Remove Doctors Remove Government Remove Healthcare Remove Healthcare Provider
article thumbnail

Greece slaps Novartis with €214 million bribery suit

European Pharmaceutical Review

The Greek state has filed a lawsuit against Novartis , asking for € 214 million in compensation for non-pecuniary damages* the country may have suffered due to alleged illegal payments to government officials and healthcare providers. Novartis has, in recent years, paid $1.3

article thumbnail

Current B2B Marketing Trends in the Healthcare Industry

Scott’s Directories

One of the most competitive industries in the United States is healthcare. government reveal that in 2019, spending on healthcare increased to about $3.8 But despite the success recorded in the healthcare industry, it’s often tough for many B2B healthcare marketers to get into. Statistics from the U.S.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Buying Medicines and Choosing Healthcare Options in Malaysia

Contrarian Sales Techniques

By implementing those tips and strategies, patients can save a significant amount of money on their medication costs, and medical sales representatives can offer to provide valuable advice and assistance to others in managing their healthcare expenses. One of the main factors to consider is the cost.

article thumbnail

Philips on designing innovation and cultivating partnerships – part one

pharmaphorum

Sachin Grover, lead of solutions vertical at Philips India, tells me about the company’s innovations during India’s COVID outbreak and how they’ve led to increased healthcare access in the region. The biggest challenge seen in India is in healthcare spending. Portable healthcare units. India’s health sector.

article thumbnail

How A Pharma Sales Rep Can Contribute to Society

Contrarian Sales Techniques

Pharmaceutical sales representatives play a crucial role in the healthcare industry , even though they cannot provide direct advice on medicines or medical devices. By educating providers about the benefits of new drugs and medical devices, they can help to improve patient outcomes and reduce the overall burden of disease.

article thumbnail

Limiting the Influence of Pharmaceutical Gifts on Prescribing

Contrarian Sales Techniques

The reason for this is that gifts, even small ones, can create a sense of obligation or bias in the minds of doctors and other healthcare professionals, which can lead to them prescribing a particular medicine that may not be the best choice for the patient. However, the effectiveness of these efforts is still being debated.

article thumbnail

Dr B raises $8m for telehealth service to deliver COVID antivirals

pharmaphorum

Dr B is the brainchild of Cyrus Massoumi, one of the founders of Zocdoc, a healthcare marketplace that aims to make it easy for people to find and book in-person or virtual medical care and has grown a user base of millions in the US since its launch in 2007.