PharmaTech

JUNE 27, 2022

Find out how Medable, the recognized industry leaders in Decentralized Clinical trials, can partner with your organization to digitally transform your clinical protocols. Download the White Paper now.

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Recruitment Safety Patients 40

pharmaphorum

AUGUST 24, 2022

An experimental digital therapy for tinnitus based on counselling and personalised passive and active game-based sound therapy has showed some encouraging results in a randomised clinical trial in New Zealand. Other groups have tried to tackle tinnitus using digital health interventions. Last month, UK startup Oto raised £2.8

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Recruitment Physicians Patients FDA 52

Eversana Intouch

JANUARY 20, 2022

The following content was originally published by EVERSANA last June; read on to learn more, and then get EVERSANA’s complete white paper about the benefits of creating reusable infrastructure and resources when it comes to product launches. ©2022 EVERSANA.

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Pharma Pharmaceutical products Consulting Management 52

Impetus Digital

JANUARY 13, 2023

At Impetus Digital, we get a first-hand look into evolving industry trends daily from our clients and their advisors, putting us in a unique position to make these predictions. Medical Affairs evolving and embracing digital transformation. The use of virtual and digital tools earlier in the product life cycle.

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Pharma Medical Patients Healthcare 109

Impetus Digital

DECEMBER 5, 2022

This is a guest article provided by Cybernews and does not necessarily reflect the views and values of Impetus Digital. Digital health data security is a growing concern for individuals, organizations, and government agencies. The healthcare industry is embracing digital health technologies to improve patient care and outcomes.

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Healthcare Healthcare Medical Electronics 94

Scott’s Directories

JUNE 21, 2023

In today’s digital age, having a strong online presence is essential for success, and utilizing innovative B2B marketing tactics can give businesses a competitive edge. To effectively utilize B2B marketing tactics in the health and wellness industry, businesses can leverage the power of the medical directory in Quebec.

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Marketing Doctors Medical Healthcare 52

Medico Reach

APRIL 21, 2022

And in this competitive digital era, email marketing is still one of the best strategies to boost your sales. As customers are tired of digital ads on Google and social media platforms, email proves useful. Even after so much digital advancement, it is still excellent for boosting ROI. Attract Existing Patients.

Marketing 52

Marketing Healthcare Healthcare Sales 52

Spotio

SEPTEMBER 5, 2023

Here are four advantages you’ll enjoy once you invest in this kind of tool: It Simplifies Route Planning You could plan door knocking routes with a pen, a piece of paper, and that faded paper map you found in your attic last summer. Digital Business Cards What do you do if a prospect answers the door after you knock on it?

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Impetus Digital

JULY 28, 2023

full paper, visual abstract, video summary, slide summaries) and provide their feedback on the key takeaways and most/least impactful findings using asynchronous annotation, survey, and discussion forum tools. Clinical Trial Data Reviews Patient advisors can review Phase 3 (or 2) clinical trial data in various forms (e.g.,

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Patients Education Pharma Competition 98

Pharmaceutical Technology

FEBRUARY 17, 2023

Additionally, Capricor will receive up to $89m in further development and sales-based milestones, along with a double-digit share of revenue based on product sales. According to the deal, Capricor will receive $12m in upfront payment from Nippon Shinyaku.

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Distribution Sales Pharmaceutical Leads 52

Healthcare Success

SEPTEMBER 7, 2022

It has a return on investment (ROI) of $36 for every $1 spent —that’s a higher return than any other form of marketing (including digital advertising). Stay in front of doctors digitally with paid social media and programmatic digital advertising. Email is the fastest, most profitable marketing channel.

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Doctors Distribution Marketing Media 101

Spotio

OCTOBER 28, 2022

One of the best ways to make yourself more memorable is to create and distribute digital business cards , AKA business cards that can be sent and stored digitally. Once you’ve created a digital business card for yourself, you can distribute it to prospects via email, text, or QR code. White papers.

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B2B Sales Leads Sales Prospecting 52

pharmaphorum

NOVEMBER 14, 2022

Aurelio Arias, director of thought leadership at IQVIA, creates topical and forward-looking strategic content relevant to pharma executives and publishes articles, blogs, and white papers on a regular basis. He is involved in numerous projects related to ESG, as well as the interface between healthcare and digital technology.

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Medicine Pharmaceutical Healthcare Healthcare 98

Contrarian Sales Techniques

DECEMBER 19, 2023

But isn't science all about petri dishes and peer-reviewed papers? Here, you're not just a lab rat in a white coat; you're a savvy entrepreneur, a scientific matchmaker bridging the gap between pioneering technologies and the diverse research needs of Kuala Lumpur's labs. Not in this world.

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Sales Sales goal Competition Marketing 40

Healthcare Success

JULY 5, 2022

a free CME course, white paper, or webinar), a discount, or (if compliant) something doctors can use personally. Digital Marketing to Reach Doctors – Now and After COVID-19. The offer could be content (e.g., Spend the time required to develop strong offers – your success depends upon it. Conclusion.

Doctors 57

Doctors Physicians Marketing Healthcare 57

Medico Reach

APRIL 13, 2022

They usually don’t have the time to check emails or digital ads. You can try including the following links: Your website’s landing page Case studies E-books White papers Informative videos Newsletters and sign-up forms. Physicians lead hectic lives attending to patients and handling treatments.

Physicians 52

Physicians Marketing Leads Medical 52

Vodori

MARCH 15, 2022

Document the content type (such as one-pager, blog post or sales slide) and how it will be used (digital, print, presentation), and other important details. Create clarity and alignment cross-functionally by outlining the format of the content and how it will be used. Component 3: Target audience.

Marketing 52

Marketing Distribution Sales Healthcare 52

Spotio

FEBRUARY 6, 2024

White papers, for example, can clearly showcase your product’s unique advantages, while case studies can prove that other people or brands have used your products to achieve success. Second, your department will have to pay for tools that collect digital dust. Effective sales content can help. Neither situation is ideal.

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Sales Prospecting Training Distribution 52

pharmaphorum

NOVEMBER 4, 2022

With greater digital engagement and opportunities available as the world emerges from the COVID-19 pandemic, putting data to use is critical for healthcare and the pharmaceutical industry. In an increasingly digital-first world, the way that HCPs engage with organisations, conduct research, and search for information is changing.

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Pharma Healthcare Healthcare Pharmaceutical 59

PM360

AUGUST 24, 2023

The top ways physicians learn about new biosimilars are: 56% Colleagues 48% Journals 42% Sales reps 40% Independent research As biosimilar manufactures continue to advance their marketing strategies, understanding and aligning with the digital patient journey have become more important than ever. How integrated are your marketing channels?

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Marketing Physicians Electronics Side effects 97

PharmaKinnex

APRIL 13, 2022

With a broader reach, your sales force can teach more consumers that they need your medications, finding that room or the white space in the marketplace. . Direct & Digital Storytelling . Digital Storytelling is another pharma marketing solution used to address regions that traditional marketing may miss.

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Marketing Pharma Electronics Sales 52

Pharmaceutical Technology

JANUARY 31, 2023

uniQure will also provide tiered royalties ranging from mid-single digits to low double digits on the net sales. Furthermore, the Phase I/II clinical study of APB-102 is expected to commence in the second half of this year. Cell & Gene Therapy coverage on Pharmaceutical Technology is supported by Cytiva.

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Food and Drug Administration Sales Patients Food 111

PM360

APRIL 25, 2023

Digital media is transforming what’s possible for public health marketing, allowing brands to raise awareness in a much more efficient, measurable way. Here are five actionable digital tactics you can use to engage audiences and elicit the behavioral changes needed to support important public health initiatives. #1

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Digital Media Media Marketing Distribution 97

Map My Customers

AUGUST 10, 2022

Case studies, market research, virtual product demonstrations, and white papers can increase customer engagement, convince leads to choose your product with confidence, and/or push customers to understand the benefits of the upsell being offered. Thus, increasing your team's closing effectiveness.

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Impetus Digital

NOVEMBER 23, 2023

Co-creation of consensus papers and other outputs through asynchronous Delphi reviews The Delphi method has been used for decades to reach expert consensus and develop guidelines within the medical field.

Education 52

Education Healthcare Provider Physicians Pharma 52

pharmaphorum

JUNE 29, 2022

Whilst it’s well-known that the channel mix of promotion tilted dramatically to remote/digital during 2020 and has remained permanently more hybrid, it’s less well known that in Europe the total amount of interactive promotional time that pharma has with doctors has not yet recovered to pre-pandemic levels in any of the major countries.

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Doctors Medicine Marketing Prescription 59

Pharmaceutical Technology

FEBRUARY 24, 2023

It will also get mid-to-high single-digit royalty payments on future product sales. The company will also be eligible for option fees and research and development milestone payments of up to $595m, along with further commercial milestone potential, for the three programmes.

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Engineering Manufacturing Medicine Leads 52

PM360

SEPTEMBER 7, 2023

Argenx turned to closerlook, a Fishawack Health company, to build MG United, a digital platform to help pull the 70,000 people in the U.S. That was the goal behind a new digital zine called RxUCKUS , which was created by Wunderman Thompson’s Health4Equity Center of Excellence.

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Patients Pharma Education Doctors 105

Healthcare Success

AUGUST 1, 2022

A vanity number is a unique set of digits that either spell out a word or are memorable in some way (e.g., Given these two options, I think you’ll agree it’s easier to remember vanity 800 numbers, like 1-800-MEDICARE, than a unique 10-digit phone number. It’s okay to go over the typical seven digits for vanity phone numbers (e.g.,

Healthcare 52

Healthcare Healthcare Marketing Prospecting 52

Spotio

MAY 19, 2023

Sales Content Management Apps in this category help reps organize the content at their disposal, such as blog posts, case studies, white papers and ebooks, and video clips. Or to equip experienced sellers with blogs, case studies, white papers, etc., Seismic Best for: Content distribution G2 Rating: 4.7

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Sales Prospecting Training Distribution 52

CloserIQ

MARCH 11, 2019

What about an infographic, white paper, or video? For example, at the top of your inbound sales funnel, perhaps you will see white papers and blogs doing well, getting good hits and engagement. Meanwhile, the cost of keeping digital content is getting cheaper by the decade. 2) List your current inventory.

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Sales Sales Strategy Media Sales process 91

Healthcare Success

AUGUST 8, 2022

Podcasts According to a 2019 Digital Insights survey from Kantar Media, 75% of healthcare professionals used smartphones to listen to podcasts, implying they appreciate the convenience and speed of information delivery from this format. 88% of physicians surveyed said they valued video-based learning over text-based digital content.

Doctors 52

Doctors Marketing Education Physicians 52

Spotio

SEPTEMBER 23, 2022

92% of B2B buyers , for instance, would rather engage with sales reps via digital channels. The majority of people became comfortable with digital communication during the pandemic, when in-person meetings were off the table. The most important advantage has to do with buyer preferences. Since 45% of the U.S.

Management 52

Management Prospecting Sales CRM 52

Spotio

DECEMBER 29, 2022

Your prospects might want to dig deep—something they might only be able to do with a blog post, ebook, or white paper. Your reps will benefit from SPOTIO, too, as it’s equipped with task automation capabilities, route planning software, multichannel communications tools, and digital business cards.

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Sales pipeline Management Sales Prospecting 52

Integrity Solutions

MAY 24, 2023

In today’s increasingly digital world, it’s crucial for your team to establish trust and build rapport with buyers while gaining a deep understanding of their goals and challenges. To ensure that your sales training initiatives yield long-term outcomes, there are specific measures you can take.

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Training Sales Management Sales Management 52

Pharma Marketing Network

JUNE 8, 2020

They tend to really be white knuckled about this kind of thing when it comes down the pike, are they ready and is the whole ecosystem within healthcare ready today in your view? Kamran you have mentioned a point of view paper that Klick had written on this maybe if you can give that address so people can get it.

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Marketing Pharma Healthcare Healthcare 40

Evolve Your Success

NOVEMBER 28, 2023

He’s one of the top voices on AI-assisted robotics digital health and its impact on health care. We have a fantastic white paper for any of your readers at HidoHealth.com. It’s white and gray. He is one of the top voices on AI-assisted robotics, digital health and the impact on care.

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Medical sales Medical Sales Patients 52