Doctors Networking Pharma Specialization 
Pharmaceutical Technology
JUNE 29, 2022
Meanwhile, the pharma industry is undergoing somewhat of a transformation itself. Continuing advancements within this field deliver new hope to doctors and patients, transforming disease outcomes for previously incurable indications. Developing best-in-class speciality enzymes. And it’s within the family – Novozymes!”.
World of DTC Marketing
APRIL 13, 2021
Zoom Rx recently polled HCPs and found 78% of physicians want to maintain some contact with pharma reps. The most desired information doctors now want is about patient assistance programs, with 49% saying they want pharma reps to provide that information. doctors and 45% of all NPS and physician assistants as verified members.
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World of DTC Marketing
SEPTEMBER 15, 2021
SUMMARY: With patients staying away from their doctors because of COVID, DTC messages need to add incentives and better messaging to get people to take action rather than wait. Messages need to evolve in these special times. No one message will do this, however. DTC needs to reach out to audiences to motivate them to ask for a product.
Contrarian Sales Techniques
FEBRUARY 12, 2024
They offer this certification called CNPR, short for Certified National Pharmaceutical Representative, which is like a golden ticket if you're new to the scene or looking to step up your game in pharma sales. The curriculum covers the A to Z of what makes pharma sales tick. But here's the real talk. But, it's part of a bigger picture.
PM360
OCTOBER 13, 2023
Is the metaverse a worthwhile investment for pharma? So, should pharma be preparing for a future where this is the case? For Specialized Care: We’ve heard heroic stories of patients living in “Health Deserts” driving almost a whole day to receive specialized oncology care because they had no options in their local communities.
Pharma Marketing Network
AUGUST 31, 2022
It presents a tremendous opportunity for pharma and healthcare brands as it is one of the most effective mediums for delivering your message and results in high conversion rates. Below are 4 uses of video advertising for pharma marketers. Measuring patient engagement remains one of the most important metrics among pharma marketers.
Pharmaceutical Technology
APRIL 5, 2023
Luye Pharma Group has signed a marketing and distribution agreement with Duopharma Biotech’s wholly-owned subsidiary, Duopharma Marketing, for a cholesterol management product in Malaysia. Luye Pharma has utilised modern technology to ferment special red yeast rice, said to be a natural alternative for cholesterol management.
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