features Medical science Related Topics 
PM360
DECEMBER 20, 2023
Look for brands to produce videos featuring Key Opinion Leaders (KOLs), DOLs, clinical trial data, excerpts from congress presentations, and mechanism of action (MoA) animations delivered by social media, by email, and face-to-face by pharma reps to open clinical conversations.
Celeritas
OCTOBER 23, 2022
This means that during the Q&A session, you may face a myriad of intricate medical, functional, or operational questions. A Medical Science Liaison’s job is to build relationships, so distinguishing yourself in these ways is paramount. For a Medical Science Liaison, having medical knowledge is a given necessity.
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PM360
NOVEMBER 27, 2023
For example, insights from healthcare providers (HCPs) might be filtered through a medical science liaison’s interpretations, leading to gaps in the captured requirements. However, these roles are not immune to biases or misinterpretations, which can result in overlooked end-user requirements.
Impetus Digital
APRIL 24, 2023
Piliero predicted several major change points for Medical Science Liaisons (MSLs), including: MSLs will engage a broader range of external stakeholders beyond traditional physicians, including nurses, physician assistants, patients, academics, payers and policymakers, and digital opinion leaders (DOLs).
Contrarian Sales Techniques
DECEMBER 5, 2023
Mastering the Craft: Essential Skills for Today's Pharmaceutical Sales Reps Technical Knowledge: More Than Just Features and Benefits "The Backbone of Pharma Sales: In-Depth Product and Regulatory Knowledge" In the rapidly evolving pharmaceutical industry, having robust technical knowledge is more than just a requirement – it's a necessity.
Clarivate
JUNE 21, 2022
The massive and rapid response of the scholarly community to COVID-19 extends far beyond medical care or medical sciences, and its ripples will continue for years, or decades. COVID-19 and the ramifications of its spread were entirely novel topics of study and have changed the landscape of scholarly publishing.
PM360
SEPTEMBER 15, 2022
Where once pharma relied on reps and medical science liaisons (MSLs) to engage clinicians, many digital interactions, such as video conferencing, have replaced the need for in-person meetings. The pandemic has also disrupted how HCPs interact with their colleagues and pharma in sharing information.
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