PM360

JULY 26, 2023

Would it surprise you to know that the COVID-19 pandemic turned pharmacy priorities on its head, which could have the potential of morphing pharmacies into full-fledge healthcare centers over the long term? it’s not hard to imagine the pharmacy providing even more important healthcare services to the community.

Retail 98

Retail Healthcare Healthcare Consulting 98

LEVO Health

NOVEMBER 1, 2022

Pharmaceutical brands often take a backseat role in patient health by encouraging patients to talk to their healthcare provider about treatment options. However, today’s healthcare consumers are asking for a different approach. A Deeper Look Into the Digital Healthcare Journey. What Does This Mean for Your Brand?

Physicians 52

Physicians Patients Healthcare Provider Retail 52

Contrarian Sales Techniques

FEBRUARY 24, 2023

Seizing Opportunities for Medicines and Medical Devices Supply As a medical sales representative serving the healthcare industry, several items in the latest budget announcement are relevant. The government's focus on improving and upgrading hospitals, which may present opportunities to provide medical equipment and supplies.

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Medical sales reps Medical sales Medical Sales 52

PM360

SEPTEMBER 21, 2023

As a mission-driven company and digital healthcare leader, GoodRx has helped patients obtain an estimated 80 million prescriptions they otherwise may not have been able to afford. Figure 1: Share of net spending for specialty and traditional prescription medications. Households in 2022,” May 2023.

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Prescription Medical Patients Distribution 52

PM360

JUNE 16, 2023

The healthcare industry has been transformed by the COVID-19 pandemic, and the diagnostic market is no exception. This has led to significant changes in the healthcare diagnostics market and has created new opportunities and challenges for pharma executives.

Marketing 52

Marketing Healthcare Healthcare Medical 52

PM360

SEPTEMBER 7, 2023

This health crisis thrust me squarely into the middle of one of the fastest-growing healthcare stakeholder groups—non-paid family caregivers. As communicators, we dig deep to uncover people’s challenges and hopes as they travel along complex healthcare journeys so we can help our clients show up for them in meaningful ways.

Healthcare 52

Healthcare Healthcare Education Patients 52

European Pharmaceutical Review

NOVEMBER 8, 2022

In the current US Congressional session, Congress has focused heavily on legislation directed at reducing prescription drug prices. 1435 (“Affordable Prescriptions for Patients Act of 2021”), [link] gov/bill/117th-congress/senate-bill/1435/text; H.R. Measuring and rating biosimilar access. Actavis, 570 U.S.

Food and Drug Administration 52

Food and Drug Administration Pharma Prescription Manufacturing 52

Rep-Lite

JUNE 28, 2023

In today’s ever-evolving healthcare landscape, the demand for skilled medical sales professionals is skyrocketing. According to recent statistics, the global medical technology market is projected to reach a staggering US$570.70bn in 2023. A career in medical sales offers a unique blend of fulfillment and financial rewards.

Medical sales 52

Medical sales Medical Sales Medical sales reps 52

Clarify Health

OCTOBER 26, 2021

The American Medical Association’s 2021-2023 Organizational Strategic Plan to Embed Racial Justice and Advance Health Equity In February 2021, the American Society of Clinical Oncology (ASCO) and Friends of Cancer Research issued new recommendations in five specific areas to broaden oncology trial eligibility criteria to include minorities.

Food and Drug Administration 52

Food and Drug Administration Recruitment Pharmaceutical manufacturing Medical 52

Rep-Lite

MARCH 21, 2024

Healthcare professionals come in all forms: pharmaceutical sales reps, surgical sales reps, biotech sales reps, etc. Medical sales representatives are healthcare professionals who promote medical equipment, pharmaceuticals, or services to hospitals, clinics, and physicians. In 2023, sales amounted to about 863 million dollars.

Medical sales 52

Medical sales Medical sales reps Medical Sales 52

PM360

NOVEMBER 13, 2023

Improving healthcare and patient outcomes requires that stakeholders communicate and collaborate, and GoodRx is one of the few places where providers, patients, and pharma can connect every single day. When providers browse travel websites, they are likely thinking about—you guessed it—travel. References: 1.

Media 52

Media Prescription Healthcare Provider Patients 52

MedCity News

JUNE 12, 2023

One of the fastest-growing frontiers of healthcare is Digital Therapeutics (DTx), which utilizes clinically tested software to prevent, treat, and manage a growing range of medical conditions. The goal was simple: provide access and focused support to patients remotely while simultaneously relieving overtaxed healthcare facilities.

Food and Drug Administration 98

Food and Drug Administration Prescription Government FDA 98

Pharmaceutical Technology

MAY 25, 2023

Adherence to medications – defined as the extent to which patients take medications as prescribed by their healthcare providers – can be a significant clinical challenge. Other medical apps contain information on drugs and dosages for prescription writing purposes. Technology.

Medicine 52

Medicine Side effects Healthcare Provider Education 52

PM360

NOVEMBER 21, 2022

What will be the biggest changes in the point of care marketing space in 2023 and beyond? In a service-based industry like healthcare, marketers need to let the method be part of the message, and the decentralized point-of-care model that exists today amplifies this strategy. Matthew Stumm. Focus on Market Research. Linda Ruschau.

Marketing 52

Marketing Physicians Doctors Patients 52

Pharmaceutical Technology

FEBRUARY 1, 2023

As paediatric hospital wings are flooded with an unprecedented number of respiratory syncytial virus (RSV) cases , healthcare workers have been overwhelmed by an unusually early peak of the RSV season. Among the many competitors in this space, seven companies are in Phase III trials and some may face regulatory decisions in 2023.

Pharma 64

Pharma Pharmaceutical FDA Healthcare Provider 64

PM360

NOVEMBER 12, 2023

And what are the best tools and techniques to optically target patients and healthcare providers without running afoul of new regulations? We can expect individual states to continue advancing their own privacy legislation, and cookies are officially disappearing after June 30, 2024, to boot.

Patients 52

Patients Marketing Medical Pharmaceutical 52

PM360

APRIL 7, 2023

Often, these moments are happening in the presence of their healthcare provider (HCP), especially in-person at doctor’s offices. Then during the visit, healthcare providers can utilize tools such as a 3D human anatomy app to help patients visualize their treatments and conditions.

Education 98

Education Doctors Patients Physicians 98

Pharmaceutical Technology

JANUARY 6, 2023

In a press release, the company said a generic launch would damage sales in FY 2023 by $300,000. Ex-Novartis sales representative Steven Camburn filed a whistleblower case that claimed Novartis had paid doctors up to $3,500 to participate in educational speaker programs to increase the promotion and prescription of Gilenya.

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Pharmaceutical Doctors Healthcare Provider Prescription 97