World of DTC Marketing
APRIL 13, 2021
Zoom Rx recently polled HCPs and found 78% of physicians want to maintain some contact with pharma reps. The most desired information doctors now want is about patient assistance programs, with 49% saying they want pharma reps to provide that information. Where to start? They advertise 3.7
World of DTC Marketing
JANUARY 11, 2022
Pharma companies need to better understand the HCPs preference for receiving content on digital channels in order to bridge such gaps. 62% of HCPs are overwhelmed by product related promotional content pushed by pharma companies on the various digital channels.
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Contrarian Sales Techniques
MAY 17, 2024
As a male rep entering this competitive field, I felt the pressure to absorb every bit of information and perfect my pitch to stand out. We were drilled on the science behind our medications, their benefits, potential side effects, and the competitive landscape. Back then, training was heavily focused on product knowledge.
Evolve Your Success
MAY 9, 2023
You can be a mom and still be a top performing medical sales professional. Not many moms figure in our industry for now, but those who do really excel at their job. — Watch the episode here Listen to the podcast here A Mother’s 20 Years Experience In Medical Device Sales With Dena Lewis We have with us Dena Lewis. How are you?
MedCepts
NOVEMBER 7, 2017
Rep Survey Insight: Independent 1099 Medical Device Reps prefer selling with a Start Up Company over a Big Brand Company. A sample survey was conducted by targeting multiple divisions of our medical sales rep network with 5,751 total qualifying respondents. 1099 medical device reps. Division 1.
Rep-Lite
FEBRUARY 23, 2024
Despite these challenges, pharmaceutical sales reps play a crucial role in driving revenue for their companies and promoting life-saving medication to patients. They are a pivotal link between pharmaceutical companies and the medical community, ensuring practitioners are informed about the latest medicines and treatments available.
Rep-Lite
DECEMBER 7, 2023
Pharmaceutical Sales refers to selling prescription and over-the-counter (OTC) medications, medical devices, and other healthcare products to healthcare professionals, or medical providers such as doctors, pharmacists, and hospitals. Do you have to know how to get into pharmaceutical or pharma sales reps?
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