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GSK plays defense after California judge approves plaintiff's expert testimony in high-stakes Zantac trial

Fierce Pharma

GSK plays defense after California judge approves plaintiff's expert testimony in high-stakes Zantac trial fkansteiner Fri, 03/24/2023 - 10:05

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In new lawsuit, J&J's talc subsidiary takes issue with expert witness testimony

Fierce Pharma

In new lawsuit, J&J's talc subsidiary takes issue with expert witness testimony. esagonowsky. Tue, 12/20/2022 - 11:18.

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Merck escapes nearly 1,200 Zostavax shingles vaccine lawsuits as plaintiffs' testimony falls short

Fierce Pharma

Merck escapes nearly 1,200 Zostavax shingles vaccine lawsuits as plaintiffs' testimony falls short. fkansteiner. Thu, 12/08/2022 - 09:22.

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Creating Powerful Patient Testimonial Videos

LEVO Health

Patient testimonials have always been a cornerstone of trust in the healthcare industry. In our digital age, these testimonials have evolved from written reviews to dynamic video content. But how do you create a compelling patient testimonial video that resonates with your audience? Let’s dive in.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

This report will examine the main investment areas that marketers are prioritizing to enhance their account-based strategies through a focus on: How practitioners are executing and accelerating blended ABM strategies that put self-service buying journeys at the forefront The areas in which AI shows the greatest promise The continued convergence of (..)

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Senators threaten to subpoena CEO testimony while J&J, Merck claim retaliation amid IRA legal fight

Fierce Pharma

In its efforts to probe high U.S. drug prices, the Senate health committee has already heard from the heads of Moderna, Eli Lilly, Novo Nordisk and Sanofi. |

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Johnson & Johnson gets a talc win as New Jersey court erases $223M jury award

Fierce Pharma

The Superior Court ruled that a lower court should not have allowed jurors to hear the testimony of three scientific experts.

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