pharmaphorum

JANUARY 21, 2022

As the COVID-19 pandemic continues to impact the healthcare landscape, and the digital transformation of the life sciences industry gathers pace, what can we expect to see in 2022? Join us on Friday 21 January at 2.00pm CET to find out how life science companies can stay ahead of the competition in 2022.

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Competition Healthcare Healthcare 52

pharmaphorum

APRIL 12, 2022

In today’s competitive global market, pharmaceutical companies cannot afford to waste time or resources on strategies that do not fit patient needs or generate scripts. But how do you ensure you are making the right connections and ensuring all key stakeholders have access to tailored education around treatments?

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Education Competition Pharmaceutical Pharma 52

Medical Device Success

JANUARY 2, 2022

Let’s get the new year off to a good start and know our customer, market and industry better than your colleagues and competition. Granted waaay back then…the multitude of knowledge access points that exist today did not exist (YouTube, eNewsletters, News aggregators, Webinars, Facebook, Twitter, Specialized websites, etc.).

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Marketing Specialization Medical Competition 100

eMediWrite

OCTOBER 9, 2023

Here are 9 innovative LBL ideas that enhance engagement with healthcare professionals. Educational Booklets – With creative ways, booklets aid healthcare professionals to get the fundamentals of any new product and to prescribe it to the patients.

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Doctors Physicians Education Side effects 52

Contrarian Sales Techniques

JULY 7, 2023

From understanding medical terminologies to building strong relationships with healthcare professionals, there's a lot on your plate. Online webinars, professional networking sites, and beginner-focused books in pharmaceutical sales can give you a solid start. So, how to break into medical device sales ?

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Pharmaceutical Sales Sales Pharmaceutical Interpersonal Skills 52

Nixon Gwilt Law

DECEMBER 16, 2021

What can Healthcare and Life Sciences businesses and investors anticipate for the healthcare industry in 2022? We asked our team five direct questions about innovations in healthcare, life sciences, and digital health in the coming year: What healthcare trends or opportunities are you most excited about?

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Healthcare Healthcare Food and Drug Administration Ethics 52

Clarivate

DECEMBER 6, 2022

In a fiercely competitive U.S. healthcare provision landscape, integrated delivery networks, or IDNs, are differentiating their offerings by adding outpatient treatment centers, pursuing National Cancer Institute designations and investing in value-based care. Christopher Silva, Senior Healthcare Research Analyst.

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Networking Healthcare Healthcare Competition 52

Star OUTiCO

NOVEMBER 30, 2022

January is one of the busiest recruiting times, so starting your hunt this month could mean lower competition and possibly improve your odds of securing your dream job. Apps and webinars are becoming integral to how healthcare companies interact with professionals and patients Jon Woodrow, MedTech Resourcing Lead.

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Recruitment Pharma Leads Competition 98

Scott’s Directories

OCTOBER 6, 2023

The Canadian healthcare sector, particularly the pharmacy industry, is massive and growing. They are not just healthcare providers but also critical medical decision-makers. This could be through webinars, conferences, or online forums. So, if you are looking for it, keep reading to know more.

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Medical Prospecting Education Networking 52

Pharmaceutical Technology

FEBRUARY 24, 2023

The revision process is reviving old conflicts in the pharma industry over fair and affordable access to medicines versus Europe’s status as a competitive home for pharma innovation. EU competitiveness Moll said the legislation revisions should instead be used to make Europe more attractive to pharma companies.

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Pharma Medicine Competition Food 64

LEVO Health

JULY 18, 2022

After all, healthcare marketing is an area that some organizations overlook, but it can be successful when done right. Allowing them to share their views will make it easier for your team to provide better care in healthcare settings, which is a win-win situation! Benefits of Content Marketing in Healthcare.

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Medical Marketing Healthcare Healthcare 52

Nixon Gwilt Law

NOVEMBER 15, 2021

Over the past year, the healthcare industry has widely embraced the use of telemedicine and digital health platforms largely as a response to the COVID-19 Public Health Emergency. Learn more about how privacy laws impact your digital health business in this info-packed webinar.)

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Healthcare Healthcare Insurance Training 52

Clarivate

JULY 5, 2023

The Biosimilars Forum has hailed 2022 as a watershed year that could create a more competitive U.S. Clarivate research indicates biosimilar competition will drive down prices and relative market share of HUMIRA ® in the U.S. By end of year, as many as ten adalimumab biosimilars could be on the U.S. from 91% in 2023 to 36% by 2031.

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Marketing Physicians Manufacturing Competition 97

Clarivate

FEBRUARY 14, 2024

To understand the environment in which these devices are functioning and provide a high-touch, personalized experience, marketers require a combination of robust external, competitive data sets in addition to their organization’s internal customer data and expert analytics. Which factors are driving adoption of new technologies?

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Physicians Education Patients Healthcare 52

Rep-Lite

FEBRUARY 29, 2024

In today’s digital age, harnessing the power of social media is paramount for success in the competitive landscape of medical sales job search. Follow Companies: Follow pharmaceutical companies, medical device manufacturers, and healthcare organizations on social media platforms.

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Medical sales Media Medical Sales 52

PM360

DECEMBER 20, 2023

A significant battle for the hearts and minds of healthcare professionals (HCPs) will play out in social media during 2024. Surveys have revealed a preference for webinars, digital forums, and panel discussions. Fearless Forums The competition among online private social physician communities—the so-called “Walled Gardens” —is intense.

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Healthcare Success

MAY 9, 2022

We know that today’s healthcare consumers want instant and accessible services. . The QR code allows hospitals and healthcare providers to satisfy this need with immediate physician-patient interaction and engagement – all through smartphones and tablets. . History of QR Codes in Healthcare Marketing .

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pharmaphorum

SEPTEMBER 9, 2015

Join this webinar to hear case studies and key success factors in using real world data and market insights for more targeted, successful brand launches. Our industry is on the precipice of moving from the pharmaceutical age to the data age in healthcare.

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Competition Healthcare Healthcare Pharmaceutical 52

pharmaphorum

APRIL 26, 2016

Meeting the needs of both patients, and healthcare professionals, in today's fast changing communications landscape can be challenging, particularly against the backdrop of compliance. Although the return on investment of creativity is not always easy to measure, the value it can bring to pharma and healthcare is increasingly evident.

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Pharma Patients Competition Healthcare 52

Clarify Health

APRIL 20, 2022

In 2022, there was an 8% increase in the number of Medicare Advantage plans available to consumers, further heightening the high-growth, competitively surged market. On top of operating in a competitive market, Medicare Advantage plans are heavily regulated.

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Networking Competition Marketing Consulting 52

Healthcare Success

JULY 5, 2022

(Editor’s Note: I wrote the first version of this blog post back in 2006 when we launched Healthcare Success. Every time I run into someone who is faced with the daunting challenge of marketing to doctors or other healthcare professionals, I giggle empathetically and say, “I feel your pain.”. The offer could be content (e.g.,

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Doctors Physicians Marketing Healthcare 55

LEVO Health

NOVEMBER 17, 2022

One of the most pivotal aspects of doing business in the healthcare industry is targeting and engaging healthcare providers (HCPs). Although healthcare providers are now more accessible than ever (thanks to the internet), they are also more inundated with information. Expanding on the Digital Landscape.

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Healthcare Provider Healthcare Healthcare Education 52

Pharma Marketing Network

JULY 31, 2020

Recently, the Healthcare Businesswomen’s Association (HBA) held a webinar entitled, Virtual Best Practices: Clarity, Collaboration and Connecting , which dove into the topic of “Zoom fatigue,” a new, commonly used term defined by the draining feeling you experience after a day of long, unnecessary meetings.

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Specialization Healthcare Healthcare Competition 98

Clarivate

OCTOBER 19, 2023

Ezequiel Anokian, Bioinformatics Consultant in the Discovery and Translational Science (DTS) Consulting Services at Clarivate, described the families of methods in a recent webinar , with a particular focus on the rapidly evolving ML-based techniques.

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Networking Consulting Safety Side effects 59

Pharma Marketing Network

AUGUST 3, 2020

Recently, the Healthcare Businesswomen’s Association (HBA) held a webinar entitled, Virtual Best Practices: Clarity, Collaboration and Connecting , which dove into the topic of “Zoom fatigue,” a new, commonly used term defined by the draining feeling you experience after a day of long, unnecessary meetings.

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Specialization Healthcare Healthcare Competition 94

pharmaphorum

JUNE 28, 2016

In today’s competitive, highly regulated environment, product success is dependent upon data and fact-based decision making. More and more, Medical Affairs teams play a pivotal role in education pre- and post-launch, yet the explosion of big data in healthcare is changing how we make value-based decisions that are critical to success.

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Medical Education Competition Healthcare 52

Clarivate

DECEMBER 14, 2023

Pharmaceutical benefit managers, M&A activity among integrated delivery networks, disruption by nontraditional healthcare entities, enrollment, and the 2024 presidential election are five areas to pay attention to moving into 2024. For more on the forces driving IDNs, please view our recent webinar on IDN and provider trends.

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Marketing Healthcare Healthcare Insurance 52

Healthcare Success

MAY 24, 2022

Healthcare consumerism has drastically changed the way healthcare professionals need to market and deliver their services. Today’s consumers expect a healthcare experience as innovative and digitally advanced as any other industry. Think of all the reasons someone might decide to switch healthcare providers: . Relocation.

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Healthcare Healthcare Marketing Physicians 102

Healthcare Success

MAY 9, 2022

We know that today's healthcare consumers want instant and accessible services. . The QR code allows hospitals and healthcare providers to satisfy this need with immediate physician-patient interaction and engagement – all through smartphones and tablets. . History of QR Codes in Healthcare Marketing .

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Leads Patients Healthcare Provider Healthcare 52

pharmaphorum

NOVEMBER 28, 2017

In this webinar, we’ll discuss how companies who embrace a holistic data and network analytics approach to strategic planning and execution can achieve significant competitive advantage, improved customer engagement and faster market penetration.

Networking 52

Networking Competition Marketing Pharmaceutical Sales 52

Clarivate

MAY 8, 2024

Doubling down on strategic therapeutic areas Pharma once again finds itself having to narrow its sights on partnerships that deliver the next blockbuster and enable differentiation from the competition—all while navigating increasing regulatory scrutiny and shifting patient and payer expectations.

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Pharma Biopharma Prospecting Competition 59

pharmaphorum

JANUARY 27, 2016

At the same time the number of healthcare professionals engaging with market research is on the decline. The current market research climate in the pharmaceutical industry is one of “doing more with less”. So how do marketing teams cope with these two challenges and continue to produce good business intelligence for big brand decisions?

Physicians 52

Physicians Marketing Competition Healthcare 52

Atrivity

JANUARY 18, 2022

Giving the brand a competitive edge – According to a survey by Salesforce called ‘The State of the Connected Customer,’ 54% of customers think that companies need to change the way they engage with their customers. Increasing brand recall – Effective customer engagement strategies create a strong brand presence.

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Sales pitches Sales Training Specialization 52

pharmaphorum

MARCH 10, 2017

Join our webinar to hear from experts in industry and healthcare discussing the challenges and solutions of access in the changing European market.

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Marketing Competition Safety Pharma 52

Clarivate

MARCH 12, 2024

The post Future-proofing drug R&D to ensure a successful commercial launch appeared first on Clarivate.

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Government Physicians Marketing Biopharma 52

Contrarian Sales Techniques

DECEMBER 5, 2023

Did you know that a well-trained pharmaceutical sales rep can be the driving force behind a healthcare provider's decision-making process? Training focused heavily on face-to-face interactions, with an emphasis on building relationships with healthcare providers. That’s right. It's the secret sauce to thriving in the pharma industry.

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Pharmaceutical Sales Training Sales Pharmaceutical 52

Evolve Your Success

MAY 23, 2023

With VR simulations, sales reps can now hone their skills in lifelike scenarios, giving them a competitive edge in the field. But VR’s potential doesn’t stop there; it’s poised to revolutionize everything from healthcare to education. You have passive learning, which are techniques, videos, animations and webinars.

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