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Triggering Script Lifts: Strategic Imperatives in Real-Time Pharmaceutical Marketing

PharmExec

Data utilization in real-time targeting is a linchpin for success in navigating the intricacies of contemporary pharmaceutical marketing dynamics.

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Strategies for Combination Therapy in Oncology: Part Two – Working with the “Status Quo”

PM360

This is the second article in a three-part series examining the commercial dynamics surrounding combination therapy in oncology across the U.S. market potential due to current competitive and premarket approval (PMA) dynamics. and Europe. You can find part one here.)

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How Good Are Your Physician Targets?

The Marketing Advantage

June 5, 2023 The methodology under which physician targets are segmented and selected is a critical component of optimizing the productivity and efficiency of the sales force. The right sales force calling on the wrong targets dramatically hinders the sales force’s selling efforts and ultimately leaves sales on the table.

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Realising the potential of AAV gene therapies

European Pharmaceutical Review

Achieving this in the relatively new and dynamic CGT regulatory landscape will rely on flexible and agile developers and manufacturers. Since Glybera’s approval, two more AAVs have come on the market targeting neurological and ophthalmological diseases.

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AbbVie announces acquisition of DJS Antibodies for $255m

Pharmaceutical Technology

The company leverages its HEPTAD platform to facilitate the antibody discovery of GPCRs and other difficult targets. . Wide-ranging drug discovery capabilities of AbbVie will be used by DJS for making antibody therapies and new biology insights against targets such as GPCRs.

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Breaking Free From the Beige: Embracing Sales in Selangor Healthcare & Medical

Contrarian Sales Techniques

If your desk feels less like a launchpad and more like a damp sarong in a warung, then it's time to shed the stagnation and dive headfirst into the dynamic world of Pharmaceuticals & Medical Devices Sales in Selangor. Does the daily grind leave you yearning for a career that crackles with purpose and the thrill of the impact?

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What Is Vaccine Medical Sales? With Jerome Pinson

Evolve Your Success

Jerome reveals how the competitive landscape of influenza vaccine sales is constantly reshaped by both established players and emerging market dynamics. He is a strong closer with a challenger mindset who consistently exceeds targets in a consultative sales environment with the ability to build long lasting relationships.