Rep-Lite

APRIL 3, 2024

The medical sales industry plays a crucial role in connecting healthcare providers with innovative medical products and technologies. This guide touches upon various ethical obligations to maintain integrity. Off-Label Marketing: Promoting a product for use that is not approved by regulatory bodies is a clear ethical violation.

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Ethics Medical sales Competition Medical 52

PM360

MAY 25, 2023

ChatGPT is poised to revolutionize the pharmaceutical industry by providing innovative communication and marketing strategies. Gone are the days of vague marketing messages such as “Ask your doctor if this is right for you.” With AI-powered chatbots and services, patients can access the information they need more efficiently.

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Clarify Health

JANUARY 9, 2024

Predictive analytics empower healthcare organizations to strategically expand by leveraging data to forecast future trends and identify potential areas for efficient growth. Additionally, predictive analytics can offer a competitive edge by evaluating the performance of rival healthcare providers.

Healthcare 52

Healthcare Healthcare Healthcare Provider Competition 52

Healthcare Success

JANUARY 2, 2024

Now that the holidays have drawn to a close, it’s time to return to your 2024 marketing plan and make adjustments that ensure your business is taking advantage of the latest trends in healthcare marketing to reach patients and HCPs more effectively and make a lasting impression.

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Healthcare Healthcare Marketing Healthcare Provider 77

PM360

OCTOBER 11, 2023

EVERSANA , a leading provider of global commercial services to the life sciences industry, today announced the acquisition of Healthware Group , a full-service agency and innovation consultancy headquartered in Salerno, Italy.

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LEVO Health

MAY 23, 2023

In the dynamic world of healthcare marketing, understanding your audience and optimizing your strategies are key to staying ahead of the competition. Practices can use healthcare data analytics to gain insights that can transform their marketing efforts in the digital age.

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PM360

NOVEMBER 20, 2023

Spectrum Science , an independent, integrated healthcare and scientific marketing, communications, and media firm focused on the pharmaceutical, biotech, and broader life sciences industries, announced the acquisition of CrowdPharm , a full-service healthcare advertising company and its partner consultancy, Hot Iron Health.

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Penrod

JANUARY 3, 2024

The Heart of Salesforce Managed Services Since our founding in 2011, we’ve met and exceeded the standards for world-class Salesforce support by setting our sights on enhancing efficiency for our clients. Our services model revolves around focusing only on the healthcare industry.

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Management Consulting Healthcare Healthcare 52

Clarivate

APRIL 18, 2024

Strategy #1: innovate and create Amazon founder Jeff Bezos has said that overnight success takes about 10 years — and that ramp-up period may be what’s playing out for the ecommerce giant in healthcare. billion, following an earlier failed healthcare venture with Berkshire Hathaway and JPMorgan Chase.

Retail 52

Retail Healthcare Healthcare Physicians 52

Clarify Health

NOVEMBER 28, 2023

When patients seek healthcare services outside of a hospital’s network, it leads to a direct loss of revenue for that hospital. Comprehensive data integration The first is comprehensive data integration. Patient referral tracking Referral data is crucial for strategic planning.

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Patients Healthcare Healthcare Networking 52

Healthcare Success

DECEMBER 6, 2022

Healthcare consumers continue to move swiftly down the paths of least resistance toward quality care. This spells trouble for healthcare organizations that cannot change with the times. 9 Healthcare Marketing Trends 2023. 9 Healthcare Marketing Trends 2023. Consumer-First Content is Essential.

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Healthcare Healthcare Marketing Competition 112

Clarify Health

NOVEMBER 22, 2023

Today’s healthcare providers are seeing significantly more patients than they did a decade ago – many of whom are often sicker and have more complex care needs. But consolidation in healthcare markets is not with its critics, with some experts raising concerns over increasing prices due to decreased competition and eliminating services.

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Leads Healthcare Healthcare Patients 52

Medico Reach

DECEMBER 2, 2022

To bring effective medicines and Innovations in healthcare industry , a Clinical Research Organization or Contract Research Organization (CRO) are a must for the Biotech, Medtech, and pharma industries. In 2022, the global clinical research market stands at $63.6 In 2022, the global clinical research market stands at $63.6

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Consulting Specialization Medicine Medical 98

PM360

DECEMBER 20, 2023

Given China’s status as the world’s second most populous nation and an economic powerhouse, it represents both a monumental market opportunity and a dynamic arena of challenges for pharmaceutical products. From 2017 to 2022, the Chinese market witnessed a growth rate of 5.3%, compared to the average market growth of 6.6%

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Marketing Insurance Medical Manufacturing 105

Scott’s Directories

AUGUST 31, 2023

In the rapidly evolving landscape of healthcare sales, generating qualified leads is a cornerstone of successful business growth. Integrating digital strategies has transformed the traditional approach, making healthcare lead generation a vital component of any sales plan. Search Engine Marketing (SEM): Drives targeted traffic.

Healthcare Sales 52

Healthcare Sales Leads Healthcare Healthcare 52

Clarivate

APRIL 24, 2023

healthcare payers and providers are consolidating at a dizzying clip as they seek to gain market share, increase access to care and secure clinical control to improve health outcomes. Vertical integration is common in the health systems sector.

Healthcare 89

Healthcare Healthcare Marketing Physicians 89

LEVO Health

DECEMBER 20, 2022

Healthcare is a rapidly changing industry, and if you want to stay ahead of the curve, you’ll need to adopt some cutting-edge marketing strategies. As 2023 approaches, there are several strategies you can adopt to improve your healthcare marketing efforts and grow your practice. Leverage Video Marketing.

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Healthcare Healthcare Marketing Media 98

Healthcare Success

OCTOBER 18, 2022

When it comes to marketing, location is everything—especially for health systems and providers. Today’s healthcare consumers expect high-quality options close to where they live or work. And healthcare marketers are always looking for the most cost-effective channels to reach them. What is Geofencing?

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Healthcare Healthcare Marketing Ethics 61

PM360

JULY 26, 2023

is facing an aging population, a mounting physician shortage, and increasing demands for a more equitable healthcare system. Surgeon General, burnout among healthcare workers has reached crisis levels. Today, the U.S. 1 According to the U.S. In fact, ZS Associates’ AccessMonitor report indicates over half of U.S.

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Healthcare Healthcare Physicians Doctors 98

PM360

OCTOBER 25, 2023

Accenture announced it has agreed to acquire ConcentricLife , a leading healthcare marketing agency that was a subsidiary of Stagwell. ConcentricLife offers full-service digital healthcare marketing and communications expertise and capabilities that help brands answer rising consumer demands in rare diseases, health, and wellness.

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Marketing Consulting Healthcare Healthcare 52

Clarify Health

MARCH 28, 2023

Hackensack Meridian Health (HMH), a leading not-for-profit healthcare organization that is the largest, most comprehensive, and truly integrated healthcare network in New Jersey, is committed to leveraging the latest innovations to fulfill its strategic priorities.

Physicians 52

Physicians Networking Healthcare Healthcare 52

Nixon Gwilt Law

MAY 26, 2023

As a law firm focused specifically on healthcare innovation, we get really excited about developing areas of the healthcare industry. Providers are already integrating Virtual Reality ( VR ) into patient care in a variety of ways. So, what are the reimbursement options for healthcare VR? Virtual Reality.

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Healthcare Healthcare Marketing Healthcare Provider 119

Healthcare Success

JULY 18, 2023

People often confuse marketing and public relations (PR), but they are not synonymous. In fact, we often include healthcare PR services in our marketing plans along with other key strategies, including branding, digital marketing, traditional advertising, internal marketing, and professional referral building.

Healthcare 52

Healthcare Healthcare Marketing Media 52

LEVO Health

JUNE 26, 2023

From social media to website content, video marketing has quickly become a go-to strategy for healthcare practices. Creating dynamic videos that highlight services and offerings, as well as patient success stories, can be a valuable source of information for prospective patients and drive tangible returns on investment.

Healthcare 52

Healthcare Healthcare Marketing Education 52

Pharmaceutical Technology

APRIL 25, 2023

Global healthcare company AmerisourceBergen has launched a cell and gene therapy (CGT) integration hub. The new system can be integrated with biopharma or provider-facing platforms to enable the exchange of information in real time.

Customer Relationship Management 52

Customer Relationship Management Healthcare Provider Relationship management Distribution 52

Pharma Marketing Network

DECEMBER 10, 2021

Rita Ribeiro, Product Director, Oncology Marketing, is a marketing leader with 20 years of global and US healthcare experience in pharmaceutical, medical device and services organizations. Nonprofit & Advocacy: Rita currently serves on the global corporate board of the Healthcare Businesswomen’s Association (HBA).

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eMediWrite

AUGUST 2, 2023

Globally, market access has drawn a lot of attention as nations struggle to control their rising healthcare costs amid the international economic downturn. Additionally, emerging markets are currently the primary drivers of growth, making success in these areas crucial for the bulk of pharmaceutical businesses.

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Marketing Management Key account management Healthcare 52

Rep-Lite

MARCH 14, 2024

Medical sales representatives are the medium through which medical companies sell their healthcare products to providers like hospitals and clinics. They build relationships, understand needs, and offer tailored solutions to these healthcare providers. Contact Rep-Lite For Unmatched Talent Management!

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Medical sales reps Medical sales Medical Sales 52

pharmaphorum

JANUARY 10, 2023

Approximately 30% of global data volume is generated by the healthcare industry and it will continue to expand with a compound annual growth rate predicted to reach 36% by 2025, according to research by RBC Capital Markets. Capturing market share. And he has a unique view of how data and health combine.

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Clarify Health

OCTOBER 3, 2023

Despite the rapid adoption of digital technology in other industries, healthcare has been a bit slower to transform. This shift in healthcare focuses on treating patients more like consumers , giving them more control and options in their healthcare decisions.

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Healthcare Healthcare Patients Side effects 59

PM360

AUGUST 23, 2023

The Boundless Life Sciences Group announced today that Tim O’Sullivan will become the CEO of Boundless AI, a new agency founded by Boundless, and centered on how AI will reinvent the marketing offering. “A A new era of creativity is about to be unleashed,” said Kerry Hilton, Founder and CEO, The Boundless Life Sciences Group. “We

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Recruitment Healthcare Healthcare Government 52

LEVO Health

AUGUST 8, 2023

Social media has become an integral part of our daily lives, influencing everything from personal connections to business strategies. However, social media in healthcare is playing a transformative role, reshaping how healthcare providers connect with patients and market their services.

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Media Healthcare Healthcare Marketing 52

Healthcare Success

APRIL 20, 2023

At Healthcare Success, we have been sharing marketing knowledge, tips, and tricks since our agency’s founding in 2006. Here, you’ll find a few of our most timely and popular blogs conveniently organized by marketing topic. We developed this detailed guide specifically for responding to healthcare reviews.

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Healthcare Healthcare Media Marketing 52

PM360

JUNE 29, 2022

Consumers want companies to help them meet their health and wellness needs, including providing access to innovative products and services that will allow them to live healthier lives. The consumer health market is anticipated to grow significantly in the coming years. Capture and Leverage Consumer Data.

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Retail Healthcare Healthcare Marketing 97

Healthcare Success

JANUARY 5, 2024

In this guide, I present actionable insights for effective multilocation healthcare PPC. Key Consideration: ROI While PPC can be a fast and powerful tool to increase patient volume for your locations, it can also quickly and significantly increase your marketing spend. Do they offer new services, treatments, or procedures?

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Healthcare Healthcare Management Marketing 72

PM360

OCTOBER 13, 2023

To discover how technology is affecting the jobs of life sciences marketers we turned straight to the source—our readers. Will Big Tech’s moves within healthcare force the industry to change how it operates? Will Big Tech’s moves within healthcare force the industry to change how it operates? Here are the best responses.

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Marketing Specialization Healthcare Healthcare 64

Clarify Health

MAY 23, 2023

San Francisco, CA (May 23, 2023) – Clarify Health , a leading healthcare analytics and value-based payments platform company, announced the appointments of technology and healthcare executives Doug Klinger and Mary Lantin to its board of directors. The new board members bring a wealth of healthcare leadership and knowledge.

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