Pharma Marketing Network

OCTOBER 31, 2023

E-commerce strategies are essential for pharmaceutical companies to maximize their online sales and stay ahead of the competition. These strategies include creating an engaging website, optimizing for search engines, developing digital marketing campaigns, and leveraging customer data to personalize the user experience.

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Pharmaceutical Sales Engineering Competition 52

Pharma Marketing Network

NOVEMBER 11, 2020

Re:Imagine Pharma Marketing: How Pharma Marketing is Evolving in 2020. On November 9-11, 2020, Imagine Pharma Marketing held a virtual conference that discussed the roadmap for embedding long term commercial evolution in marketing. Here are three key sessions that presented during Re:Imagine Pharma Marketing conference: 1.

Marketing 52

Marketing Pharma Competition Doctors 52

European Pharmaceutical Review

MARCH 8, 2024

GAMP 5 update: computerized system expectations for pharma manufacturers Benefits of Pharma 4.0 The authors asserted that Pharma 4.0 “has has the potential to solve some of the biggest obstacles currently facing the industry while also aiding the competitive process.” Quality by design supports the move towards Pharma 4.0,

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Pharmaceutical Pharma Safety Manufacturing 83

Contrarian Sales Techniques

FEBRUARY 29, 2024

In this blog post, I’d like to go deeper into that world, and not just finding an entry-level position in a Pharma company. Common job searching behavior: People usually turn to search engines directly when seeking job openings or internships (yup, it’s the way forward they say). This could include therapeutic areas (e.g.,

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Sales Pharmaceutical Sales Pharma Networking 52

European Pharmaceutical Review

APRIL 11, 2024

Pharma within planetary boundaries One area lacking major gains is in the process of design, engineering, commissioning and maintaining a manufacturing plant itself. Creating more sustainable business processes is a pre-competitive activity; we all win when we make progress in sustainability and lose if we don’t.

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Manufacturing Pharmaceutical Engineering Pharmaceutical manufacturing 94

European Pharmaceutical Review

MARCH 1, 2024

UKRI highlighted that overall, these investments will “enhance the UK’s global competitiveness by supporting research and innovation that leads to new and disruptive biomanufacturing processes across the UK.” Curious about sustainability in pharmaceutical manufacturing and the supply chain?

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Manufacturing Pharmaceutical manufacturing Engineering Pharmaceutical 75

Pharma Marketing Network

JULY 7, 2021

At this year’s Pharma USA conference, C ollaboration was the theme of the opening keynote session and a common thread woven throughout the event as industry leaders gathered to discuss how to move “Beyond Normal” to shape the future of health. Collaboration in Action.

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Pharma Healthcare Healthcare Patients 59

eMediWrite

OCTOBER 3, 2022

Improve your brand’s rankings by using search engine optimization (SEO). An important factor in generating organic traffic is search engines. In other words, a strong showing on search engine results pages (SERPs) can aid in bringing more relevant visitors to your website and raising brand recognition.

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Pharma Brand Awareness Pharma Media Engineering 52

PM360

MAY 10, 2024

Zara will drive digital transformation across VUE Health and the agency’s client portfolio and will be launching VUE Lab, a generative AI hub where the industry’s brightest minds in science, arts, and engineering will come together to build cutting-edge creative products.

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Healthcare Healthcare Biopharma Engineering 52

Clarity Engagement Solutions

NOVEMBER 9, 2020

More consolidation; more complexity; more competition. However, pharma companies are increasingly recognizing that true customer alignment is vital for success. However, pharma companies are increasingly recognizing that true customer alignment is vital for success. Pharma does not have exclusivity.

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Pharma Competition Engineering Marketing 91

Clarity Engagement Solutions

NOVEMBER 9, 2020

More consolidation; more complexity; more competition. However, pharma companies are increasingly recognizing that true customer alignment is vital for success. However, pharma companies are increasingly recognizing that true customer alignment is vital for success. Pharma does not have exclusivity. – Team Work.

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Pharma Competition Engineering Marketing 91

Spotio

JUNE 13, 2022

For instance, those in the engineering industry are now relying on applications to help them improve their release cycle or assist them with app store testing. Now, however, given the rise in competitors and the consequent drop in prices, the pharma industry is becoming more focused around customer service. Change is scary.

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Sales Marketing Pharma Pharmaceutical 59

eMediWrite

SEPTEMBER 1, 2022

People use search engines to look for conditions and products, adding keywords that you may look up and analyse. Personalization is an effective solution in highly competitive fields. This is now achievable with unmatched accuracy thanks to technological advancements. PERSONALIZE MESSAGING TO PROVIDE TAILORED CONTENT.

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Marketing Pharma Medicine Engineering 52

Pharma Marketing Network

JULY 12, 2023

Introduction: In today’s fast-paced digital world, standing out from the competition and capturing your audience’s attention requires creativity and strategic marketing. Collaborating with a creative content agency can be a game-changer for your brand.

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Media Competition Marketing Distribution 94

Pharmaceutical Technology

OCTOBER 6, 2022

In order to plug the gap between demand and capacity and win back their competitive advantage, many pharmaceutical and fine chemical companies are turning to pre-engineered, end-to end providers to fulfil their API demand. While pre-engineered and modular facilities are not a new idea, every turnkey project installation is unique.

Pharmaceutical 52

Pharmaceutical Engineering Transportation Safety 52

Veeva

JULY 13, 2023

In today’s competitive pharmaceutical industry, field teams need to be agile, dynamic and efficient to meet the evolving needs of healthcare professionals and patients. For pharma companies, optimizing resource allocation in their field teams is crucial to maximize productivity and return on investment.

Competition 52

Competition CRM Healthcare Provider Pharma 52

European Pharmaceutical Review

DECEMBER 6, 2023

What trends are you seeing in the pharma space? But if those demands do not pan out, due to additional competition or if there is customer consolidation, then those capacities can actually increase the cost of manufacturing owing to your operational expenditure. Thus, we are hiring more engineers.

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Manufacturing Engineering Pharmaceutical manufacturing Pharmaceutical 80

Clarivate

MAY 14, 2024

With only two3 GLP-1 drugs currently approved for weight loss—Huadong Medicine’s version of daily dosed liraglutide and thrice-a-day dosed beinaglutide from Benamae Pharma—the gap is substantial and leaves a solid market opportunity for weight loss drugs. What’s leading to the boom in development of semaglutide biosimilars?

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Manufacturing Marketing Leads Medicine 52

Pharma Marketing Network

MAY 3, 2023

From search engine optimization (SEO) and social media marketing to email campaigns and targeted online advertisements, the digital space offers a wealth of opportunities for pharmaceutical companies to reach and influence their target audiences. References: 1. Digital Marketing in the Pharmaceutical Industry: The State of Play.

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Marketing Pharmaceutical Patients Healthcare Provider 52

European Pharmaceutical Review

AUGUST 31, 2023

Detail of Containment Solution (credit: IMA Pharma) Considering the pharmaceutical industry is required to comply with strict GMP standards, all our high-tech aseptic filling lines are developed in line with these guidelines. credit: IMA Pharma) A pack not only has a functional purpose of protecting, conserving and transporting the product.

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Pharma Pharmaceutical Manufacturing Distribution 84

European Pharmaceutical Review

JULY 25, 2023

Pre-competitive collaboration in this space benefits everyone because whether you are a biopharmaceutical company, vendor, publisher or equipment manufacturer, you are invested in ensuring the research ecosystem works seamlessly and drives new breakthroughs. What is your vision for the lab of the future?

Competition 84

Competition Electronics Manufacturing Engineering 84

pharmaphorum

JANUARY 5, 2023

As Chancellor of the Exchequer Jeremy Hunt said: “I want British firms to lead the world in turning fantastic science into new products and services – and we need to make sure government is doing everything we can to encourage innovation and competition.”. Government investment will be critical. About the author.

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Manufacturing Government Leads Electronics 94

European Pharmaceutical Review

SEPTEMBER 14, 2023

For both small biotechs and large pharma, economic uncertainty is rising, intensifying decision-making risks associated with early drug discovery efforts, clinical trials, quality and manufacturing process execution, and navigating the approval process.

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Manufacturing Engineering Management Pharmaceutical 82

PM360

MAY 21, 2024

A well-oiled modular content engine lets manufacturers engage customers and differentiate their product beyond the label. During the COVID-19 pandemic, pharma organizations built new digital and virtual channels to communicate with healthcare providers (HCPs) outside of their offices.

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Manufacturing Marketing Distribution Pharma 59

Pharmaceutical Technology

DECEMBER 15, 2022

The Singapore Government has launched Biologics Pharma Innovation Programme Singapore (BioPIPS), which aims to increase the country’s manufacturing capacity for biologics, including recombinant proteins and vaccines. Free Report. How is the Biopharmaceutical industry evolving?

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Manufacturing Pharma Engineering Government 105

Pharmaceutical Technology

JUNE 29, 2022

Meanwhile, the pharma industry is undergoing somewhat of a transformation itself. That is a key competitive advantage,” says Laursen. “We Novozymes has a long legacy of enzyme discovery and the ability to genetically engineer these speciality enzymes to be superior. And it’s within the family – Novozymes!”.

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Specialization Biopharma B2B Sales Manufacturing 118

Pharmaceutical Technology

JULY 25, 2022

With decreasing margins on the horizon, pharma manufacturers have long shown an interest in specialty generics, which is only expected to rise in the future. But this also means potentially stiffer competition for chemical entities and small molecules in comparison to biosimilars, states Vasquez.

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Manufacturing Marketing Pharmaceutical FDA 119

PM360

NOVEMBER 29, 2022

If you apply the right AI engines, you will get increasingly better insights. A continuously improving AI engine makes it dramatically faster, easier, and more effective to send the right content but there is also a human element that must be applied to create and select the best content for each medical expert.”. Reference: 1.

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Medical science Medical Customer Relationship Management Doctors 95

pharmaphorum

JANUARY 25, 2023

To ensure an optimised engagement model critical to long-term success in today’s highly competitive commercial market, life sciences companies need to effectively leverage AI-powered technology. She holds a BS in Chemical Engineering from the University of Maryland, and an MS in Business Management from Johns Hopkins University.

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Marketing Sales Retail Management 94

Healthcare Success

NOVEMBER 7, 2022

For example, pharma marketers can track and attribute increased prescriptions to specific ad campaigns. As you likely already know, Medicare Advantage is growing, and the landscape is becoming more competitive. YouTube is the second-largest search engine in the world. Tap into the full potential of video ads beyond TV.

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Marketing Media Healthcare Healthcare 52

Healthcare Success

JULY 5, 2022

Let me explain: Over the past twenty years, my colleagues and I have successfully marketed to hundreds of thousands of doctors, promoting various products and services for healthcare and consumer brands, device and pharma manufacturers, SaaS companies, our agency, and many others. Doctors are skeptical, and they have heard it all before.

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Doctors Physicians Marketing Healthcare 55

Pharmaceutical Technology

JULY 29, 2022

This is borne out of the fact that while nearly three-quarters are confident in the education and training for those in the pharma sector, just 64% are confident with the industry’s ability to source engineers against competition from other sectors. Manufacturing agility: Index score 6.5/10.

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Biopharma Manufacturing Government Engineering 59

pharmaphorum

JANUARY 16, 2023

The fundamental engine of innovation for the global pharmaceutical industry continues. To thrive, pharma must ask increasingly tough questions about the viability of candidates for clinical development. To thrive, pharma must ask increasingly tough questions about the viability of candidates for clinical development.

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FDA Healthcare Healthcare Medicine 87

Evolve Your Success

OCTOBER 17, 2023

Zach dives into the fast-paced and competitive nature of pharmaceutical sales, where success is about more than just having a prescription pad. It helped ignite the engine that was stuck in neutral. I know not every pharma job has a territory that’s in one state or one metropolitan area but the vast majority of them are.

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Pharmaceutical Sales Sales Pharmaceutical Medical sales 64

Pharma Marketing Network

OCTOBER 27, 2021

Competitors in this space include government entities, big technology companies and industry players such as healthcare information technology players along with pharma and medical technology companies. Digital platforms can be sold on-premise or through a Software as a Service (SaaS) subscription model (e.g.,

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Healthcare Healthcare Networking Government 59

Cesare Ferrari

JUNE 13, 2023

If you have worked in the MedTech business or even in Pharma for a few years, you’ve probably heard some variations of this common mindset: “The user will benefit greatly from this technology that a good enough product will be okay. There is no need to investigate customer’s need further.”

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Medical Marketing Patients Engineering 52

Pharmaceutical Technology

JUNE 22, 2023

Data exclusivity has been a heated point of debate in the recently announced pharmaceutical reform, which aims to shorten it from eight years to six, drawing the ire of pharma companies. As per the EC’s proposed pharma reform, only 10 vouchers will be given during this 15-year period.

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Pharma Pharmaceutical Government Marketing 52