Pharmaceutical Technology

JUNE 28, 2023

Nordic healthcare providers are leading the momentum in enhancing ESG considerations. We examine the regional developments that will provide a competitive edge to pharma manufacturers.

Pharma 52

Pharma Healthcare Provider Competition Manufacturing 52

Healthcare Success

MAY 9, 2022

We know that today's healthcare consumers want instant and accessible services. . The QR code allows hospitals and healthcare providers to satisfy this need with immediate physician-patient interaction and engagement – all through smartphones and tablets. . Placed strategically, the QR code does wonders for marketing.

Leads 52

Leads Patients Healthcare Provider Healthcare 52

PM360

MAY 25, 2023

ChatGPT is poised to revolutionize the pharmaceutical industry by providing innovative communication and marketing strategies. Enriching Real-Time Communication AI-powered chatbots can help pharma marketers offer healthcare practitioners guidance on products and to make informed decisions about medications for their patients.

Marketing 98

Marketing Pharma Healthcare Provider Healthcare 98

Pharma Marketing Network

JULY 12, 2023

The pharmaceutical industry is facing a number of challenges, including increasing competition, rising costs, and changing regulations. They can also build stronger relationships with patients and healthcare providers. Ultimately, this can lead to better patient outcomes and a more sustainable pharmaceutical industry.

Pharmaceutical 98

Pharmaceutical Marketing Patients Healthcare Provider 98

Clarify Health

JANUARY 25, 2024

In the healthcare sector, the strategic use of predictive analytics is crucial for providers aiming to maintain competitiveness. By effectively employing predictive analytics, healthcare providers can ensure they remain responsive and ahead of competitors.

Healthcare 52

Healthcare Healthcare Marketing Healthcare Provider 52

LEVO Health

MARCH 4, 2024

With a diverse group of professionals within the healthcare industry, reaching and resonating with each HCP requires a tailored approach. It is essential to conduct thorough research and gather insights on healthcare providers to break through the clutter and deliver a relevant message.

Marketing 52

Marketing Competition Media Healthcare 52

World of DTC Marketing

AUGUST 19, 2022

Congress has taken decisive action to reduce drug prices while ignoring that overall healthcare spending will be a substantial part of GNP. This is going to lead to a lot of health problems and associated costs. However, reviews found these cost increases didn’t improve healthcare quality. will be severely obese.

Healthcare 204

Healthcare Healthcare Insurance Competition 204

Clarify Health

FEBRUARY 27, 2024

These are all examples of how AI can help improve operational efficiency by reducing the time and resources spent on non-clinical activities, allowing healthcare providers to focus more on patient care. In turn, lower operational costs give providers the opportunity to direct funds toward patient care and innovation.

Healthcare 52

Healthcare Healthcare Healthcare Provider Patients 52

Rep-Lite

MARCH 11, 2024

Creating an inclusive work environment fosters a feeling of belonging among employees, which leads to increased productivity, higher morale, and better retention rates. Here are many reasons to build a diverse and inclusive medical sales team : Representation: Healthcare providers and patients come from diverse backgrounds.

Medical sales 52

Medical sales Medical Sales Recruitment 52

Contrarian Sales Techniques

OCTOBER 31, 2023

For one, it often led to reps pushing products without genuinely considering the needs or best interests of the healthcare providers or patients. Additionally, this model could lead to unhealthy competition among reps, where the focus was more on outdoing colleagues rather than collaborating for the greater good.

Medical sales 64

Medical sales Sales Medical Medical sales reps 64

Impetus Digital

MARCH 15, 2024

Increased competition and evolving standard of care New competitors are entering the market at a rapid pace, and competition is intensifying. This competitive intensity tends to focus on smaller patient populations with multiple treatment options (1,2). However, with rapid growth comes growing pains.

Recruitment 78

Recruitment Healthcare Provider Patients Healthcare 78

Rep-Lite

FEBRUARY 28, 2024

Role of Advanced Certifications in Medical Sales Advanced certifications play a multifaceted role in medical sales, offering enhanced expertise, credibility, and trust, a competitive advantage, adherence to compliance and ethical standards, career advancement opportunities, and a commitment to continuous professional development.

Medical sales 52

Medical sales Medical Sales Ethics 52

Rep-Lite

MAY 10, 2024

The rise of telehealth is altering the way healthcare is delivered, and medical sales are following suit. The proliferation of telehealth solutions has led to a significant rise in virtual sales interactions and consultations, with healthcare providers and decision-makers embracing remote communication channels.

Medical sales 52

Medical sales Sales Medical Medical sales reps 52

LEVO Health

JANUARY 31, 2023

When potential patients search for a healthcare provider or service in their area, they will likely rely on search engines like Google or Bing to find the information they need. In turn, this may lead to more patients visiting your website and ultimately booking appointments at your practice.

Healthcare 96

Healthcare Healthcare Marketing Engineering 96

LEVO Health

SEPTEMBER 14, 2023

In a healthcare landscape that’s more diverse than ever, the concept of one-size-fits-all is increasingly outdated. Physicians and other healthcare providers (HCPs) come from various disciplines, each with unique preferences, requirements, and pain points. Furthermore, personalization fosters a long-term relationship.

Marketing 52

Marketing Healthcare Provider Physicians Healthcare 52

Scott’s Directories

JULY 21, 2022

Several software companies compete to provide medical facilities with cutting-edge software to improve patient and client care quality. Medical software caters to the needs of healthcare providers by allowing them to schedule medical appointments, create a medical database , and use in-built diagnostic and equipment planning software.

Medical 52

Medical Marketing Healthcare Provider Doctors 52

Scott’s Directories

DECEMBER 10, 2023

Our rich database is a goldmine for sales professionals seeking to connect with the right healthcare providers. These insights go beyond basic contact information, delving into healthcare providers’ specialties, practices, and preferences.

Physicians 52

Physicians Sales Medical Sales Strategy 52

Scott’s Directories

JULY 13, 2022

The B2B healthcare market, in particular, is extremely competitive. Identify Your Potential Leads/Customers Increasing your profitability and popularity in a competitive market can be achieved if you figure out who are your potential clients. But it will also help you reach your desired audience and build up leads.

Healthcare 52

Healthcare Healthcare Marketing Physicians 52

MaBiCo

NOVEMBER 15, 2023

The Future of the Medical Sales Profession: Challenges and Approaches in a Fast-Changing Healthcare Market. Medical sales representatives are professionals who promote medical and health related products or services to healthcare providers, such as hospitals, clinics, pharmacies, and doctors.

Medical sales 52

Medical sales Medical sales reps Sales Medical 52

Rep-Lite

JANUARY 11, 2024

A Clinical sales specialist in medical sales is a professional in the healthcare industry who plays a crucial role in promoting and selling medical and healthcare products or services to healthcare providers, such as hospitals, clinics, and private practices.

Sales 52

Sales Healthcare Healthcare Medical sales 52

Rep-Lite

JULY 27, 2023

Moreover, we’ll shed light on the evolution of medical sales techniques and strategies, the impact of technology, and the importance of talent acquisition to thrive in this competitive domain. They serve as the primary link between healthcare providers and cutting-edge medical solutions.

Sales 52

Sales Medical Medical sales Sales Strategy 52

Clarify Health

OCTOBER 17, 2023

Leveraging outcomes data for quality improvement Payers can leverage outcomes data as a valuable tool to assess the quality of care provided by healthcare providers in their network. Health plans can conduct in-depth analyses of treatment results, patient satisfaction, and adherence to clinical guidelines.

Insurance 59

Insurance Networking Healthcare Healthcare 59

Healthcare Success

DECEMBER 6, 2022

In this blog, I share nine healthcare marketing trends you need to embrace in 2023 to remain competitive in today’s ever-changing healthcare marketplace. 9 Healthcare Marketing Trends 2023. Competition from Retail and Telehealth Disruptors Continues to Intensif y. Consumer-First Content is Essential.

Healthcare 109

Healthcare Healthcare Marketing Competition 109

Rep-Lite

FEBRUARY 23, 2024

As a pharmaceutical sales rep, you undergo a rigorous training program, develop strong relationships with healthcare professionals, and work tirelessly to meet sales targets. You also deal with the challenges of an ever-changing industry landscape, including stiff competition from generic drugs and strict regulation policies.

Pharmaceutical Sales 52

Pharmaceutical Sales Sales Pharmaceutical Pharma reps 52

PM360

JULY 13, 2023

Patients now demand greater access to their health information, desire more communication with their healthcare providers, and seek personalized care tailored to their individual needs. Patients increasingly expect a seamless healthcare experience in which all their health information is integrated and easily accessible.

Healthcare 98

Healthcare Healthcare Consulting Healthcare Provider 98

Clarify Health

AUGUST 15, 2023

As is true in consumer industries, the expectation is that posting healthcare rates online will boost competition, giving consumers and employers a way to compare prices and make informed choices, ultimately driving down the cost of care.

Insurance 52

Insurance Competition Healthcare Healthcare 52

Cesare Ferrari

JANUARY 28, 2023

Increased competition: Competition is faster than before, and even the most innovative medical products need to deal with me-too products “shortly” after the market launch. Consolidation: To manage the costs of medical products and services, healthcare providers have started a process of consolidating their purchasing organization.

Medical 52

Medical Competition Marketing Healthcare 52

Rep-Lite

MARCH 14, 2024

Medical sales representatives are the medium through which medical companies sell their healthcare products to providers like hospitals and clinics. They build relationships, understand needs, and offer tailored solutions to these healthcare providers.

Medical sales reps 52

Medical sales reps Medical sales Medical Sales 52

LEVO Health

MAY 8, 2024

Cultural and Language Barriers: Differences in language and culture can lead to miscommunication and reduced patient engagement. Fragmented Care: A lack of coordination across healthcare providers can make navigating the system challenging for patients. Portals can also facilitate secure messaging with healthcare providers.

Healthcare 52

Healthcare Healthcare Patients Healthcare Provider 52

Rep-Lite

FEBRUARY 22, 2024

Small medical device companies often face unique challenges such as limited resources, intense competition, and a need for precise and compliant communication. Features and Benefits of the Medical Device Every medical device has its unique features, which translate into benefits for the healthcare provider or patient.

Sales 52

Sales Medical Medical sales Recruitment 52

Scott’s Directories

AUGUST 10, 2023

These digital repositories offer instant access to up-to-date details on healthcare providers, facilities, and services. MD Select, for example, offers in-depth profiles and contact information for hospitals, healthcare associations, and medical professionals across Canada.

Medical 52

Medical Healthcare Healthcare Prospecting 52

pharmaphorum

JANUARY 24, 2023

In this final instalment of IQVIA EMEA Thought Leadership’s Nine for 2023 three-part series, focusing on issues that will change the direction of healthcare and the pharmaceutical industry this year, three key competitive issues for pharmaceutical companies in 2023 are assessed.

Medicine 91

Medicine Healthcare Healthcare Pharma 91

PM360

JUNE 29, 2022

However, patient uptake hasn’t matched rising market competition. Among surveyed patients, nearly half (47%) couldn’t remember a single preventive migraine brand name, and the leading brand patients did recall— Topamax —is an older drug that was approved for migraine in 2004. What Marketers Can Do.

Prescription 98

Prescription Patients Pharma Doctors 98

Scott’s Directories

APRIL 30, 2022

The healthcare industry is pretty competitive, recording massive growth yearly. The spending in the healthcare industry increases by millions of dollars every year. Based on this, some B2B healthcare marketers may find it challenging to get the traction they need. These social platforms allow B2B marketers to run ads.

Healthcare 40

Healthcare Healthcare Marketing Doctors 40

Healthcare Success

JUNE 6, 2022

Whether you represent a hospital, health system, or multilocation practice, competing healthcare businesses are developing innovative business models—right now—and they’re targeting your market. What’s more, your highest revenue service lines are likely already facing stiff competition from all angles. . The answer is twofold.

Competition 109

Competition Healthcare Healthcare Marketing 109

Scott’s Directories

OCTOBER 19, 2022

One of the most competitive industries in the United States is healthcare. government reveal that in 2019, spending on healthcare increased to about $3.8 But despite the success recorded in the healthcare industry, it’s often tough for many B2B healthcare marketers to get into. Statistics from the U.S.

Healthcare 52

Healthcare Healthcare Marketing Media 52

Clarify Health

DECEMBER 21, 2021

No surprise billing: A breakdown of the key requirements and deadlines in the No Surprises Act The No Surprises Act aims to protect patients from receiving “surprise” (or unexpected) medical bills from a healthcare provider or facility after inadvertently receiving care from an out-of-network provider.

Healthcare 52

Healthcare Healthcare Networking Healthcare Provider 52