article thumbnail

Why Federally Mandated Electronic Prescribing for Controlled Substances will Benefit Public Health

MedCity News

Today, 35 states have passed mandates for electronic prescriptions for controlled substances with the aim being to reduce the risk of stolen or forged prescriptions and to prevent patients from ‘doctor shopping’ between states.

article thumbnail

The future of healthcare?

World of DTC Marketing

What I see more of is electronic billboards in HCP offices. One urgent care center has an area just for prescription drug brochures, and I was surprised to see so many people reading them. Content is often stale and rarely updated, and online health seekers rely more on social media misinformation.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Providers Mostly Agree with the AMA’s Views on Controlled Substance Prescribing Via Telemedicine

MedCity News

Many telehealth providers are supportive of the organization’s recommendations, such as its suggestion to extend the timeframe patients have to refill their buprenorphine prescription after their initial supply is prescribed via telemedicine.

article thumbnail

‘The Stakes Couldn’t Be Higher’: How DEA’s Proposal Will Affect Telehealth Controlled Substance Prescribing

MedCity News

The DEA recently released proposed rules that would require an in-person visit before a patient can receive a telehealth prescription for a controlled substance.

article thumbnail

DTC forecasts are not really that reliable

World of DTC Marketing

billion, making it the fastest-growing sector after computing products and consumer electronics (which will grow 18.0% SUMMARY: According to eMarketer, “in 2020, spending on digital advertising in the healthcare and pharma industry will grow by 14.2% to reach $9.53 this year). How reliable is this estimate?

Doctors 297
article thumbnail

Everything You Need to Know About Prior Authorizations in Healthcare

Referral MD

Prescription drugs with high misuse potential. Opportunities to Improve Prior Authorization Healthcare organizations are exploring ways to enhance the process, such as: Electronic Prior Authorization (ePA): Digitizing submissions for faster processing. Common scenarios include: Extended therapies or hospital stays.

article thumbnail

The Future of Health Care

World of DTC Marketing

The system floods the streets with drugs from fraudulent prescriptions. They should offer same-day appointments, modern technology and transparent, portable electronic health records. Incentives allow carriers to keep 30%-40% of the money they get back from fraud. The true losers are businesses, communities and Americans. Health 3.0.

Insurance 204