Pharmaceutical Representative Training
FEBRUARY 4, 2021
While the sales force is still a crucial part of any pharmaceutical company, the demand for Medical Affairs teams continue to rise. How are sales reps and Medical Science Liaisons (MSLs) the same? So both MSLs and sales reps should be on their “A” game at all times! And how are they different, you may ask?
World of DTC Marketing
APRIL 13, 2021
Zoom Rx recently polled HCPs and found 78% of physicians want to maintain some contact with pharma reps. The most desired information doctors now want is about patient assistance programs, with 49% saying they want pharma reps to provide that information. Where to start?
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Quantified
MAY 2, 2024
Why Decision-Makers Use Pharma Sales AI Training to Elevate Team Performance Pharma sales reps need an in-depth understanding of the mechanism of action for each drug they sell, including the chemical receptors they target and the biochemical pathways involved. That’s a lot of information.
Evolve Your Success
MAY 9, 2023
You can be a mom and still be a top performing medical sales professional. Not many moms figure in our industry for now, but those who do really excel at their job. — Watch the episode here Listen to the podcast here A Mother’s 20 Years Experience In Medical Device Sales With Dena Lewis We have with us Dena Lewis. How are you?
Pharmaceutical Representative Training
JANUARY 11, 2021
Pharmaceutical sales representatives (often times referred to as pharma reps) are hired by pharmaceutical/biotech companies to educate healthcare providers (HCPs) such as physicians, pharmacists, nurses, and physician assistants (PAs) on their company’s product. What skills are necessary to become a pharma sales rep?
PM360
SEPTEMBER 28, 2022
The number one need for physicians in most specialty groups at the diagnostic stage is medical information—scientific information meant to educate physicians on treatments and diseases—often to overcome challenges with differential diagnosis or symptom recognition. In this year’s study, we’re finding that U.S In contrast, half of U.S.
World of DTC Marketing
JANUARY 11, 2022
Pharma companies need to better understand the HCPs preference for receiving content on digital channels in order to bridge such gaps. 62% of HCPs are overwhelmed by product related promotional content pushed by pharma companies on the various digital channels.
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