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Misjustice benefits pharma

World of DTC Marketing

The health sector led the federal and state lobbying spending in 2021, continuing a trend from 2019 and 2020. Much has been disclosed over the years about McKinsey’s relationship with Purdue Pharma, including the consulting firm’s recommendation that the drug maker “ turbocharge ” its sales of OxyContin. Once again money rules.

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Pharma buys politicians to ensure high drug prices remain

World of DTC Marketing

SUMMARY: Large-cap pharma companies are trading higher in the morning hours after White House unveiled a framework for a deal on President Biden’s social spending package on Thursday leaving out a key provision that allowed Medicare to negotiate lower prescription drug prices. Most people in pharma lie to themselves.

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Of course, ageism exists in pharma

World of DTC Marketing

SUMMARY: Those working in pharma know that ageism exists, especially in the sales force. Pharma has been purging older employees for some time, and when you reach the magic age of 50+, you’re going to be pushed to take “early retirement.” She hired an attorney and is now in litigation with the top 10 pharma companies.

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Pharma & Politics: A great match

World of DTC Marketing

In 2019, when the Senate Finance Committee considered a drug pricing bill crafted by Sen. trillion in spending in 2019 to $4.1 Big pharma is just another big business. The post Pharma & Politics: A great match appeared first on World of DTC Marketing.com. Chuck Grassley (R-Iowa) and Sen. Ron Wyden (D-Ore.),

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Pharma industry making record profits

World of DTC Marketing

Drug sales fell across many pharma companies but cutting administrative and research costs kept earnings at industry highs. Big Pharma remains the cash king. trillion on health care in 2020, almost 10% higher than what was paid in 2019. The post Pharma industry making record profits. The bottom line: The U.S.

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Do people even matter to big pharma?

World of DTC Marketing

On September 19, 2019, House Speaker Nancy Pelosi introduced the Elijah Cummings Lower Drug Costs Now Act. 3 was delivered stillborn into Mitch McConnell’s Senate in November of 2019. Pharma’s attitude is “who cares?” The post Do people even matter to big pharma? The bill, known as H.R.

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The current pharma business model is unsustainable

World of DTC Marketing

In pharma, growth depends on new products with hefty price tags when over 80% of voters want lower costs for their prescription drugs. Biogen’s failure should be a warning to other pharma companies. It should be a warning to other pharma companies. ” Pharma CEOs are compensated on how their products earn money.

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