Impetus Digital

OCTOBER 5, 2022

In this customer story, we share how our client leveraged Impetus Digital’s large portfolio of life science-specific online collaboration tools and White-Glove services to: Conduct a needs assessment among embryologists and fertility specialists. Download: Customer Success Story. Download PDF. Book a Demo.

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Education Recruitment Medicine Medical 98

Impetus Digital

JUNE 9, 2022

To learn more about our client’s approach and the outcomes of this project, download the full customer story below. ? Download: Customer Success Story. The post Learning Program Webinar Series & Community Board: A Customer Story appeared first on Impetus Digital. Download PDF. Book a Demo.

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Education Management Patients Medical 98

Impetus Digital

MARCH 20, 2023

To find out more about Impetus Digital, visit our website , follow us on LinkedIn or Twitter , or book a demo at meetwithimpetus.com Book a Demo The post Patient Support Program (PSP) Optimization: A Customer Story appeared first on Impetus Digital.

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Patients 72

Impetus Digital

JULY 26, 2022

To learn more about our client’s approach and the outcomes of this project, download the full customer story below. ? Download: Customer Success Story. The post Digital Content Council on the Impetus InSite Platform®: A Customer Story appeared first on Impetus Digital. Download PDF. Book a Demo.

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Education Marketing Patients Pharma 98

Impetus Digital

SEPTEMBER 16, 2022

In this Customer Story, we share how a nephrology brand team approached Impetus Digital for help with streamlining and optimizing their annual brand planning and strategic discussions. To learn more about our client’s approach and the outcomes of this project, download the full customer story below. ? Download PDF.

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Pharma 98

PM360

APRIL 26, 2024

Healthcare advertising rarely demonstrates that it knows how to reward customers for their time, or shows what a smart creative idea can do. Empathy lowers defenses and persuades a customer to believe in you and what you’re offering. The last “must” is this: Find the story in what you’re selling. We need a better approach.

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Pharma Marketing Network

OCTOBER 24, 2023

It is a powerful way to communicate brand messages, build relationships, and create an emotional connection with customers. In this article, we will explore what strategic storytelling is, how pharma brands can benefit from it, how to craft an effective story, and how to maximize impact through storytelling.

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Pharma Marketing Media Sales 52

World of DTC Marketing

OCTOBER 30, 2020

It’s not numbers but rather a story as to what their website is telling us and how we can improve the online experience. Online ad creative should be customized by where the ads are running and by message. Now, this is oversimplified for this BLOG, but it gives you an idea of the story your website analytics can provide.

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Medical Marketing Patients 279

Storyvine

JULY 22, 2022

Grab donors’ attention and spread awareness for your cause with real people telling real stories. Get started quickly with our easy-to-use semi-custom template designed for advocacy groups and non-profits. The Venice Theater shared the stories of members and donors to help raise awareness for the community theater.

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Specialization 98

PM360

NOVEMBER 27, 2023

I asked Erica about how to build a foundation, bridge across teams, and leverage technology to better reach customers. Today, the timeline to bring drugs to market and educate customers is reduced. Then, when data or a statistic is attached to a story, people remember it. Marketing is key to adding that layer of storytelling.

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Marketing Customer Relationship Management Relationship management Education 105

Storyvine

AUGUST 23, 2022

With a real person telling a real story, combined with music and good editing, you can take your audience on an emotional journey that is very powerful. Authenticity: Keeping the human element Nothing has more impact than hearing real stories from real people who can take others through their journey. All they need is a smart phone.

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Distribution 105

Contrarian Sales Techniques

SEPTEMBER 12, 2023

We're not just buying an item; we're buying a story, a feeling, an aspiration. Instead of being pushers of products, we must become guides, helping customers navigate their choices. When customers feel that you genuinely have their best interests at heart, they'll not only buy from you but will also become loyal advocates.

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Sales pitches Sales Product Knowledge Sales Strategy 64

Contrarian Sales Techniques

JULY 16, 2023

A peaceful environment, well-dressed customers, privacy, security. Banks are hubs of activity, where customers with various needs visit regularly. Connecting with the right people in the bank, understanding their needs and policies, and demonstrating how your product can benefit their customers is essential.

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Ethics Sales Strategy Sales 52

Pharma Marketing Network

OCTOBER 18, 2023

It is an effective way to communicate with customers, tell stories, and build relationships. It is an effective way to capture attention, engage with customers, and build relationships with them. It is an effective way to reach out to customers and build relationships with them. What is Video Marketing?

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Marketing Pharma Media Education 52

Contrarian Sales Techniques

NOVEMBER 5, 2023

The right strategy can turn the tide in a company’s favor, propelling it toward untapped markets and customer loyalty. In-depth analysis of sales strategy examples shows us that agility and customer focus stand at the core of today’s success stories. Nike's retail revolution didn't stop online.

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Sales Strategy Sales Retail CRM 52

LEVO Health

MARCH 20, 2023

While traditional digital marketing strategies are still effective, patient voices provide a uniquely powerful opportunity to engage with potential customers. Instead, look at your previous patients who have had successful outcomes, and ask them if they’d be interested in communicating their stories with the public.

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Marketing Patients Media Healthcare 97

Salesforce

AUGUST 4, 2022

For many companies, being seen as trustworthy by customers is an ultimate goal. But what does it really mean to have trust and build trust with customers? That was a finding in Salesforce’s fifth edition of the State of the Connected Customer , a global survey of nearly 17,000 consumers and business buyers across 29 countries.

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Marketing 98

World of DTC Marketing

NOVEMBER 17, 2020

Tying customer-focused initiatives to money and statistics show a better story than anecdotal proof. Consider this: Customer-centric companies are 60% more profitable than companies that don’t focus on customers. Brands with superior customer experience bring in 5.7 That’s a false assumption.

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Pharma Prescription Doctors Education 155

World of DTC Marketing

JUNE 20, 2022

Most of the media stories, however, leave out the possible drug side effects, which are serious. I’m[ortant for DTC marketers to understand how current patients became customers through continued research. Some will lead to more online research, while others may not. TV, alone, is not the answer.

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Pharma Side effects Media Prescription 210

Impetus Digital

APRIL 22, 2024

Our best-in-class technology and professional services ensure that life science organizations around the world can easily and cost-effectively grow and prosper—from brand or idea discovery to development, commercialization, execution, and beyond—in collaboration with colleagues, customers, healthcare providers, payers, and patients.

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Patients Education Professional Services Healthcare Provider 52

Clarivate

JANUARY 4, 2024

We are proud to share the wonderful stories our women IP experts, whose ingenuity and talent pave the way to major breakthroughs. Here is our next story in the series, spotlighting Pooja Pandey, Senior Director of Service Operations at Clarivate.

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Consulting Training Management 59

Storyvine

SEPTEMBER 29, 2022

One way to get your sales people motivated is by , Sharing Patient Success Stories with them. Film your salespeople telling a story about overcoming a hurdle, or a memorable success. We have two healthcare options: , Share Patient Success Stories. Authenticity is effective. Happy outcomes are inspiring.

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Sales Healthcare Healthcare Leads 72

Cesare Ferrari

MARCH 5, 2023

As a marketing and sales leader, I consider customer satisfaction a fundamental aspect and a key to running a long-term successful medical company. Customer satisfaction is not something new. Obviously, if customers are satisfied with the product, they will buy again, and they could show loyalty and spread the message.

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Marketing Doctors Sales tools Sales 52

Contrarian Sales Techniques

SEPTEMBER 8, 2023

Before I don the badge of 'salesperson', I am first and foremost a person, complete with dreams, experiences, and stories that have nothing to do with my career. Beyond the Sales Pitch A few years ago, a potential client shared a personal story about their daughter's first dance recital. They're sharing a part of their personal story.

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Sales Sales pitches Sales Strategy 52

Medical Device Success

DECEMBER 5, 2019

Now I am a very satisfied customer and the recipient of their monthly eNewsletters. There is no story. One story is about tape. This is extremely important because shared values with customers create emotional momentum. They solve problems for their customers. Another story introduces the reader to a new employee.

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Specialization Recruitment Medical Competition 130

Integrity Solutions

AUGUST 9, 2023

Customers’ buying processes have slowed. View the situation through your customer’s point of view. Your timeline and needs are irrelevant to the customer’s timeline and needs. Knowing your Ideal Customer Profile (ICP) isn’t enough. “The customer hasn’t called me back…” And?…

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Sales Leads Sales Management Prospecting 73

Contrarian Sales Techniques

JANUARY 15, 2024

Get ready for a story packed with psychology, tech, and some seriously cool discoveries that'll change the way you see closing deals forever. The Roaring Twenties: Psychology Takes the Mic Imagine a time before customer surveys and focus groups. Now, every interaction, every customer quirk, was meticulously tracked and analyzed.

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Sales CRM Prospecting Sales Strategy 52

Clarity Engagement Solutions

NOVEMBER 10, 2021

Today, we aim to provide some insight into how you can elevate your customer engagement to the next level in 2022 as part of your strategic imperatives to drive your business’ key success factors. Does your company struggle lately with getting your customers interested in your products? Mean More To YOur Customers.

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Healthcare Healthcare Marketing Pharma 91

Clarity Engagement Solutions

NOVEMBER 10, 2021

Today, we aim to provide some insight into how you can elevate your customer engagement to the next level in 2022 as part of your strategic imperatives to drive your business’ key success factors. Does your company struggle lately with getting your customers interested in your products? Mean More To YOur Customers.

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Healthcare Healthcare Marketing Pharma 91

InCrowd

MARCH 21, 2023

This culture allows everyone to focus on customer satisfaction and rapidly deliver new products to customers through innovation and continuous improvements. With a flick of the wrist and a few clicks of the mouse, you can turn a jumbled mess of footage into a polished and captivating story. What is the best part of your job?

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Management Marketing 97

Contrarian Sales Techniques

JANUARY 13, 2024

Okay, picture this: Showroom floor, sunbeams dancing on polished chrome, and a potential customer walks in. Every customer is a unique mountain to climb. They came back months later, beaming ear to ear, with stories of stargazing on deserted beaches and impromptu road trips with friends. But wait, there's a twist.

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Engineering Sales Leads 52

Contrarian Sales Techniques

JANUARY 4, 2023

From building rapport with customers to using storytelling and visualization techniques, these strategies are sure to give your sales pitch a boost. Building Rapport One of the key components of successful sales is building rapport with potential customers. This means connecting with them on a personal level and establishing trust.

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Sales Sales pitches 52

Cesare Ferrari

FEBRUARY 3, 2024

As a fellow practitioner, I am firmly convinced that by understanding our customers and empathizing with them, we can design products that customers will “love” It is the same reason why the customer side of the canvas is the focus of this post, so you do not want to miss any part of this, especially the concluding notes.

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Medical Doctors Prescription Marketing 52

Contrarian Sales Techniques

JULY 16, 2023

Types of Pharma Company Bags There's a variety of pharma company bags to choose from, and each type appeals to a different customer base. Identifying Your Potential Customers The potential customer base for these bags is vast. Customer Service and After Sales Support The job doesn’t end once the bag is sold.

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Pharma Retail Sales Media 52

Evolve Your Success

APRIL 24, 2024

His story illustrates the power of understanding patient needs and product intricacies, proving invaluable for those aiming to consult and influence healthcare decisions on a larger scale. Proactive and insightful, with a proven ability to prioritize, identify customer needs, and implement effective solutions to deliver consistent results.

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Medical sales Sales Medical Consulting 52

Pharma Marketing Network

JULY 19, 2023

By creating and distributing valuable content, businesses can attract and engage their target audience, position themselves as experts in their field, and build trust with potential customers. Genuinely engaging with customers: The key to successful content marketing is to genuinely engage with your target audience.

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Marketing Pharmaceutical Sales Education 98

Pharma Marketing Network

JULY 13, 2023

When consumers see that a company is willing to think outside the box, it shows that they are innovative and care about their customers. The campaign featured real people with alopecia sharing their stories and experiences. Third, out-of-the-box marketing can help to build relationships with consumers.

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