Remove tag prevention
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American health is in for a “world of hurt”

World of DTC Marketing

An #NHLBI-funded study put a price tag on American’s bad eating habits: $50 billion a year in health care costs, attributable to cardiometabolic diseases such as heart disease, stroke and type 2 diabetes. Our healthcare system is set up to treat patients not to prevent bad health habits. Employers also bear some responsibility.

Insurance 190
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Benefits of blockchain in limiting counterfeit drug distribution

European Pharmaceutical Review

Prioritising for a data-driven 2023 An example shared in the paper were paperless mechanisms using blockchain provide an unchangeable and decentralised system for preventing fraud. Blockchain offers the possibility of non-modifiable data uploading with traceability and low-cost data storage.

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3 Things Generative AI Can Do for Commercial Pharma Right Now

PM360

Auto-tagging, a laborious task, is another area where generative AI/LLMs can assist. Auto-tagging helps the right content get delivered to the appropriate customers. Generative AI has already proven its ability to automate content tagging, which saves creators tremendous time and effort, as well as reduces the possibility of mistakes.

Pharma 97
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The FDA and Aduhelm: WTF?

World of DTC Marketing

Not to mention the $56,000 annual price tag. So far, no method of breaking down/removing amyloid plaques has been shown to prevent symptomatic Alzheimer’s disease in humans. Aduhelm joins a group of drugs that potentially leave patients worse off and much poorer for it. I, therefore, find the FDA’s decision to be puzzling.

FDA 218
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What Tech Trends Do Life Sciences Marketers Need to Know About?

PM360

Another capability made possible by fine-tuning is the enhancement of content tagging. Content tagging has always been a labor-intensive task. Auto-tagging ensures that the right content efficiently reaches the right customers. Fine-tuning models can target domains and generate prompts to tag the content into relevant topics.

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You can’t afford to get cancer

World of DTC Marketing

As cancer survival rates rise, so do the price tags of life-saving treatments. Why haven’t we invested more in prevention? Treatment costs are highest among preventable cancers, including lung cancer, colorectal cancer, breast cancer, and mesothelioma. Research shows most cancers are preventable.

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Asset Service Management: Why It’s So Important to Field Service

Salesforce

Here’s how it can help you effectively manage your assets and some benefits you’ll achieve: Enhanced asset visibility and tracking: Technologies like IoT, RFID tags, barcodes, and GPS help you monitor the location and status of your assets in real time by communicating to your field service management.