Pharma Marketing Network

SEPTEMBER 16, 2020

Reuters Events: Pharma Awards USA 2020 VIRTUAL |. There has never been a more pressing time for our industry to come together and show what matters, true value for patients and HCPs. You already know you’re a winner, your patients are telling you. 7-9 December. Sponsored by Reuters Events Pharma. DOWNLOAD THE ENTRY PACK.

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PharmaTimes

JUNE 17, 2024

Cancer was estimated to be responsible for more than 18 million cases worldwide in 2020

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Patients 55

Fierce Pharma

JULY 13, 2023

billion in 2020 to a projec | A phase 3 study has shown that a new, subcutaneous version of Roche's Ocrevus has proven to be non-inferior to the current infused treatment as measured by the level of drug in the blood, 12 weeks after administration. With the multiple sclerosis market growing rapidly—from $18.9

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pharmaphorum

JANUARY 31, 2024

billion alliance with Genmab signed in 2020 – can be used to treat adults with DLBCL whose cancer has returned or has not responded to at least two previous systemic treatments. Tepkinly (epcoritamab) – the first medicine to emerge from AbbVie’s $3.9

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Patients Medicine 87

Pharma Marketing Network

SEPTEMBER 16, 2020

PanAgora Pharma: 3rd Annual Pharma CX Tech Summit | November 12, 2020. The 3rd Annual Pharma CX Tech Summit explores how pharma is implementing emerging technologies – like AI/ML, voice & chat, connected devices, AR/VR, automation, personalization, and telehealth – to enhance customer experiences for patients, payers, and HCPs.

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Pharma Networking Pharmaceutical Marketing 52

Pharma Marketing Network

APRIL 20, 2021

Horning has been a constant advocate for evidence-based treatment, helping to establish standards of care for patients across all types of Hodgkin and non-Hodgkin lymphoma. Her commitment and work resulted in delivering 15 new medicines to patients in neuroscience, ophthalmology, immunology, infectious disease, and hematology/oncology.

Medicine 52

Medicine Education Networking Pharma 52

Pharma Marketing Network

APRIL 27, 2021

HBA Honorable Mentor 2020-21, Dr. Rod MacKenzie. The post Dr. Rod MacKenzie, 2020-2021 HBA Honorable Mentor appeared first on Pharma Marketing Network. Rod MacKenzie, PhD, is Chief Development Officer and Executive Vice President for Pfizer.

Medicine 52

Medicine Networking Safety Marketing 52

MedCity News

JUNE 1, 2023

If organizations present medical records, cost data, and descriptions of billing codes to patients without providing context or stripping out medical jargon, then the information is potentially subject to regulatory penalties. That means providing more patient-friendly terminology is more than just a compliance checkbox.

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Patients Healthcare Healthcare Electronics 105

PM360

JULY 13, 2023

“Drugs don’t work in patients who don’t take them,” C. 2020 to Oct. 1 In addition, of patients who began therapy, more than 70% were no longer on their prescribed medication after 12 months. 2020 to Oct. 2 These challenges highlight the continuous friction patients encounter in the U.S. Everett Koop, MD, U.S.

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Patients Side effects Insurance Medical 98

LEVO Health

MAY 8, 2024

As healthcare practices strive to navigate the complexities of patient needs and preferences, the importance of fostering robust patient engagement strategies cannot be overstated. The Importance of Patient Engagement Personalization for patients is a key driver of improved healthcare outcomes.

Healthcare 52

Healthcare Healthcare Patients Healthcare Provider 52

European Pharmaceutical Review

AUGUST 16, 2022

HCC accounted for more approximately 85 percent of the 900,000 new liver cancer cases in 2020, according to the Globocan 2020 database. . Despite improvements in screening, surveillance rules, and imaging, more than two-thirds of patients with HCC present with advanced disease at diagnosis, BeiGene said.

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Patients Food and Drug Administration Safety Food 97

PM360

APRIL 22, 2024

Patient profiles can help healthcare professionals understand their patients better based on their personal issues, thus helping them feel more confident and comfortable with their treatment experience. They usually focus on physical characteristics that can help doctors identify these patients.

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Patients Education Healthcare Healthcare 52

PM360

JULY 26, 2022

Following the impact of the COVID pandemic in 2020, patient engagement has become the focus area for more than half of healthcare chief information officers (CIOs). At the same time, patient portals have always been considered one of the most efficient tools for patient engagement. Explaining Medication Action.

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Pharma Patients Healthcare Provider Physicians 105

pharmaphorum

JUNE 10, 2024

With actinic keratosis (AK) diagnoses on the rise, there is some good news for patients, with the FDA approval of expanded use of Almirall’s topical therapy Klisyri.

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Healthcare Success

JANUARY 25, 2023

However, these numbers escalated in 2020, along with the COVID-19 pandemic. Negative or angry emotions According to her survey of 70,000 “The Mighty” readers and community members, the number of people choosing anger as their top emotion more than doubled from March to September 2020— rising from 20% to 45%. How did we get here?

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Patients Healthcare Healthcare Management 104

Pharma Marketing Network

APRIL 19, 2021

Sandra Horning, the Healthcare Businesswomen’s Association Woman of the Year (WOTY) 2020-21. Being named HBA’s Woman of the Year is just the latest recognition in her career, having previously received the prestigious Stanford School of Medicine Excellence in Patient Care Award, among others. and Olema Pharmaceuticals, Inc. Listen Now.

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Networking Specialization Education Pharma 40

MedCity News

JULY 24, 2023

In 2020, 46.9% of all novel drugs approved by the FDA were for rare diseases, as compared to 23.5% Investment is expected to continue trending upward, with estimates suggesting that global spending on rare disease therapies will reach $260 billion by the end of 2025.

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Patients FDA Biopharma 78

pharmaphorum

DECEMBER 1, 2022

Lack of access, strict regulations, and demanding schedules have made it extremely difficult for patients to participate in clinical trials. A 2018 NIH survey found that patients felt clinical trial participation to be inconvenient and burdensome, and nearly half (49.0%) said it disrupted their daily routine.

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Patients Transportation Retail Recruitment 103

World of DTC Marketing

AUGUST 26, 2020

IN SUMMARY : When patients return to doctor’s offices will HCP’s have time to go online with every drug company that requests an online detail? Will patients be happy with telehealth once they feel it’s safe to return to physicians’ offices? As for patients?

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Pharma reps Pharma Rep Doctors Physicians 237

World of DTC Marketing

JUNE 14, 2022

According to a new report , life expectancy in the United States took another hit in 2021, furthering a dramatic decline from 2020 that was the largest since World War II. years in 2020 and 76.60 In contrast, peer countries averaged a smaller decrease in life expectancy between 2019 and 2020 (0.57 years in 2019 to 76.99

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pharmaphorum

SEPTEMBER 14, 2022

and the EU in order to examine the perception of clinical research one year into the pandemic and attitudes toward trial participation, including the reasons patients enrol in clinical trials. Leveraging patient perspectives. Interest by demographics. Reasons for “no” to trials. Opportunities for change.

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Recruitment Patients Media Management 88

pharmaphorum

JULY 15, 2022

Akili looks like it could bring another digital therapeutic (DTx) to market after a clinical trial backed the efficacy of its AKL-T01 in patients with the autoimmune disorder systemic lupus erythematosus (SLE). The post Akili digital therapeutic shows promise in lupus patients appeared first on.

Patients 104

Patients Engineering Marketing Medical 104

Rep-Lite

JANUARY 27, 2021

Rep-Lite has been recognized as the “Most Pioneering Hybrid Medical Contract Sales & Services Enterprise 2020” by GHP magazine in its fifth annual Healthcare & Pharmaceutical Awards. GHP ’s award [Most Pioneering Hybrid Medical Contract Sales & Services Enterprise 2020] is a perfect title for what we do.

Medical 52

Medical Sales Medical sales Healthcare 52

LEVO Health

APRIL 11, 2023

As a healthcare practice, your online reputation is crucial to attracting and retaining patients. With the rise of online review platforms, patients have a powerful voice in sharing their experiences with others. According to 2020 data, nearly 71% of people use online reviews as the first step to finding a new physician.

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Patients Healthcare Healthcare Management 98

World of DTC Marketing

JULY 9, 2021

From 2016 to 2020, the 14 leading drug companies spent $577 billion on stock buybacks and dividends—$56 billion more than they spent on R&D over the same period.” ” From 2016 to 2020, compensation for the 14 companies’ top executives totaled $3.2 The drug industry is driven by profits, not by patient’s needs.

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Pharma FDA Leads Competition 292

European Pharmaceutical Review

JULY 12, 2022

According to a recent survey of patient groups, Roche, Pfizer, ViiV Healthcare and Gilead Sciences are among the top companies for implementing and reporting progress on environmental, social, governance (ESG) activities.

Patients 95

Patients Ethics Government Pharma 95

World of DTC Marketing

JANUARY 4, 2022

(Stat News) Today, a study followed 380 patients being treated at community oncology groups across the U.S. Patients who experience financial hardship during cancer treatment are at higher risk for treatment nonadherence, poor quality of life, and worse survival. billion in 2020 (2020 U.S. lost work and income).

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Insurance Transportation Medical Prescription 273

European Pharmaceutical Review

AUGUST 11, 2022

Hospitalised patients on high-flow oxygen for severe COVID-19 pneumonia were nearly 50 percent less likely to die when treated with antiviral remdesivir in combination with steroid dexamethasone and baricitinib, according to research from Rutgers Ernest Mario School of Pharmacy in the US.

Food and Drug Administration 72

Food and Drug Administration Patients Medical Food 72

MedCity News

APRIL 25, 2023

In just 2020, deaths from gun violence cost the U.S. healthcare system $290 million, or about $6,400 per patient, according to a report from the Commonwealth Fund. These costs are mostly covered by Medicaid and other government insurance programs.

Healthcare 131

Healthcare Healthcare Insurance Government 131

PM360

SEPTEMBER 28, 2022

One fast-growing group in particular that requires a patient-centric and culturally relevant approach to marketing is the Hispanic audience, which is extremely diverse. The patient landscape continues to evolve. A study of Hispanic patients’ U.S. Evolving Demographics. Ethnic and/or racial groups comprise 100% of U.S.

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Patients Marketing Doctors Healthcare 98

Pharma Marketing Network

MARCH 3, 2021

But what about patients? And what about the disrupted patient journey? What can our industry do to ensure patients maintain continuity of care at a time when good health is imperative? Reassess the Patient Journey. Enhance Patient Services Programs. Here, we offer four ways pharma marketers can help.

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Patients Physicians Pharma Insurance 88

pharmaphorum

OCTOBER 26, 2022

And just as a family business thrives on its connection to the community, Chiesi is committed to connecting to the global patient community. We try to have a very long-term orientation because we believe that aligns our objectives very well with the objectives of society and the patients we serve, and it makes us a stable business.”.

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Patients Pharma Consulting Transportation 77

Healthcare Success

MAY 9, 2022

The QR code allows hospitals and healthcare providers to satisfy this need with immediate physician-patient interaction and engagement – all through smartphones and tablets. . In this blog post, you’ll learn: Why QR codes have made a comeback, When to use them, And, 8 ways to improve the patient experience and drive leads with QR codes. .

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Leads Patients Healthcare Provider Healthcare 107

World of DTC Marketing

FEBRUARY 8, 2022

According to the Lancet, a medical journal, the incidence of depression and anxiety has soared in the pandemic—by more than 25% globally in 2020. In October 2020, hackers who had breached Vastaamo, a famous Finnish startup, began blackmailing its users. But are they safe and effective? And then there are the pesky privacy issues.

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Pharma Marketing Network

MARCH 30, 2021

Until the COVID-19 pandemic struck the world in early 2020, pharma had been pretty resistant to the idea of involving the end-customer, or the patient, into their business models. This increased recognition among every day people practically handed pharma the chance to reconsider its direct relationship with patients.

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Pharma Patients Healthcare Provider Healthcare 98

PM360

JULY 26, 2022

These results suggest pharma marketers have room to explore new ways to help close educational gaps and support LGBTQ+ patients in accessing preventive care. LGBTQ+ Patients Face Barriers to Preventive Care. This is both a lost opportunity to provide care as well as raise awareness about preventive items that might be coming up.”.

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Patients Pharma Physicians Education 97

Referral MD

JULY 10, 2023

These intelligent digital assistants are revolutionizing how healthcare providers interact with patients, boosting engagement, streamlining support services, and enhancing patient experiences. Let’s explore the potential of AI chatbots in the sphere and find out how this technology can benefit healthcare providers and patients.

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Patients Healthcare Healthcare Healthcare Provider 74