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What Physicians Want from Pharma—And Where—During Diagnosis and Treatment

PM360

For life sciences commercial teams, effectively engaging physicians and supporting them with education on the evolving science around products and conditions requires a deep understanding of physician content needs and channel preferences. physicians across 15 specialties, treating more than 95 conditions.

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Understand the pivotal role that medical journals play for physicians: The ideal method of pharma-doctor engagement

eMediWrite

Medical publications are often highly valued by doctors because they are essential to their professional practice and continuous education. The main source of new and up-to-date information on medical research, clinical trials, treatment recommendations, and developments in medical science is medical journals.

Doctors 52
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The (inevitable) digital transformation of Medical Affairs

Impetus Digital

Working closely with Medical Affairs (MA) leaders and their teams , we have been hearing about their ongoing evolution and digital transformation for years. Healthcare providers (HCPs), payers, and patients can now access medical information at their fingertips and they expect more from Pharma than in the past.

Medical 52
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The Evolution of Media in Medical Education: Introducing HSS Viewpoint

PM360

More than ever, physician time is at a premium. Heavy patient loads, paperwork, research, presentations at medical meetings, and department/academic obligations make it tough to keep up with the literature, new therapies, and understanding of how community level and peers manage their patients. Medical Industry Blogging.

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CCC Now Offering Subscriptions to the JAMA Network and The New England Journal of Medicine Through RightFind

Copyright Clearance Center

RightFind provides immediate access to subscribed scientific, technical, and medical (STM) content. NEJM is pleased to participate in an innovative new service from CCC that aligns with our goal to meet the information needs of researchers for the highest quality studies in medical science,” said Rob McKinney, Director, NEJM Group Licensing.

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Medical affairs in a digital-first world: Benefits and challenges

Pharmaceutical Technology

But educating the world of physicians about these new medicines and collaborating with healthcare professionals on trials and other important initiatives is critical to their commercial success. As with many aspects of the medical world, they are now shifting online. A fresh approach. Expanding horizons.

Medical 52
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Medical Sales Representative Job Description

Contrarian Sales Techniques

In this article, I’ll give you a brief overview of the job description of medical representatives (also known as MR or MSR or Medical Rep) in retail and their responsibilities. The job description of a medical field representative can vary from employer to employer, as can the requirements for work experience.