Pharmaceutical Technology

JULY 25, 2022

“There are already opportunities for patients to track their health through smart medical devices sending reports directly to their healthcare provider. These healthcare providers will offer telemedicine, allowing remote patient monitoring from the comfort of the patients’ own homes.

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Pharmaceutical Engineering Healthcare Provider Healthcare 114

Pharma Marketing Network

MAY 3, 2023

Pharmaceutical advertisements have a far-reaching impact on the industry and beyond. From influencing patient behavior to shaping the way healthcare providers prescribe medications, these advertisements play a crucial role in the pharmaceutical industry.

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Pharmaceutical Healthcare Provider Prescription Healthcare 52

Contrarian Sales Techniques

JANUARY 23, 2023

As a pharmaceutical sales representative, the primary focus is often thought to be on selling products to healthcare providers. However, the role of a pharmaceutical sales representative involves much more than just promoting and distributing drugs.

Pharmaceutical Sales 52

Pharmaceutical Sales Competition Sales Marketing 52

eMediWrite

JUNE 22, 2023

The process of giving a pharmaceutical product a unique identity on the market is called pharmaceutical product positioning. Your pharmaceutical firm can gain a competitive edge, boost sales, and develop brand loyalty by using effective product positioning.

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Pharmaceutical products Pharmaceutical Competition Marketing 52

Rep-Lite

FEBRUARY 23, 2024

As a pharmaceutical sales rep, you undergo a rigorous training program, develop strong relationships with healthcare professionals, and work tirelessly to meet sales targets. Despite these challenges, pharmaceutical sales reps play a crucial role in driving revenue for their companies and promoting life-saving medication to patients.

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Pharmaceutical Sales Sales Pharmaceutical Pharma reps 52

Clarivate

MARCH 14, 2024

These molecules of interest also impacted the pharmaceutical industry, and pharmaceutical companies faced a requirement to rapidly adopt risk mitigation plans to monitor the presence of nitrosamines in drug products. However, this regulatory ban does not impact active pharmaceutical ingredients (APIs).

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Pharmaceutical Manufacturing Food Healthcare Provider 52

Contrarian Sales Techniques

JANUARY 25, 2023

When I first started working as a pharmaceutical sales representative, I didn't fully understand the importance of product knowledge and accurate information. As a pharmaceutical sales representative, I have received extensive training on the products I represent. But product knowledge is not the only important aspect of my job.

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Product Knowledge Pharmaceutical Sales Sales Pharmaceutical 52

Pharmaceutical Technology

FEBRUARY 1, 2024

GlobalData reports that HCPs predict a continued increase in drug prices, as inflationary pressures rise.

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Healthcare Provider Healthcare Healthcare 52

Rep-Lite

DECEMBER 7, 2023

Getting into pharmaceutical sales and selling pharmaceutical products may require patience and persistence, but for individuals with the right qualifications and a passion for the field, it can be a rewarding and financially lucrative career. What is Pharmaceutical Sales? Why Pursue a Career in Pharmaceutical Sales?

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Pharmaceutical Sales Pharmaceutical Sales Interpersonal Skills 52

Pharmaceutical Technology

NOVEMBER 30, 2023

Changing trends show a reduction in HCP contact with the pharma industry and an increased prioritisation of in-person contact.

Healthcare Provider 52

Healthcare Provider Healthcare Healthcare Pharma 52

Contrarian Sales Techniques

JANUARY 25, 2023

When I first started working as a pharmaceutical sales representative , I didn't fully understand the complexity of reimbursement and insurance coverage. As a pharmaceutical sales representative, my role is to understand and navigate these systems. But as I progressed in my career, I came to see just how vital it is to the job.

Insurance 52

Insurance Pharmaceutical Sales Sales Pharmaceutical 52

Pharmaceutical Technology

JANUARY 16, 2024

Patients play their cards close to their chest when it comes to sharing their personal information. But despite hesitancy to…

Healthcare Provider 52

Healthcare Provider Healthcare Healthcare Patients 52

Contrarian Sales Techniques

DECEMBER 14, 2022

The new marketing mix of pharmaceutical companies brings together the various elements of their marketing efforts to create a more effective and efficient collaboration with their sales force. According to the study, field sales teams are also more likely to interact with healthcare professionals via email, video, and over the phone.

Marketing 52

Marketing Pharmaceutical Sales Healthcare Provider 52

Contrarian Sales Techniques

FEBRUARY 20, 2023

Are you ready to explore the fascinating world of Medical Science Liaisons (MSLs) in the pharmaceutical industry ? The role of MSLs has been growing in popularity over the past years, attracting many pharmaceutical sales reps. The COVID-19 pandemic has also had an impact on the demand for MSLs.

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Medical science Medical Pharmaceutical Healthcare Provider 52

Pharma Marketing Network

MAY 3, 2023

Introduction Pharmaceutical marketing has come a long way since the traditional approach of detailing and promoting drugs to healthcare professionals. This article explores some of the latest innovations in pharmaceutical marketing and their impact on the industry.

Marketing 52

Marketing Pharmaceutical Healthcare Provider Media 52

Contrarian Sales Techniques

JANUARY 24, 2023

As a pharmaceutical sales representative, I have often come across the misconception that my job is solely about pushing the most profitable products , regardless of whether they are the best treatment option for the patient. As a pharmaceutical sales representative, I am bound by strict ethical guidelines and regulations.

Pharmaceutical Sales 52

Pharmaceutical Sales Sales Pharmaceutical Ethics 52

Pharma Marketing Network

MAY 3, 2023

The pharmaceutical industry has undergone significant changes in recent years, with digital marketing playing an increasingly important role in the way companies communicate with customers and stakeholders. In conclusion, the pharmaceutical industry is undergoing significant changes as a result of the growing importance of digital marketing.

Marketing 52

Marketing Pharmaceutical Patients Healthcare Provider 52

Impetus Digital

APRIL 6, 2023

Yeadon sits down with host Greg Muzzillo from the Million Dollar Podcast to share how she took a leap of faith by founding a virtual-based company in 2008, and has since transformed pharmaceuticals meetings, events, and programs across the globe.

Pharmaceutical 52

Pharmaceutical Professional Services Healthcare Provider Consulting 52

Pharma Marketing Network

MAY 3, 2023

Pharmaceutical marketing is a critical aspect of the industry, as it helps in spreading awareness about the benefits and potential side effects of different drugs. However, pharmaceutical marketing is also regulated by several agencies to ensure that patients are not exposed to false or misleading information.

Safety 52

Safety Food and Drug Administration Pharmaceutical Marketing 52

Contrarian Sales Techniques

JANUARY 25, 2023

When I first started working as a pharmaceutical sales representative, I didn't fully understand the importance of compliance with regulatory requirements. As a pharmaceutical sales representative, my role is to understand and comply with these regulatory requirements.

Pharmaceutical Sales 52

Pharmaceutical Sales Sales Pharmaceutical Safety 52

Pharma Marketing Network

MAY 15, 2023

Big data has become an increasingly important tool for businesses across various industries, and the pharmaceutical industry is no exception. However, the use of big data in pharmaceutical marketing also poses significant challenges that must be considered. One of the biggest challenges is ensuring that patient privacy is protected.

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Pharmaceutical Marketing Electronics Media 59

Contrarian Sales Techniques

DECEMBER 5, 2023

Did you know that a well-trained pharmaceutical sales rep can be the driving force behind a healthcare provider's decision-making process? In the complex world of pharmaceuticals, it’s not just what you sell, but how you sell it. In this post, we’re diving deep into the realm of pharmaceutical sales training.

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Pharmaceutical Sales Training Sales Pharmaceutical 52

Impetus Digital

JANUARY 30, 2023

The pharmaceutical supply chain can be a difficult and demanding system to manage. Medications and supplies must be handled with the utmost care, often needing to comply with strict temperature regulations and changing demands from patients and providers that vary depending on the country. This is a guest article written by David L.

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Pharmaceutical Patients Safety Distribution 68

Quantified

MAY 14, 2024

How fast – and how far – is the pharmaceutical industry going in adopting AI? Christian Velten of Roche delved into how AI can enhance the quality of conversations and interactions with healthcare professionals (HCPs), fostering better relationships and more effective engagements.

Sales 52

Sales Healthcare Provider Pharmaceutical Healthcare 52

PharmExec

MARCH 28, 2024

In this Pharmaceutical Executive video interview, Optum Rx clinical pharmacist, Arash Sadeghi, discusses how healthcare providers and patients navigate the potential benefits and uncertainties associated with a medication approved through the accelerated approval pathway.

Medical 52

Medical Healthcare Provider Healthcare Healthcare 52

Contrarian Sales Techniques

JANUARY 27, 2023

I think it is important for the pharmaceutical industry and the medical profession to limit the influence of gifts on the prescribing of certain medicines. This can be detrimental to the patient's health and can also lead to increased healthcare costs. However, the effectiveness of these efforts is still being debated.

Pharmaceutical 52

Pharmaceutical Medical Healthcare Healthcare 52

Pharma Marketing Network

MARCH 23, 2023

Big data has become an increasingly important tool for businesses across various industries, and the pharmaceutical industry is no exception. However, the use of big data in pharmaceutical marketing also poses significant challenges that must be considered. One of the biggest challenges is ensuring that patient privacy is protected.

Pharmaceutical 52

Pharmaceutical Marketing Electronics Media 52

Contrarian Sales Techniques

JUNE 18, 2023

Pharmaceutical sales comprise a dynamic, demanding, and rewarding field. Within it, knowing how to effectively finalize a sale is an invaluable ability that plays a pivotal role in successful pharmaceutical selling techniques. It's designed to meet the high expectations of medical professionals from their healthcare providers.

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Pharmaceutical Sales Sales Pharmaceutical Doctors 52

PM360

MAY 25, 2023

ChatGPT is poised to revolutionize the pharmaceutical industry by providing innovative communication and marketing strategies. Enriching Real-Time Communication AI-powered chatbots can help pharma marketers offer healthcare practitioners guidance on products and to make informed decisions about medications for their patients.

Marketing 98

Marketing Pharma Healthcare Provider Healthcare 98

Pharma Marketing Network

OCTOBER 14, 2023

Patient engagement is an essential concept for the success of the pharmaceutical industry. It involves the use of digital technology and personalized strategies to improve communication between patients and healthcare providers. Additionally, it helps to reduce the cost of healthcare and improve the quality of care.

Pharma 52

Pharma Patients Healthcare Provider Healthcare 52

Pharma Marketing Network

JULY 19, 2023

The pharmaceutical industry is constantly evolving, and digital technology is playing an increasingly important role in marketing campaigns. In the past, pharmaceutical companies relied heavily on traditional marketing methods such as print ads, TV commercials, and direct mail.

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Marketing Pharma Media Healthcare Provider 96

European Pharmaceutical Review

JUNE 24, 2022

The Greek state has filed a lawsuit against Novartis , asking for € 214 million in compensation for non-pecuniary damages* the country may have suffered due to alleged illegal payments to government officials and healthcare providers. Novartis has, in recent years, paid $1.3

Healthcare Provider 138

Healthcare Provider Doctors Government Sales 138

Pharmaceutical Representative Training

FEBRUARY 4, 2021

As the healthcare industry evolves with novel and innovative therapies, it brings the need for highly specialized conversations with healthcare providers (HCPs) and key opinion leaders (KOLs). While the sales force is still a crucial part of any pharmaceutical company, the demand for Medical Affairs teams continue to rise.

Medical science 52

Medical science Pharmaceutical Sales Medical Sales 52

Pharmaceutical Representative Training

JANUARY 11, 2021

What is a pharmaceutical sales representative? Pharmaceutical sales representatives (often times referred to as pharma reps) are hired by pharmaceutical/biotech companies to educate healthcare providers (HCPs) such as physicians, pharmacists, nurses, and physician assistants (PAs) on their company’s product.

Pharmaceutical Sales 52

Pharmaceutical Sales Pharma sales reps Pharma sales representatives Pharma sales representative 52

Eversana Intouch

APRIL 4, 2024

MM+M recently named Teva Pharmaceuticals’ AUSTEDO XR campaign as their Campaign of the Week! For pharma in general, it might be weeks or longer before you can even talk to your healthcare provider,” she says. “So AUSTEDO XR helps treat tardive dyskinesia (TD), a side effect of taking medications for mental illness.

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Side effects Healthcare Provider Healthcare Healthcare 83

pharmaphorum

JANUARY 5, 2023

Like many industries, the pharmaceutical labour market has felt and will continue to feel the impacts of the COVID-19 pandemic moving into 2023 and beyond. Paired with the current US pharmaceutical job vacancy rate of around 8%, companies will need to pivot to fill the incredible labour needs. Recruiting. Final takeaway.

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Pharmaceutical Recruitment Training Education 68

Pharma Marketing Network

JULY 10, 2023

Pharmaceutical marketing is the process of communicating the benefits of a pharmaceutical product to potential patients and healthcare providers. It can be a complex and challenging process, as pharmaceutical companies must adhere to strict regulations while also developing creative and effective marketing campaigns.

Healthcare 40

Healthcare Healthcare Marketing Pharma 40