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Widening adoption of animal-free reagents for endotoxin testing

European Pharmaceutical Review

The USP Microbiology Expert Committee is due to vote on the proposed Chapter <86> to approve bacterial endotoxin testing using non-animal derived reagents between 21 June and 1 July 2024.

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Enhancing Patient Profiles to Support Personalized Care

PM360

Patient profiles can help healthcare professionals understand their patients better based on their personal issues, thus helping them feel more confident and comfortable with their treatment experience. They usually focus on physical characteristics that can help doctors identify these patients.

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Episode 97 – Trade Shows and Events, What’s changed and what you should do. Part 1

Medical Device Success

Last week we talked about industry trade shows. Today, we cover the 2022 trade show and event experience year to date and what we think will happen this fall. How have trade shows changed and what should you consider doing differently this fall to optimize them? It will help me provide a better podcast for you.

Medical 246
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SXSW 2024 Insights: Why the Greatest Risk a Brand Can Take Is Being Ordinary, Part 1

Eversana Intouch

Our team is on the ground at SXSW 2024, and as we navigate through the bustling streets of downtown Austin, Texas — where the magic of immersive brand experiences dress the streets — we can’t help but feel the pulse of innovation surrounding us. How much of their existence gets trapped in Vanilla Valley?

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Enhancing Patient Care: 4 Strategies for Life Sciences Companies

Salesforce

We were lucky to speak with a few Salesforce employees who were willing to share their stories to help illustrate areas of patient advocacy and their importance. Build a more connected pharma operation Learn how pharmaceutical companies can drive patient and customer engagement with an integrated technology platform.

Patients 137
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Is pharma hiring the right people?

World of DTC Marketing

Don’t hire people who want big salaries; hire people who want to be part of an industry that helps patients. An AARP survey found that: Nearly 1 in 4 workers age 45 and older have been subjected to negative comments about their age from supervisors or coworkers. The products we make help people live the lives they want to live.

Pharma 309
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Trademarks on the rise: applications recover in 2023 after a dip in 2022

Clarivate

To answer this question, we dove into curated trademark data from CompuMark to analyze application and filing history. Analyzing activity here helps us to spot potential risk development, flag areas of growth and reveals the priorities of major actors. Filing volume by applicant nationality in 2023 at the EUIPO: 1.