medical 52

Clarify Health

JANUARY 9, 2024

Provider organizations can use predictive analytics to fuel strategic growth, identify savings opportunities, and drive greater efficiency for staff and patients. By analyzing vast datasets, it can discern patterns and trends in healthcare needs and demographic shifts, providing valuable insights into current and future patient requirements.

Healthcare 52

Healthcare Healthcare Healthcare Provider Competition 52

eMediWrite

OCTOBER 9, 2023

Leave Behind Literatures (LBLs) serves as a powerful tool that allows pharmaceutical marketers to provide tangible resources for doctors to refer to. Pharmacogenomic Personalized LBLs – Create LBLs that incorporate a patient’s genetic information.

Doctors 52

Doctors Physicians Education Side effects 52

Clarify Health

SEPTEMBER 29, 2023

Healthcare Centers of Excellence are recognized for their commitment to quality, expertise, and the pursuit of the best possible outcomes for patients. They often play a critical role in advancing medical knowledge and improving patient care in specialized areas of healthcare. Feeling inspired?

Networking 52

Networking Healthcare Healthcare Competition 52

Evolve Your Success

JULY 11, 2023

Our host, Samuel Adenyika, sits down with the Zach Ballinger , a marketing director with extensive experience in the pharmaceutical industry and an impressive journey into the specialized field of ophthalmology. Finally, the last one was marketing. ” It sets you apart from other competition. They love to teach.

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Medical sales Sales Medical Marketing 52

The Marketing Advantage

MAY 8, 2023

May 9, 2023 Since the Orphan Drug Act was passed in 1983, the number of products being researched and approved for rare and orphan diseases has increased dramatically, offering hope and life-saving treatments for the millions of patients affected by these often under-served conditions. A member of our team will be in touch shortly.

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Sales Physicians Consulting Education 52

Healthcare Success

NOVEMBER 17, 2023

Do your marketing assets feel stale and out of touch with your audience? The healthcare industry is evolving, too, so it’s crucial to stay ahead of emerging trends—like the rise of healthcare consumerism and the intrinsic value of creating a positive patient experience—or risk falling behind your competition.

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Healthcare Healthcare Marketing Media 68

Healthcare Success

JANUARY 30, 2023

Creating an immersive, branded space for users to experience is vital for effective marketing. What about securing increased patient volume through in-office appointments? Develop an integrated marketing plan Don’t rush into design and development. Proper Planning 1. Is it more brand awareness or recognition?

Healthcare 65

Healthcare Healthcare Engineering Competition 65

Rep-Lite

JANUARY 11, 2024

Additionally, there is a high degree of potential for competitive salaries and financial rewards through performance-based incentives and commissions in medical sales. Top-Paying Industries for Clinical Sales Specialists Some firms may offer competitive salaries to attract experienced sales professionals.

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Sales Healthcare Healthcare Medical sales 52

PM360

JUNE 6, 2023

Inizio Engage’s service offerings will be grouped into five specialist areas: Decision Optimization: Brings together expertise in data and integrated insights, treatment experience design, independent industry benchmarking, and market access.

Specialization 97

Specialization Marketing Patients Medical 97

Clarivate

DECEMBER 6, 2022

In a fiercely competitive U.S. These health systems combine multiple sites and services, and sometimes a health maintenance organization, to provide end-to-end care to patients locally or regionally. states and the United Kingdom and sees more than 35 million patient encounters per year. ChristianaCare, Wilmington, Delaware.

Networking 52

Networking Healthcare Healthcare Competition 52

Med Device Careers

JANUARY 3, 2022

Interventional Cardiology (IC) is a specialized area of cardiology where non-surgical tests, treatments and procedures are performed with the use of flexible specialized catheters. During this procedure the patient may be given general anesthesia, light sedation or may be fully awake but given medication to relax.

Specialization 52

Specialization Medical Engineering Healthcare 52

Rep-Lite

FEBRUARY 23, 2024

You also deal with the challenges of an ever-changing industry landscape, including stiff competition from generic drugs and strict regulation policies. Despite these challenges, pharmaceutical sales reps play a crucial role in driving revenue for their companies and promoting life-saving medication to patients.

Pharmaceutical Sales 52

Pharmaceutical Sales Sales Pharmaceutical Pharma reps 52

Medico Reach

DECEMBER 2, 2022

A CRO offers comprehensive support to their efforts to test, examine, refine and market the latest medicines and devices that help in improving Healthcare Industry. In 2022, the global clinical research market stands at $63.6 billion , and by 2027, it is expected to reach around an exciting amount of 115.1 billion with a CAGR of 11.0%

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Consulting Specialization Medicine Medical 98

Rep-Lite

FEBRUARY 22, 2024

Small medical device companies often face unique challenges such as limited resources, intense competition, and a need for precise and compliant communication. It’s these professionals who will ensure your product stands out in a crowded market by conveying its unique value proposition effectively.

Sales 52

Sales Medical Medical sales Recruitment 52

Pharma Marketing Network

AUGUST 31, 2022

Furthermore, 86% of businesses use video as a marketing tool , which is up from 63% over the last three years. Below are 4 uses of video advertising for pharma marketers. Focusing on the Patient. Measuring patient engagement remains one of the most important metrics among pharma marketers.

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Pharma Marketing Specialization Doctors 52

Rep-Lite

MARCH 14, 2024

Keeping up with regulations and market trends is also important in a medical sales job and in this article, Rep-Lite will help to unveil the medical sales rep requirements to successfully navigate this industry. Advancement opportunities are only limited by your individual capabilities.

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Medical sales reps Medical sales Medical Sales 52