World of DTC Marketing

JUNE 27, 2021

Yet the media has led with “diabetes drug leads to major weight loss” Will doctors inform patients? But, will physicians tell patients that results depend on lifestyle intervention and a low-calorie diet? The drug carries a potential risk for a type of thyroid tumor and has a boxed warning.

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Side effects Patients Insurance Doctors 194

PM360

SEPTEMBER 21, 2023

As many in the industry now know, the Inflation Reduction Act (IRA) is the most significant reform of Medicare prescription drug coverage since the creation of Part D and has wide-ranging implications for the healthcare industry. CMS negotiation may lead to additional savings for beneficiaries and for the Medicare program.

Manufacturing 111

Manufacturing Marketing Competition Physicians 111

World of DTC Marketing

MAY 11, 2021

As the oldest millennials start to hit 40, many are finding themselves coping with chronic health conditions — more so than previous generations, according to some recent research and it’s going to lead to higher healthcare costs for ALL of us.

Insurance 185

Insurance Healthcare Healthcare Prescription 185

Clarivate

APRIL 18, 2024

RxPass offers more than 50 select prescriptions at no additional cost for $5 per month. Amazon also introduced Health Condition Programs, which partners with digital health companies such as Omada Health to connect members of health plans and employer-sponsored insurance with covered digital benefits.

Retail 52

Retail Healthcare Healthcare Physicians 52

Healthcare Success

MAY 9, 2022

The QR code allows hospitals and healthcare providers to satisfy this need with immediate physician-patient interaction and engagement – all through smartphones and tablets. . In this blog post, you’ll learn: Why QR codes have made a comeback, When to use them, And, 8 ways to improve the patient experience and drive leads with QR codes. .

Leads 52

Leads Patients Healthcare Provider Healthcare 52

Pharma Marketing Network

MARCH 3, 2021

In the initial flurry of adapting, brands quickly augmented their plans to drive large-scale messages to patients and prospects: how to access telehealth, insurance coverage, and more. With the help of good data, social listening and research, we can understand the disrupted path to prescription and, from that, create new patient journeys.

Patients 88

Patients Physicians Pharma Insurance 88

PM360

JULY 13, 2023

If one of those conditions is type 2 diabetes, that person may be taking seven prescription medications, 1 managing two or more additional chronic conditions, 2 and paying $13,000 per year on healthcare. senior adults (aged 65+) 7 taking five or more prescription medications. 3 They are also 2.6 In the U.S., 5 This links to 22% of U.S.

Prescription 52

Prescription Medical Physicians Education 52

Clarivate

OCTOBER 25, 2023

While more expensive than type 2 diabetes drugs, blood thinners follow a similar pattern of high prescription volumes. Insurers could respond by raising coinsurance rates, but the number of beneficiaries taking those drugs is relatively small. With 27.5% exclusions exist for orphan drug designation and biosimilar competition ).

Prescription 52

Prescription Physicians Manufacturing Healthcare 52

Nixon Gwilt Law

MAY 26, 2023

Without insurance coverage, many patients that could benefit from care involving your VR platform likely won’t be able to afford the technology they need to access it. First and foremost, it is important to understand why reimbursement matters in the U.S., Reimbursement impacts provider adoption.

Healthcare 119

Healthcare Healthcare Marketing Healthcare Provider 119

Pharma Marketing Network

MARCH 3, 2021

In the initial flurry of adapting, brands quickly augmented their plans to drive large-scale messages to patients and prospects: how to access telehealth, insurance coverage, and more. With the help of good data, social listening and research, we can understand the disrupted path to prescription and, from that, create new patient journeys.

Patients 52

Patients Physicians Insurance Pharma 52

PM360

SEPTEMBER 21, 2023

As a mission-driven company and digital healthcare leader, GoodRx has helped patients obtain an estimated 80 million prescriptions they otherwise may not have been able to afford. Figure 1: Share of net spending for specialty and traditional prescription medications. Source: IQVIA Institute, March 2022. Households in 2022,” May 2023.

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Prescription Medical Distribution Patients 52

PM360

JULY 13, 2023

For example, one of Courier Health’s clients uses patient engagement, insurance, refill, and other information to personalize their adherence program. Some patients require more support due to their insurance (e.g., Nearly three in five people have experienced out-of-pocket prescription costs they couldn’t afford. Feb-May 2022.

Education 89

Education Medical Media Patients 89

PM360

APRIL 7, 2023

This is especially significant for manufacturers of high-cost specialty drugs, who will now face a recurring additional 20% charge on virtually every prescription fill. Truth is, many patients already pay less than the newly announced costs, whether they are covered by traditional health insurance, Medicare, or Medicaid.

Manufacturing 97

Manufacturing Insurance Government Marketing 97

PM360

AUGUST 29, 2022

Over-the-Counter (OTC) and Prescription (Rx) brands have invested over $3 billion in linear TV advertising during the first half of 2022, with no signs of letting up. OTC Creative Insights: Nervive , Relaxium Spots Lead in Searches Generated. First Half Learnings Lead to Strategy Improvements. Brand / Creative. Impressions.

Pharma 98

Pharma Prescription Marketing Pharmaceutical Sales 98

Clarify Health

DECEMBER 21, 2021

Ancillary providers support the work of the primary physician, such as radiologists, anesthesiologists, and pathologists. Privately insured patients would only pay the same deductible and copayment amount paid for in-network air ambulance providers. Addresses air ambulance services billing by disallowing balance billing.

Healthcare 52

Healthcare Healthcare Networking Healthcare Provider 52

PM360

JULY 13, 2023

These discussions can be initiated by HCPs ranging from physicians to advanced practice professionals. Jay Patel From our experience in patient research across many different treatments, we’ve defined several key insights on what may lead to nonadherence: Complex medication routines and patients feeling overwhelmed with their regimen.

Medical 98

Medical Patients Education Transportation 98

Referral MD

JULY 5, 2022

As such, EHRs lead to a reduction of a whopping 52% in the occurrence of adverse drug events. As a result, physicians can access accurate patient information and work accordingly. In such instances, EHR can help retrieve all the pertinent health records for physicians to provide urgent medication.

Electronics 52

Electronics Healthcare Healthcare Medical 52

PM360

SEPTEMBER 7, 2023

The impact on caregiver health goes far beyond the physical, as the mental demands of caregiving often result in poor self-care, increased depression, psychological distress, and strained relationships, all of which can lead to caregiver burnout. Yet, physicians find that establishing communication with caregivers can be challenging.

Healthcare 52

Healthcare Healthcare Education Patients 52

Rep-Lite

MARCH 21, 2024

Medical sales representatives are healthcare professionals who promote medical equipment, pharmaceuticals, or services to hospitals, clinics, and physicians. Then it goes without saying that high sales performances can lead to bonuses or stock options in addition to the average salary.

Medical sales 52

Medical sales Medical sales reps Medical Sales 52

Rep-Lite

NOVEMBER 14, 2023

These products can be targeted at various customers, including hospitals, clinics, physicians, pharmacies, and other healthcare professionals. Here are some common types of medical sales positions: Pharmaceutical Sales: Selling prescription and non-prescription drugs to healthcare providers, including doctors, pharmacists, and hospitals.

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Medical sales Medical Sales Medical sales reps 52

PM360

JUNE 29, 2022

Prescription refills can now be placed with a simple click on a patient portal. Walmart has also announced an agreement with Transcarent to provide low-cost health services to self-insured employers and their employees, including a 24/7 personalized health and virtual care platform.

Retail 97

Retail Healthcare Healthcare Marketing 97

Evolve Your Success

AUGUST 30, 2022

Specializing in ortho trauma has given her experiences as a sales rep, senior sales rep leading trauma teams, training and managing successful associates, spearheading medical education programs for surgeons, and more. Maybe it’s a private physician’s office. We need a fresh prescription for this.”. Everywhere.

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Sales Medical sales Medical Specialization 52

Evolve Your Success

OCTOBER 3, 2023

Veronica discusses a revolutionary technology for testing and how it’s transforming the way physicians and patients approach cancer treatment. As the episode unfolds, Veronica talks about the future of diagnostic testing, where it’s headed, and the potential it holds for patients and physicians alike.

Sales 64

Sales Medical sales Physicians Medical 64

Salesforce

NOVEMBER 9, 2023

Ochsner Health is the largest healthcare system in Louisiana with more than 40 hospitals and 4,500 physicians. Memorial Hermann is a leading not-for-profit healthcare provider in Texas. This is even more crucial in healthcare and insurance, where patients and members have significant personal stakes in the product and its outcomes.

Healthcare 116

Healthcare Healthcare Marketing Healthcare Provider 116

Nixon Gwilt Law

JANUARY 16, 2024

The Perennial Trend: Weight Loss You may not realize it, but you probably know someone taking a GLP-1 prescription (glucagon-like peptide-1 receptor agonists like Ozempic and semaglutide) to shed pounds. Rebecca says, “ New and existing companies will offer GLP-1 prescriptions for weight loss.

Healthcare 52

Healthcare Healthcare Management Insurance 52

PM360

SEPTEMBER 15, 2022

This included missing scheduled preventive care (58%); not getting treatment for severe mental or physical health issues that emerged after the start of the pandemic (51%); and not picking up a prescription or missing one or more doses of a prescribed medication (15%). 6 Many months later, in January 2021, major U.S. conditions.

Patients 59

Patients Pharma Healthcare Healthcare 59

Salesforce

NOVEMBER 21, 2022

But organizations often place many burdensome steps in the care journey — make an appointment, fill out forms, see a doctor, get a prescription or referral. EHRs were designed to protect patient data, so they don’t easily connect to other software platforms, leading to a poor patient experience. Sign up now.

Healthcare 52

Healthcare Healthcare Patients Physicians 52

Evolve Your Success

NOVEMBER 28, 2023

He is a fellow podcaster with interviews from notable university professors leading researchers and fourth-thinking podcast hosts. It’s nice to be able to speak with guests that have had been long enough in this space that they now are in a position to be part of something new and game-changing or lead something new and game-changing.

Medical sales 52

Medical sales Medical Sales Patients 52

Salesforce

DECEMBER 2, 2021

App libraries provide tailored solutions to help solve different healthcare business needs, like verifying patient medical insurance. For example, a physician who is at home, at another facility, or away at a conference can still access patient information from a single dashboard. Engage anywhere.

Healthcare 98

Healthcare Healthcare Patients Management 98

Clarify Health

NOVEMBER 8, 2023

I lead our value-based care strategy within our network solutions and network innovation team. We think about integrating primary care, non-traditional providers, independent physicians, local providers, health systems to really make sure that we are again focusing on the whole person… Needs of our members. Thanks for having me.

Networking 52

Networking Management Patients Physicians 52

World of DTC Marketing

APRIL 12, 2022

healthcare system is bedeviled by greed, with drug companies, device manufacturers, hospital organizations, physician groups, and insurers scrambling to grab a slice of the more than $3 trillion we spend on medical care each year. It also raises healthcare costs for public and private insurers alike. (FT.COM) The U.S.

Healthcare 209

Healthcare Healthcare Insurance Physicians 209

World of DTC Marketing

JULY 28, 2022

Nationwide, prescription drug spending last year is estimated to be $328 billion among all payers, including private insurance, Medicare Part D, and patients’ out-of-pocket expenses. Nearly 9 in 10 older adults take prescription medication. Still, the pharma industry is fighting hard to keep it off the table.

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Pharma Prescription Manufacturing Insurance 256

World of DTC Marketing

OCTOBER 18, 2021

Axios says it bluntly “the Democrats’ most significant attempt to rein in health care costs in the private market— specifically prescription drug costs — is increasingly likely to fail.” It also raises healthcare costs for public and private insurers alike.

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Pharma Government Insurance Prescription 155