PM360

NOVEMBER 12, 2023

Data clearly matters in pharma. For the fourth year in a row artificial intelligence (AI) and Big Data ranked as the most impactful technologies in the industry, according to GlobalData’s “The State of the Biopharmaceutical Industry – 2023” report, which includes feedback from 198 companies.

Marketing 59

Marketing Media Patients Healthcare 59

Quantified

JULY 27, 2023

And then when we look at the data, that’s actually not the competitor that we need to be worried about.” She knows you shouldn’t ignore your team’s feedback, but it’s critical to dive into the data and see what’s really going on in your competitive landscape.

Training 52

Training Competition Sales Prospecting 52

Pharmaceutical Technology

JULY 14, 2022

Due to the high price tags associated with these speciality medicines, innovators have naturally favoured big markets with high GDP such as the US and EU-5 (Germany, France, Spain, Italy, and the UK). Go-to-market strategies. The choice of where to launch an orphan drug is an important and difficult decision.

Medicine 59

Medicine Marketing Specialization Pharma 59

Spotio

FEBRUARY 6, 2024

The sales enablement app you choose should track crucial information for you and make it easy to access, study, and even share the data when necessary. While sales analytics and reports might not seem like a big deal, they can totally revolutionize the way your reps’ approach prospects, making analytics a must-have feature.

Sales 52

Sales Prospecting Training Distribution 52

Pharmaceutical Technology

APRIL 5, 2023

But access to these treatments continues to remain limited due to high price tags and variable availability across regions. What we now need to do better at is access; both in other countries and within countries beyond the premier centers and big cities…to give access to all patients who could benefit from these advanced therapies.

Food and Drug Administration 59

Food and Drug Administration Engineering Patients Education 59

Spotio

JULY 7, 2022

This includes setting proper objectives; hiring, training, and motivating sales reps; and analyzing data to pinpoint effective strategies, while weeding out poor performing ones. The best sales management software makes it easy to organize and keep track of customer data. Real-Time Data. What is Sales Management? Time Savings.

Sales Management 52

Sales Management Management Sales CRM 52

CloserIQ

APRIL 8, 2019

That’s because your perception of the product, the experience and the brand would not match a $30 price tag. How big is their company? This is only feasible by investing in proactive data , monitoring sales efforts and optimizing your pricing options based on real insights. You’d assume they made a mistake, right?

Sales Strategy 59

Sales Strategy Sales Marketing 59

PM360

OCTOBER 28, 2022

Accelerating workflows both upstream and downstream of MLR, and enabling consistent, accurate submissions to the MLR team, makes a big difference. With a focus on learning and producing more content for the market, more data is unlocked to leverage for future campaigns.

Marketing 98

Marketing Pharma Consulting Management 98

Spotio

FEBRUARY 6, 2023

Propeller research shows that this is a big differentiator for customers: To do this at scale (or at all), you need a sales enablement strategy. For sales, some of the most important data is around the companies in your target market. Emissary Ever wanted an expert insider when you’re chasing a big lead?

Sales 98

Sales CRM Training Prospecting 98

Pharmaceutical Technology

JUNE 21, 2023

The high price tag may be hard to defend , but with lifetime treatment costs for haemophilia B reaching as high as $23m for some, the single-dose treatment could prove far more cost-effective. Already a big player in haemophilia treatments, CSL licensed exclusive global rights to Hemgenix from gene therapy developers uniQure back in 2021.

Patients 98

Patients Food and Drug Administration Engineering Sales 98

Spotio

NOVEMBER 28, 2022

Between prospecting and cold outreach, data entry, disorganization, and getting stuck in the inbox, sales productivity is hard to come by. In fact, high-performing teams are more than twice as likely to have a connected view of all customer data than underperformers. Looking for a set of tools to boost your sales productivity?

Sales 97

Sales Prospecting CRM Management 97

pharmaphorum

AUGUST 26, 2022

It’s a major step forward for BioMarin after its first attempt to secure approval for Roctavian in the US was knocked back, with the FDA rejecting its application in 2020 with a request for more data on the durability of its effects. BioMarin has said Roctavian will be available at a ‘net’ price of around €1.5

FDA 109

FDA Marketing Competition Patients 109

Clarify Health

JULY 13, 2021

Bringing the same analytics technology used by leading banks and retailers like JPMorgan and Amazon , together with data from the Centers for Medicare Services (CMS) and electronic health records, reveals a fascinating new picture of the quality, resource effectiveness, and practice patterns of individual physicians and hospitals.

Healthcare 52

Healthcare Healthcare Doctors Electronics 52

Evolve Your Success

JUNE 13, 2023

We pull the molecular data out with our gene expression profile test. You want to stay with them, keep them updated on all the new data that comes out, and then be there when they do have that patient and say, “I have a high-anxiety patient here. Here’s what your molecular data and your tumor is telling us. It’s a genomic test.

Sales 52

Sales Medical sales Medical Doctors 52

Spotio

JUNE 6, 2022

Use the data to drive your sales approach into the second half of 2019. Outside sales teams are a big driver when it comes to hitting sales quotas. Invest in a toolset that allows you to quickly build profiles and find accurate lead data in your target market. Well, the data suggests otherwise. of the sales force.

Sales 111

Sales Prospecting B2B Sales CRM 111

Cadensee

JANUARY 1, 2022

40:04 How is Alike.health closing the loop on data? So, I see it as a big advantage to be honest. And whenever the company grew big enough, it was less interesting for me. Most of my early days team are now in Microsoft, it was not my cup of tea, I would say, working in the big corporation. Dedi Gilad: Sure.

Marketing 52

Marketing Physicians Medical Healthcare 52

World of DTC Marketing

JUNE 16, 2021

The pharma industry has been riding a wave of public approval since they developed a vaccine to fight COVID-19, but that goodwill is going to be short lived thanks, in part, to the $56,000 price tag of Biogen’s new drug and insulin that too many people still can’t afford.

Prescription 180

Prescription Government Insurance Pharma 180

Pharma Marketing Network

JUNE 8, 2020

Don (PMN): Yeah sure, it affects you personally in a big way, 10 people, that’s pretty incredible. There’s what I call the real market and so this market really exploded, and I have data in this chapter about it. But I guess to be a bit of a contrarian and backed up with a lot of data. Don (PMN): Yeah, good stuff.

Healthcare 40

Healthcare Healthcare Marketing Pharma 40