Remove tag innovation
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Biogen’s Alzheimer’s drug: What’s the price tag on hope?

World of DTC Marketing

At one point, Biogen was down as an innovative biotech company in Weston, Massachusetts. If the drug is approved you can bet that it’s going to carry a huge price tag. It could carry a price tag as high as $50,000-a-year per patient, according to drug analysts, adding billions of dollars to the nation’s health tab. .

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bluebird bio wins back-to-back landmark FDA approvals for first-in-class gene therapies

Pharmaceutical Technology

Spark Therapeutics’ Luxturna, indicated for inherited retinal disease (IRD), was the first gene therapy to be approved, in 2017, with a price tag of $850,000 for each eye. This highlights the FDA’s dedication to pursuing innovative, life-saving therapies for patients without any alternatives.

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The current pharma business model is unsustainable

World of DTC Marketing

In pharma, growth depends on new products with hefty price tags when over 80% of voters want lower costs for their prescription drugs. CEOs will be compensated for keeping costs low and a score on the organization’s innovation. Wall Street wants growth, as do investors, but that may be impossible for pharmaceutical companies.

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What Tech Trends Do Life Sciences Marketers Need to Know About?

PM360

This AI innovation gives brands a stronger understanding of how the individual feels and how to build brand resonance in real time. Another capability made possible by fine-tuning is the enhancement of content tagging. Content tagging has always been a labor-intensive task.

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EVERSANA and Amazon Web Services Introduce Transformative Medical & Regulatory Review AI Solution

PM360

Using Amazon Bedrock and Amazon Textract, disparate datasets are aggregated and tagged, reducing time and effort throughout the process while providing an accurate and expedited user experience.

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WHY PM MODI ADDRESSED, INDIA AS THE PHARMACY OF THE WORLD

Pharmatutor

Recently, during inauguration of Global Innovation Summit of the pharmaceuticals sector Indian Prime Minister Shri Narendra Modi addressed, India as the Pharmacy of the world. WHY PM MODI ADDRESSED, INDIA AS THE PHARMACY OF THE WORLD. He said that our definition of wellness is not limited by physical boundaries. Fri, 11/19/2021 - 16:19.

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Benefits of blockchain in limiting counterfeit drug distribution

European Pharmaceutical Review

The review stated that therapeutic innovation has resulted in the production of expensive drugs to treat rare diseases, which need to be available on time. Smart contracts, which are essential for easing international trade and logistics operations, can enable the user to track fake returns to the producer and supplier using RFID tags.